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Happy Belly's Yolks Breakfast Announces the Signing of Its 13th Franchise to Open in the Greater Vancouver Area

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Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) has announced the signing of its 13th franchise for Yolks Breakfast in the Greater Vancouver Area. This marks the 10th new franchise agreement since acquiring Yolks eleven months ago. The company now has franchise agreements across British Columbia, Alberta, Ontario, and Quebec, with 51 units contractually committed with area developers for Yolks.

The company's asset-light franchising strategy has attracted significant interest, with a total of 421 contractually committed retail locations across all Happy Belly Portfolio brands. The breakfast category remains one of the fastest-growing sectors in the restaurant industry, and the company provides comprehensive training, mentorship, and resources to help franchisees succeed.

Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) ha annunciato la firma della sua tredicesima franchigia per Yolks Breakfast nell'area metropolitana di Vancouver. Questo segna il decimo nuovo contratto di franchising da quando ha acquisito Yolks undici mesi fa. L'azienda ora ha accordi di franchising in British Columbia, Alberta, Ontario e Quebec, con 51 unità contrattualmente impegnate con i developer dell'area per Yolks.

La strategia di franchising leggera dell'azienda ha attirato un notevole interesse, con un totale di 421 posizioni retail contrattualmente impegnate attraverso tutti i marchi del Portafoglio Happy Belly. La categoria della colazione rimane uno dei settori in più rapida crescita nell'industria della ristorazione, e l'azienda fornisce formazione completa, mentorship e risorse per aiutare i franchisee a avere successo.

Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) ha anunciado la firma de su decimotercera franquicia para Yolks Breakfast en el área metropolitana de Vancouver. Esto marca el décimo nuevo acuerdo de franquicia desde que adquirió Yolks hace once meses. La compañía ahora tiene acuerdos de franquicia en Columbia Británica, Alberta, Ontario y Quebec, con 51 unidades contractualmente comprometidas con desarrolladores de la zona para Yolks.

La estrategia de franquicias livianas de la empresa ha atraído un interés significativo, con un total de 421 ubicaciones minoristas comprometidas contractualmente en todas las marcas del Portafolio Happy Belly. La categoría de desayuno sigue siendo uno de los sectores de más rápido crecimiento en la industria de restaurantes, y la empresa proporciona capacitación integral, mentoría y recursos para ayudar a los franquiciados a tener éxito.

해피 벨리 푸드 그룹 (CSE: HBFG) (OTCQB: HBFGF)는 밴쿠버 대도시 지역에서 욜크스 조식의 13번째 프랜차이즈 계약 체결을 발표했습니다. 이는 욜크스를 인수한 이후 11개월 만에 체결된 10번째 새로운 프랜차이즈 계약입니다. 현재 이 회사는 브리티시 컬럼비아, 앨버타, 온타리오 및 퀘벡 전역에 프랜차이즈 계약을 체결하고 있으며, 욜크스를 위해 지역 개발자와 계약된 51개 유닛이 있습니다.

회사의 경량 프랜차이징 전략은 상당한 관심을 끌었으며, 해피 벨리 포트폴리오 브랜드 전반에 걸쳐 총 421개의 계약된 리테일 위치가 있습니다. 아침 식사 카테고리는 외식 산업에서 가장 빠르게 성장하는 분야 중 하나로 남아 있으며, 회사는 프랜차이즈들이 성공할 수 있도록 포괄적인 교육, 멘토링 및 자원을 제공합니다.

Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) a annoncé la signature de sa 13ème franchise pour Yolks Breakfast dans la région de Vancouver. Cela marque le dixième nouvel accord de franchise depuis l'acquisition de Yolks il y a onze mois. L'entreprise dispose désormais d'accords de franchise en Colombie-Britannique, en Alberta, en Ontario et au Québec, avec 51 unités contractuellement engagées auprès des développeurs de la région pour Yolks.

La stratégie de franchise légère de l'entreprise a attiré un intérêt significatif, avec un total de 421 emplacements de vente au détail contractuellement engagés à travers toutes les marques du portefeuille Happy Belly. La catégorie du petit-déjeuner reste l'un des secteurs à la croissance la plus rapide dans l'industrie de la restauration, et l'entreprise offre une formation complète, un mentorat et des ressources pour aider les franchisés à réussir.

Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) hat die Unterzeichnung seiner 13. Franchise für Yolks Breakfast im Großraum Vancouver bekannt gegeben. Dies ist die zehnte neue Franchise-Vereinbarung, seit die Marke vor elf Monaten übernommen wurde. Das Unternehmen hat jetzt Franchisevereinbarungen in British Columbia, Alberta, Ontario und Quebec und hat 51 Einheiten vertraglich mit Entwicklern in der Region für Yolks verpflichtet.

Die asset-light Franchising-Strategie des Unternehmens hat erhebliches Interesse geweckt, mit insgesamt 421 vertraglich gebundenen Einzelhandelsstandorten über alle Marken des Happy Belly Portfolios. Die Frühstückskategorie bleibt einer der am schnellsten wachsenden Sektoren in der Restaurantbranche, und das Unternehmen bietet umfassende Schulungen, Mentoring und Ressourcen an, um den Franchise-Nehmern zum Erfolg zu verhelfen.

Positive
  • Secured 10 new franchise agreements in just 11 months since Yolks acquisition
  • Expanded presence to 4 provinces with 51 units contractually committed for Yolks brand
  • Total portfolio includes 421 contractually committed retail locations across all brands
Negative
  • None.

Toronto, Ontario--(Newsfile Corp. - December 5, 2024) - Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company"), a leading consolidator of emerging food brands, is excited to announce the signing of its thirteenth (13th) franchise for Yolks Breakfast ("Yolks"), a boutique restaurant brand serving delicious breakfast, brunch and lunch. The franchisee has signed for a location in the Greater Vancouver Area, joining the existing 3 Yolks locations in British Columbia.

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Yolks Breakfast 1

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"This marks our tenth (10th) new franchise agreement for Yolks since our acquisition just eleven (11) short months ago, bringing the Yolks brand signed franchise total to thirteen (13). Continuing to expand our presence in our current market of British Columbia is an important component to building on our market leading position," said Sean Black, Chief Executive Officer of Happy Belly. "Organic growth for Yolks is happening at the store level and for new units across Canada. With franchise agreements now in place in British Columbia, Alberta, Ontario, and Quebec, and 51-units contractually committed with area developers for Yolks, we show no signs of slowing down."

"As the breakfast category remains one of the hottest and fastest-growing sectors in the restaurant industry, we are maintaining our momentum and aggressive approach. Our asset-light strategy continues to attract significant interest and inquiries from potential franchisees. As progress unfolds, we look forward to sharing details about our initial real estate locations. Our overarching strategy has consistently focused on developing and growing emerging brands within the food sector. With the continued rollout of our franchising initiative, we anticipate these new locations will significantly contribute to the company's revenue and profitability."

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Yolks Breakfast 2

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"The consistent growth of our brands across Canada underscores the strength of our franchising program. Franchisees gain from comprehensive training, continuous mentorship, and a range of resources that help streamline operations and foster success. By mitigating the typical risks of entrepreneurship and offering a clear path to profitability, our program continues to attract a strong wave of motivated investors. As our Happy Belly franchise program draws more franchisees to our brands, we're able to accelerate organic growth."

"As we move forward, our 2025 pipeline of new stores continues to expand with franchise agreements and lease signings progressing across North America. We currently have 421 contractually committed retail locations from area developers across all emerging brands in the Happy Belly Portfolio - whether in development, under construction, or already open. As we open new stores, the Happy Belly footprint continues to grow. Our team is committed to sourcing and evaluating real estate, reviewing franchisee applications, and collaborating closely with area developers to support our asset-light franchising model. By focusing on securing high-quality franchisees and prime real estate locations across Canada, we will further strengthen our expansion efforts."

We are just getting started.

For franchising inquiries please see www.happybellyfg.com/franchise-with-us/ or contact us at hello@happybellyfg.com.

About Yolks Breakfast

Chef Steve Ewing is a strong proponent of breakfast - it's his favourite meal of the day - which is why its so important to him and why he takes so much care and puts so much effort into its menu. Not only are the eggs free-range, but the bacon is local and the hollandaise isn't some quickie version, but the real deal, just one fast whisking away from le Cordon Bleu. Even the Dijon is made in-house!

About Happy Belly Food Group

Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company") is a leading consolidator of emerging food brands.

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Happy Belly

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Happy Belly Food Group
Sean Black
Chief Executive Officer

Shawn Moniz
Chief Operating Officer

FOR FURTHER INFORMATION, PLEASE VISIT:

www: www.happybellyfg.com or email hello@happybellyfg.com
If you wish to contact us please call: (604) 737-2303

Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this press release, which has been prepared by management.

Cautionary Note Regarding Forward-Looking Statements

All statements in this press release, other than statements of historical fact, are "forward-looking information" with respect to the Company within the meaning of applicable securities laws. Forward-Looking information is frequently characterized by words such as "plan", "expect", "project", "intend", "believe", "anticipate", "estimate" and other similar words, or statements that certain events or conditions "may" or "will" occur and include the future performance of Happy Belly and her subsidiaries. Forward-Looking statements are based on the opinions and estimates at the date the statements are made and are subject to a variety of risks and uncertainties and other factors that could cause actual events or results to differ materially from those anticipated in the forward-looking statements. There are uncertainties inherent in forward-looking information, including factors beyond the Company's control. There are no assurances that the business plans for Happy Belly described in this news release will come into effect on the terms or time frame described herein. The Company undertakes no obligation to update forward-looking information if circumstances or management's estimates or opinions should change except as required by law. The reader is cautioned not to place undue reliance on forward-looking statements. For a description of the risks and uncertainties facing the Company and its business and affairs, readers should refer to the Company's Management's Discussion and Analysis and other disclosure filings with Canadian securities regulators, which are posted on www.sedarplus.ca.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/232595

FAQ

How many Yolks Breakfast franchises has Happy Belly Food Group (HBFGF) signed?

Happy Belly Food Group has signed 13 Yolks Breakfast franchises, with the latest being in the Greater Vancouver Area.

In which provinces does Happy Belly Food Group (HBFGF) have Yolks Breakfast franchise agreements?

Happy Belly Food Group has Yolks Breakfast franchise agreements in British Columbia, Alberta, Ontario, and Quebec.

How many contractually committed retail locations does Happy Belly Food Group (HBFGF) have across all brands?

Happy Belly Food Group has 421 contractually committed retail locations across all brands in their portfolio.
Happy Belly Food Group Inc

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