Holley Performance Brands Announces the Launch of a Secondary Offering by Selling Stockholder
Holley Performance Brands (NYSE: HLLY) has announced a secondary offering of 14,000,000 shares of common stock by a selling stockholder controlled by Sentinel Capital Partners, LLC. The underwriters will have a 30-day option to purchase up to 2,100,000 additional shares.
The offering will be managed by J.P. Morgan and Jefferies as lead book-running managers. Notably, Holley will not receive any proceeds from this offering, as all proceeds will go to the selling stockholder. The offering is supported by an effective registration statement filed with the SEC.
Holley Performance Brands (NYSE: HLLY) ha annunciato un collocamento secondario di 14.000.000 azioni ordinarie da parte di un azionista venditore controllato da Sentinel Capital Partners, LLC. Gli intermediari avranno un'opzione di 30 giorni per acquistare fino a 2.100.000 azioni aggiuntive.
L'operazione sarà diretta da J.P. Morgan e Jefferies come principali book-runner. È importante sottolineare che Holley non riceverà proventi da questa offerta: l'intero ricavato andrà all'azionista venditore. L'offerta è supportata da una dichiarazione di registrazione efficace depositata presso la SEC.
Holley Performance Brands (NYSE: HLLY) ha anunciado una colocación secundaria de 14.000.000 de acciones ordinarias por parte de un accionista vendedor controlado por Sentinel Capital Partners, LLC. Los colocadores tendrán una opción de 30 días para comprar hasta 2.100.000 acciones adicionales.
La operación será gestionada por J.P. Morgan y Jefferies como principales book-runners. Cabe destacar que Holley no recibirá ingresos por esta oferta, ya que todos los ingresos irán al accionista vendedor. La oferta cuenta con una declaración de registro efectiva presentada ante la SEC.
Holley Performance Brands (NYSE: HLLY)는 Sentinel Capital Partners, LLC가 지배하는 매도 주주가 보유한 보통주 14,000,000주의 2차 공모를 발표했습니다. 인수단은 30일 동안 최대 2,100,000주 추가 매수 옵션을 갖습니다.
이번 공모는 J.P. Morgan과 Jefferies가 주관하는 북러닝(book-running) 매니저로 진행됩니다. 주목할 점은 이번 공모로 인한 수익금은 모두 매도 주주에게 돌아가며 Holley에는 어떠한 수익도 발생하지 않는다는 점입니다. 이 공모는 SEC에 제출된 효력 있는 등록명세서에 의해 뒷받침됩니다.
Holley Performance Brands (NYSE: HLLY) a annoncé une offre secondaire de 14 000 000 d'actions ordinaires par un actionnaire vendeur contrôlé par Sentinel Capital Partners, LLC. Les teneurs d'ordre disposeront d'une option de 30 jours pour acheter jusqu'à 2 100 000 actions supplémentaires.
L'opération sera menée par J.P. Morgan et Jefferies en tant que principaux book-runners. Il est à noter que Holley ne percevra aucun produit de cette offre, tous les fonds revenant à l'actionnaire vendeur. L'offre est appuyée par une déclaration d'enregistrement effective déposée auprès de la SEC.
Holley Performance Brands (NYSE: HLLY) hat ein Sekundärangebot von 14.000.000 Stammaktien durch einen verkaufenden Aktionär angekündigt, der von Sentinel Capital Partners, LLC kontrolliert wird. Die Konsortialbanken haben eine 30-tägige Option zum Kauf von bis zu 2.100.000 zusätzlichen Aktien.
Die Platzierung wird von J.P. Morgan und Jefferies als führende Bookrunner geleitet. Bemerkenswert ist, dass Holley aus diesem Angebot keine Erlöse erhält; alle Mittel fließen an den verkaufenden Aktionär. Das Angebot stützt sich auf einen wirksamen Registrierungsprospekt, der bei der SEC eingereicht wurde.
- None.
- Significant shareholder Sentinel Capital Partners is reducing its stake through a 14 million share offering
- Additional dilution potential of 2.1 million shares through underwriters' option
- Company receives no proceeds from the transaction
Insights
Sentinel Capital Partners is offloading 14M shares in Holley with potential dilution impact; company receives no proceeds from transaction.
This secondary offering represents a significant ownership shift for Holley Performance Brands. Sentinel Capital Partners is selling 14 million shares with an underwriter option for an additional 2.1 million shares, indicating a substantial reduction in their position. The transaction structure is important - this is a secondary offering, meaning Holley itself won't receive any proceeds, as the entire benefit flows to the selling stockholder.
The timing and size of this divestiture warrant attention. Secondary offerings from private equity firms often signal their investment timeline has matured. Without knowing Sentinel's full ownership percentage, this could represent either a partial reduction or a significant step toward complete exit. The market will likely respond with some downward pressure on share price due to the increased supply of shares hitting the market.
J.P. Morgan and Jefferies leading the offering provides institutional credibility, but doesn't change the fundamental reality that a major backer appears to be reducing exposure. For current shareholders, this transaction may create temporary price volatility without delivering any direct financial benefit to Holley's balance sheet or operations. The absence of company participation in the offering suggests this move is driven by Sentinel's portfolio management decisions rather than Holley's capital needs.
BOWLING GREEN, Ky., Sept. 09, 2025 (GLOBE NEWSWIRE) -- Holley Performance Brands (NYSE: HLLY) (the “Company”) today announced the launch of a secondary offering of 14,000,000 shares of common stock by a selling stockholder controlled by Sentinel Capital Partners, LLC (the “Selling Stockholder”). The Selling Stockholder will receive all of the proceeds from the offering. The Company is not offering any shares of common stock and will not receive any proceeds from the offering. The Selling Stockholder is expected to grant the underwriters a 30-day option to purchase up to 2,100,000 additional shares of common stock.
Holley Performance Brands brings performance, safety, fun and excitement to automotive enthusiasts around the globe.
J.P. Morgan and Jefferies are acting as the lead book-running managers and representatives of the underwriters for the offering.
Additional Information for Investors
A registration statement (including a prospectus) relating to the offering of these securities has been filed with the Securities and Exchange Commission (the “SEC”) and is effective. Before you invest, you should read the prospectus in that registration statement, the accompanying prospectus supplement and other documents the Company has filed with the SEC for more complete information about the Company and this offering. You may get these documents for free by visiting EDGAR on the SEC website at www.sec.gov. Alternatively, copies of the prospectus and accompanying prospectus supplement related to this offering, when available, may be obtained from J.P. Morgan Securities LLC, c/o Broadridge Financial Solutions, 1155 Long Island Avenue, Edgewood, NY 11717 or by email at prospectus-eq_fi@jpmchase.com and postsalemanualrequests@broadridge.com, or from Jefferies LLC, Attn: Equity Syndicate Prospectus Department, 520 Madison Avenue, New York, NY 10022, by telephone at 1-877-821-7388, or by email at prospectus_department@jefferies.com.
This press release does not constitute an offer to sell or a solicitation of an offer to buy any securities, nor shall there be any sale of these securities in any state or jurisdiction in which such an offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such state or jurisdiction.
Special Note Regarding Forward-Looking Statements
Certain statements in this press release may be considered “forward-looking statements” within the meaning of the “safe harbor” provisions of the United States Private Securities Litigation Reform Act of 1995. These forward-looking statements include, but are not limited to, all statements other than statements of historical facts contained in this press release, including among others, statements relating to the Company’s current expectations and views with respect to, among other things, the proposed offering. Such forward-looking statements are subject to risks, uncertainties, and other important factors which could cause actual results to differ materially from those expressed or implied by such forward-looking statements, including but not limited to, the risks and uncertainties set forth in the Company’s Annual Report on Form 10-K for the year ended December 31, 2024 filed with the SEC and in any subsequent filings with the SEC.
Forward-looking statements speak only as of the date of this press release. Except as required by law, Holley assumes no obligation to update or revise these forward-looking statements for any reason, even if new information becomes available in the future. All forward-looking statements attributable to us are expressly qualified by these cautionary statements.
About Holley Performance Brands
Holley Performance Brands (NYSE: HLLY) leads in the design, manufacturing and marketing of high-performance products for automotive enthusiasts. The company owns and manages a portfolio of iconic brands, catering to a diverse community of enthusiasts passionate about the customization and performance of their vehicles. Holley Performance Brands distinguishes itself through a strategic focus on four consumer vertical groupings, including Domestic Muscle, Modern Truck & Off-Road, Euro & Import, and Safety & Racing, ensuring a wide-ranging impact across the automotive aftermarket industry. Renowned for its innovative approach and strategic acquisitions, Holley Performance Brands is committed to enhancing the enthusiast experience and driving growth through innovation.
Media Relations Contact(s):
Jordan Moore, jmoore@tinymightyco.com / Sydney Goggans, sgoggans@tinymightyco.com
Investor Relations Contacts:
Anthony Rozmus / Neel Sikka / Jenna Kozlowski
Solebury Strategic Communications
203-428-3224
Holley@soleburystrat.com
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/a9e0c3ae-6d0d-42df-a5e2-bfc05e51a41b
FAQ
How many shares is Holley Performance Brands (HLLY) offering in the secondary offering?
Who is selling shares in the HLLY secondary offering?
Will Holley Performance Brands receive any proceeds from this secondary offering?
Who are the underwriters for the Holley Performance Brands secondary offering?
Where can investors find the prospectus for HLLY's secondary offering?
