Hormel Foods Introduces Hormel™Black Label™ Egg Bites and Hormel™Black Label™Breakfast Combos™ Breakfast Items

Hormel Foods has launched Hormel™ Black Label™ Oven-Baked Egg Bites and Hormel™ Black Label™ Breakfast Combos, targeting consumers seeking convenient, high-protein breakfast options.

Rhea-AI Summary

Hormel Foods has launched Hormel™ Black Label™ Oven-Baked Egg Bites and Hormel™ Black Label™ Breakfast Combos, targeting consumers seeking convenient, high-protein breakfast options. The egg bites come in three varieties, each rich in protein, with the Bacon version containing 16 grams per serving. Available in microwaveable trays, these products retail for $3.49. The Breakfast Combos feature pancakes paired with bacon or sausage, priced at $2.99. Both product lines aim to meet the increasing demand for quick and nutritious breakfast alternatives.

Positive

• Launch of new products targeting high-protein breakfast options could increase market share.
• Oven-Baked Egg Bites offer high protein content (up to 16 grams) in a convenient format.
• Products cater to the growing consumer trend for quick and easy meal solutions.

Negative

• Competition in the breakfast market is intense, which may dilute potential sales.
• High reliance on consumer trends may lead to fluctuations in demand.

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AUSTIN, Minn., Sept. 23, 2020 /PRNewswire/ -- The makers of Hormel® Black Label® bacon products, a leader in breakfast meats in America, announced today the launch of Hormel^™ Black Label^™ Oven-Baked Egg Bites and Hormel^™ Black Label^™ Breakfast Combos^™ breakfast items. The new convenience offerings are designed to appeal to the many millions of consumers who want a high-quality, easy-to-prepare breakfast option with protein. Both product lines come in assorted varieties.

"Breakfast is often considered the most important meal of the day, and now it's about to become the best one," said Nick Schweitzer, senior brand manager for Hormel Foods. "Our research points to 92 percent of Americans eating breakfast, but they don't always have the time to cook from scratch or even to sit down at their kitchen tables. Hormel™ Black Label™ Oven-Baked Egg Bites and Hormel Black Label^TM Breakfast Combos^™ breakfast items meet those challenges head on, offering the attributes that make our premium brand a favorite in the United States."

Hormel^™ Black Label^™ Oven-Baked Egg Bites Breakfast Items:

• The Hormel^™ Black Label^™ Oven-Baked Egg Bites with Bacon breakfast item has 16 grams of protein, 3 grams of sugar and 5 grams of carbs per serving and features Hormel® Black Label® bacon, along with cottage cheese, Monterey Jack cheese, cheddar cheese and cage-free eggs.
• The Hormel^™ Black Label^™ Oven-Baked Egg Bites with Chorizo has 14 grams of protein, 3 grams of sugar and 6 grams of carbs per serving and features Hormel® chorizo, along with cottage cheese, Monterey Jack cheese, cheddar cheese with cage-free eggs.
• The Hormel^™ Black Label^™ Oven-Baked Egg Bites with Bacon and Sausage breakfast item has 15 grams of protein, 3 grams of sugar and 5 grams of carbs per serving and features Hormel® Black Label® bacon and Hormel® sausage, along with cottage cheese, Monterey Jack cheese, cheddar cheese and cage-free eggs.

Available in a 4.2-ounce microwaveable tray, each tray contains two egg bites and warms in the microwave in 90 seconds. Hormel^™ Black Label^™ Oven-Baked Egg Bites breakfast items (MSRP $3.49) can be found at: Walmart, Shop Rite, Jewel, Price Chopper, Hy-Vee, Lowes Foods, military commissaries and other retailers throughout the nation.

Hormel^™ Black Label^™ Breakfast Combos^™ Breakfast Items:

• The Hormel^™ Black Label^™ Breakfast Combos^™ Pancakes with Bacon & Syrup breakfast item is ideal for consumers who don't want eggs but still want a breakfast with protein. It comes with four mini pancakes, two strips of Hormel® Black Label® bacon and a cup of maple syrup for pouring or dipping.
• The Hormel^™ Black Label^™ Breakfast Combos^™ Sausage with Pancakes & Syrup breakfast item is another option for consumers who don't want eggs but still want a breakfast with protein. It comes with four mini pancakes, two Hormel® Black Label® sausage patties and a cup of maple syrup for pouring or dipping.

At 2.83 ounces for the bacon variety and 4.33 ounces for the sausage variety, Hormel^™ Black Label^™ Breakfast Combos^™ breakfast items (MSRP $2.99) come in a plastic tray that goes from the microwave to the table in 90 seconds. They can be found at Hy-Vee, Lowes Foods, military commissaries and other retailers throughout the nation.  

"Given the variety of options, there is sure to be something for everyone in the family," Schweitzer said, adding, "Breakfast is fuel for the day, and there is something so comforting about a hot meal."

For additional information on all Hormel® Black Label® bacon products, including, recipes, nutritional information and where to buy, visit https://hormel.com/Brands/BlackLabelBacon.aspx. 

ABOUT HORMEL FOODS — Inspired People. Inspired Food.™

Hormel Foods Corporation, based in Austin, Minn., is a global branded food company with over $9 billion in annual revenue across more than 80 countries worldwide. Its brands include SKIPPY^®, SPAM^®, Hormel^® Natural Choice^®, Applegate^®, Justin's^®, Wholly^®, Hormel^® Black Label^®, Columbus^®, Happy Little Plants^® and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named on the "Global 2000 World's Best Employers" list by Forbes magazine for three straight years, is one of Fortune magazine's most admired companies, has appeared on Corporate Responsibility Magazine's "The 100 Best Corporate Citizens" list for 12 years in a row, and has received numerous other awards and accolades for its corporate responsibility and community service efforts. The company lives by its purpose statement — Inspired People. Inspired Food.™ — to bring some of the world's most trusted and iconic brands to tables across the globe. For more information, visit www.hormelfoods.com and http://csr.hormelfoods.com/.

Contact:              
Brian Olson
507-437-5345
media@hormel.com 

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SOURCE Hormel Foods Corporation

FAQ

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What are Hormel's new breakfast products launched in 2020?

Hormel launched Hormel™ Black Label™ Oven-Baked Egg Bites and Hormel™ Black Label™ Breakfast Combos.

What is the protein content of Hormel's Oven-Baked Egg Bites?

The Oven-Baked Egg Bites with Bacon contain 16 grams of protein per serving.

Where can I purchase Hormel's new breakfast items?

These new items are available at retailers including Walmart, Hy-Vee, and military commissaries.

How much do Hormel's Breakfast Combos cost?

The Hormel™ Black Label™ Breakfast Combos are priced at $2.99.

When were Hormel's new breakfast products introduced?

Hormel announced the launch of these products on September 23, 2020.