Hyundai IONIQ 5 and Kona SUVs Win 2025 Kelley Blue Book Best Buy Awards
Rhea-AI Summary
Hyundai has secured two prestigious 2025 Kelley Blue Book Best Buy Awards. The IONIQ 5 won the Best Electric Vehicle category for the third consecutive year, while the Kona claimed the Best Subcompact SUV award for the second straight year.
The awards, now in their eleventh year, are based on comprehensive testing by KBB's editorial staff, considering factors such as hands-on vehicle testing, pricing, ownership cost analysis, consumer reviews, and sales data. Both vehicles were recognized for excellence in technology, safety, and driving dynamics.
KBB's executive editor Brian Moody praised the Kona for its contemporary styling and overall quality, while highlighting the IONIQ 5's practicality as a family SUV with impressive standard features and reasonable pricing.
Positive
- Third consecutive Best Electric Vehicle award for IONIQ 5
- Second consecutive Best Subcompact SUV award for Kona
- Recognition from highly respected industry authority (KBB)
- Strong performance in key evaluation areas: technology, safety, driving dynamics
Negative
- None.
- Hyundai IONIQ 5 honored with Kelley Blue Book's 2025 Best Buy Award for Electric Vehicles
- Hyundai Kona claims 2025 Best Subcompact SUV category win
- Kelley Blue Book's annual Best Buy Awards highlight the top models for consumers in a variety of vehicle segments
Now in their eleventh year, Kelley Blue Book's Best Buy Awards are among the industry's most trusted and sought-after accolades, the product of a year's worth of testing involving nearly every new model available in the
"Incredibly thankful that the IONIQ 5 and Kona again have been recognized by KBB as top models in their categories. It's great to see those models get the love they deserve," said Olabisi Boyle, senior vice president, product planning and mobility strategy, Hyundai Motor North America. "The team worked to ensure that both vehicles aligned with our customer values and lifestyle - tech-forward, design-savvy, and sustainability-conscious. IONIQ 5 is delivering electric mobility with futuristic design and ultra-fast charging, while Kona delivers a bold, urban-friendly experience with style, innovation, and efficiency."
"Sporting contemporary and innovative styling, the 2025 Hyundai Kona continues its reign as our subcompact Best Buy; however, it's not simply its head-turning good looks that revs our engine. We are impressed with every aspect of this scrappy SUV in which the finished product is greater than the sum of its many qualities. The Hyundai IONIQ 5 is a practical, practical compact SUV that excels at carrying families and their gear and it also happens to be fully electric. It comes with an impressive amount of standard features and useful tech, all at a reasonable price," said Brian Moody, executive editor for Kelley Blue Book.
About Kelley Blue Book
Founded in 1926, Kelley Blue Book, The Trusted Resource®, is the vehicle valuation and information source trusted and relied upon by both consumers and the automotive industry for nearly a century. As the industry standard for generations, Kelley Blue Book provides transparent, objective information and data-driven, innovative tools for consumers, automotive dealers, and manufacturers. The company publishes millions of market-reflective values weekly on its top-rated website KBB.com, from its famous Blue Book® Trade-In Values to the Kelley Blue Book® Price Advisor tool, which offers a range for what consumers can reasonably expect to pay for a vehicle in their area. KBB.com editors rate and review hundreds of new vehicles each year to help consumers understand the Best Cars and Best SUVs to meet their needs. Kelley Blue Book Instant Cash Offer provides a redeemable trade-in offer to transaction-ready consumers and conveniently connects them to local participating dealers. Kelley Blue Book's Service Advisor provides guidance on how much to pay for service and repairs, allowing consumers to schedule service with local dealers on KBB.com. The company also provides vehicle values to finance and insurance companies as well as governmental agencies. Kelley Blue Book is a Cox Automotive brand.
About Cox Automotive
Cox Automotive is the world's largest automotive services and technology provider. Fueled by the largest breadth of first-party data fed by 2.3 billion online interactions a year, Cox Automotive tailors leading solutions for car shoppers, auto manufacturers, dealers, lenders and fleets. The company has 29,000+ employees on five continents and a portfolio of industry-leading brands that include Autotrader®, Kelley Blue Book®, Manheim®, vAuto®, Dealertrack®, NextGear Capital™, CentralDispatch® and FleetNet America®. Cox Automotive is a subsidiary of Cox Enterprises Inc., a privately owned,
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