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Huize pioneers DeepSeek integration in China’s insurance sector, revolutionizing consumer-facing insurance services for the AI era

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Huize Holding (NASDAQ: HUIZ) has announced the integration of DeepSeek into its Huize App, becoming the first in the insurance sector to embed this AI model into consumer-facing services. The integration enables real-time insurance consultations and personalized recommendations, achieving 300% greater efficiency with a 91% accuracy rate in product matching.

The platform now offers 24/7 instant responses and allows users to create customized virtual advisors that adapt to their evolving needs. This implementation is part of Huize's 'AI+' strategy, which includes their AI Marketing Assistant launched in 2023 and a large language model introduced the following year. The company is also planning to expand this technology through its international arm, Poni Insurtech, to Vietnam-based Global Care, acquired in 2024.

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Positive

  • First-mover advantage in implementing DeepSeek AI in insurance sector
  • 300% increase in recommendation efficiency
  • 91% accuracy rate in product matching
  • 24/7 service availability through AI implementation
  • International expansion of AI technology to Vietnam market

Negative

  • None.

News Market Reaction

+8.46%
1 alert
+8.46% News Effect

On the day this news was published, HUIZ gained 8.46%, reflecting a notable positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

SHENZHEN, China, Feb. 21, 2025 (GLOBE NEWSWIRE) -- Huize Holding Limited, (“Huize”, the “Company” or “we”) (NASDAQ: HUIZ), a leading insurance technology platform connecting consumers, insurance carriers and distribution partners digitally through data-driven and AI-powered solutions in Asia, today announced the integration of DeepSeek into its Huize App, making it the first organization in the insurance sector to deeply embed the AI model into consumer-facing services. With this integration, the Huize App now delivers real-time, AI-powered insurance consultations and personalized, data-driven recommendations for its growing customer base.

The system’s natural language processing capabilities enable 300% greater efficiency in its recommendations with a 91% accuracy rate in product matching. Unlike traditional services limited by business hours, the platform offers instant, 24/7 responses, ensuring users have access to guidance whenever they need it. Consumers can also create a customized virtual advisor that adapts to their evolving needs over time, providing a seamless, stress-free insurance journey free from jargon or sales pressure.

“AI continues to redefine industries and transform the way consumers engage with insurance, and we are excited to stand at the forefront of this revolution,” said Mr. Cunjun Ma, Chairman and Chief Executive Officer of Huize. “The updated Huize App provides consumers with personalized insurance advice powered by DeepSeek’s robust R1 model’s full version, helping to bridge the gap between complex insurance products and the growing demand for accessible, seamless, and personalized services. We believe AI empowers consumers to make more informed decisions, which is why we are swiftly implementing these cutting-edge technologies into our services as we continue to set new standards for the insurance industry.”

The AI-driven system joins a suite of AI tools which have been developed by Huize under its bold “AI+” strategy. In 2023, the Company introduced its proprietary AI Marketing Assistant, which is now being actively used by its consultants and agents. The following year, it introduced a new AI-driven large language model to support business development. Beyond China, Huize’s international arm, Poni Insurtech, is working to introduce similar technology to Vietnam-based Global Care, which it acquired in 2024.

About Huize Holding Limited

Huize Holding Limited is a leading insurance technology platform connecting consumers, insurance carriers and distribution partners digitally through data-driven and AI-powered solutions in Asia. Targeting mass affluent consumers, Huize is dedicated to serving consumers for their life-long insurance needs. Its online-to-offline integrated insurance ecosystem covers the entire insurance life cycle and offers consumers a wide spectrum of insurance products, one-stop services, and a streamlined transaction experience across all scenarios. By leveraging AI, data analytics, and digital capabilities, Huize empowers the insurance service chain with proprietary technology-enabled solutions for insurance consultation, user engagement, marketing, risk management, and claims service.

For more information, please visit http://ir.huize.com or follow us on social media via LinkedIn (https://www.linkedin.com/company/huize-holding-limited), Twitter (https://twitter.com/huizeholding) and Webull (https://www.webull.com/quote/nasdaq-huiz).

About Poni Insurtech

Poni Insurtech is the international brand of Huize, Asia’s leading insurance technology platform connecting consumers, insurance carriers and distribution partners digitally through data-driven and AI-powered solutions. Headquartered in Singapore, Poni Insurtech is committed to building a pan-Asian digital insurance distribution platform. Featuring a presence in regional hubs including Singapore and Hong Kong, Poni Insurtech has made its debut in Vietnam in 2024, with plans to expand into other high-growth ASEAN markets such as Indonesia and Philippines. Through its consumer facing apps and cloud-based API solutions, Poni Insurtech provides consumers with simple, affordable, and customized insurance solutions, empowers insurers with quick and hassle-free digitalization solutions to efficiently reach mass affluent consumers, and creates new revenue opportunities for partnering e-commerce platforms, merchants, and independent collaborators and agents. Poni Insurtech aims to reshape the insurance landscape by driving greater efficiency, accessibility, and value across the entire ecosystem.

For investor and media inquiries, please contact:

Investor Relations
Kenny Lo
Investor Relations Manager
investor@huize.com

Media Relations
mediacenter@huize.com

Christensen
In China
Ms. Dee Wang
Phone: +86-10-5900-1548
Email: dee.wang@christensencomms.com

In U.S.
Ms. Linda Bergkamp
Phone: +1-480-614-3004
Email: linda.bergkamp@christensencomms.com


FAQ

What is the accuracy rate of Huize's (HUIZ) DeepSeek AI product matching?

Huize's DeepSeek AI integration achieves a 91% accuracy rate in product matching.

How much has HUIZ improved efficiency with DeepSeek integration?

The DeepSeek integration has enabled 300% greater efficiency in insurance recommendations.

When did Huize (HUIZ) launch its AI Marketing Assistant?

Huize launched its proprietary AI Marketing Assistant in 2023.

Which international market is Huize (HUIZ) expanding its AI technology to?

Huize is expanding its AI technology to Vietnam through its international arm, Poni Insurtech, and Vietnam-based Global Care.

What are the key features of Huize's (HUIZ) DeepSeek integration?

Key features include real-time AI-powered insurance consultations, personalized recommendations, 24/7 instant responses, and customizable virtual advisors.
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