Hyundai Motor America Reports Record-Breaking January 2025 Sales

Rhea-AI Summary

Hyundai Motor America achieved record-breaking January 2025 sales of 54,503 units, marking a 15% increase compared to January 2024. The company saw significant growth in electrified vehicle sales, with hybrid electric vehicles (HEV) up 74% and electric vehicles (EV) up 15%. Notable performance included record-breaking sales for several models: Santa Fe HEV (+160%), Tucson HEV (+89%), IONIQ 5 (+54%), and IONIQ 6 (+15%).

Individual model performance showed strong results for Elantra (+28%), Santa Fe (+38%), Sonata (+52%), and Tucson (+35%). However, some models experienced declines, including Kona (-34%), Palisade (-12%), and Santa Cruz (-28%). The company also announced various initiatives including Amazon Autos integration and a complimentary ChargePoint charger program for 2025 IONIQ 5 customers.

Positive

• Record January sales with 15% YoY increase to 54,503 units
• Hybrid electric vehicle sales surged 74%
• EV sales grew 15%
• Strong model performance: Santa Fe HEV (+160%), Tucson HEV (+89%), IONIQ 5 (+54%)
• Significant growth in key models: Elantra (+28%), Santa Fe (+38%), Sonata (+52%), Tucson (+35%)

Negative

• Sales decline in several models: Kona (-34%), Palisade (-12%), Santa Cruz (-28%)
• Nexo sales dropped to zero from 23 units in previous year

• Total sales increased 15%; best January ever
• Electrified sales up 41%; HEV sales jump 74%; EV sales Increased 15%
• Best January ever model results for IONIQ 5, IONIQ 6, Tucson HEV, and Santa Fe HEV

FOUNTAIN VALLEY, Calif., Feb. 1, 2025 /PRNewswire/ -- Hyundai Motor America reported record-breaking total January sales of 54,503 units, a 15% increase compared with January 2024. This was the best January in Hyundai history. All time total sales records in January were set for Santa Fe HEV (+160%), Tucson HEV (+89%), IONIQ 5 (+54%) and IONIQ 6 (+15%). Total sales of hybrid electric vehicles jumped 74%, while total EV sales grew by 15%.

"Hyundai is kicking off the year with record-breaking sales, achieving our best January ever across multiple models and fuel types," said Randy Parker, CEO, Hyundai Motor North America. "From the strong retail and total sales performance of the Santa Fe HEV, Tucson HEV, IONIQ 5 and IONIQ 6 to record-setting results in HEV and EV vehicle sales, we continue to see incredible demand for our electrified and ICE products."

January Total Sales Summary
	Jan-25	Jan-24	% Chg	2025 YTD	2024 YTD	% Chg
Hyundai	54,503	47,543	+15 %	54,503	47,543	+15 %

 

January Product and Corporate Activities

• Hyundai Vehicles Available to "Add to Cart" on Amazon Autos: Car buyers around the U.S. can browse, order and finance any new Hyundai vehicle through a participating Hyundai dealer directly on Amazon Autos, and schedule a pickup from the dealer.
• Hyundai and Genesis Issue Southern California Wildfire Relief Program: In response to the devastating wildfires affecting Southern California, Hyundai and Genesis Motor America launched a comprehensive wildfire relief program to provide immediate humanitarian aid and financial assistance to those impacted. This initiative included targeted support for current Hyundai and Genesis owners, prospective customers, and community relief efforts.
• Hyundai Highlights Safety on "The Road" During Championship Game Weekend: Hyundai launched a new national marketing campaign that aired during professional football's conference championship games on Jan. 26. The advertisement titled, "The Road" shows the many hazards of everyday driving and how Hyundai's industry-leading and award-winning safety and technology features help ensure drivers arrive safely.
• Hyundai Earns Four Awards from U.S. News & World Report: Four Hyundai vehicles were selected for U.S. News & World Report's 2025 Best Cars for the Money awards. The Hyundai Tucson retained its Best Compact SUV for the Money crown in the annual awards, and the Hyundai Elantra Hybrid claimed the publication's Best Hybrid Car for the Money title for a fourth time. The Hyundai Kona Electric and the Hyundai Tucson Plug-in Hybrid models are first-time winners, earning Best Electric SUV for the Money and Best Plug-In Hybrid SUV for the Money laurels, respectively.
• Hyundai Wins Nine 2025 Car and Driver Editors' Choice Awards: Hyundai received nine Editors' Choice Awards from the automotive experts at Car and Driver, demonstrating excellence across its entire vehicle lineup.
• 2025 Santa Cruz XRT Named Pickup of the Year in the Latin Flavor Cars of the Year 2025 Awards: The 2025 Hyundai Santa Cruz XRT has been named Pickup of the Year in the Latin Flavor: Cars of the Year 2025 awards.
• IONIQ 5 N Named Motor Authority's Best Car to Buy 2025: Hyundai's all-electric IONIQ 5 N SUV has been named Motor Authority's Best Car to Buy 2025. The driving enthusiasts at Motor Authority selected IONIQ 5 N as the winner from all new or redesigned luxury and performance vehicles made available to their testing staff.
• Santa Fe Hybrid Named The Car Connection's Best Car to Buy 2025: Hyundai's Santa Fe Hybrid SUV has been awarded The Car Connection's Best Car to Buy 2025. The Car Connection's expert editors chose the Hyundai Santa Fe Hybrid from a crowded field of new or fully redesigned contenders.
• Claudia Márquez Named Chief Operating Officer of Hyundai Motor America: Hyundai announced that Claudia Márquez has been appointed chief operating officer of Hyundai Motor America. Márquez will lead Hyundai's U.S. business operations in her new role and direct the company's customer-focused growth strategies.
• Hyundai Announces 2025 IMSA Racing Program: Hyundai Motor America is set to field seven Hyundai Elantra N TCR entries in the 2025 IMSA Michelin Pilot Challenge (IMPC) season in pursuit of a sixth-consecutive Manufacturers' Championship title.
• 2025 IONIQ 5 Offers Customers Complimentary ChargePoint Charger or $400 Charging Credit: Hyundai announced the expansion of complimentary home charger and charging credit offers to the entire 2025 IONIQ 5 lineup. Customers who purchase or lease any new 2025 Hyundai IONIQ 5 model are eligible for of a ChargePoint Home Flex Level 2 charger or a $400 charging credit.

 

Model Total Sales
Vehicles	Jan-25	Jan-24	% Chg	2025 YTD	2024 YTD	% Chg
Elantra	8,866	6,900	+28 %	8,866	6,900	+28 %
Ioniq 5	2,250	1,465	+54 %	2,250	1,465	+54 %
Ioniq 6	871	760	+15 %	871	760	+15 %
Kona	4,365	6,577	-34 %	4,365	6,577	-34 %
Nexo	0	23	0 %	0	23	0 %
Palisade	6,687	7,638	-12 %	6,687	7,638	-12 %
Santa Cruz	1,786	2,487	-28 %	1,786	2,487	-28 %
Santa Fe	8,296	6,021	+38 %	8,296	6,021	+38 %
Sonata	4,757	3,121	+52 %	4,757	3,121	+52 %
Tucson	15,025	11,116	+35 %	15,025	11,116	+35 %
Venue	1,600	1,435	+11 %	1,600	1,435	+11 %

 

Hyundai Motor America
Hyundai Motor America offers U.S. consumers a technology-rich lineup of cars, SUVs, and electrified vehicles, while supporting Hyundai Motor Company's Progress for Humanity vision. Hyundai has significant operations in the U.S., including its North American headquarters in California, the Hyundai Motor Manufacturing Alabama assembly plant, the all-new Hyundai Motor Group Metaplant America, and several cutting-edge R&D facilities. These operations, combined with those of Hyundai's 835 independent dealers, contribute $20.1 billion annually and 190,000 jobs to the U.S. economy, according to a published economic impact report. For more information, visit www.hyundainews.com.

Hyundai Motor America on Twitter | YouTube | Facebook | Instagram | LinkedIn | TikTok

 

View original content to download multimedia:https://www.prnewswire.com/news-releases/hyundai-motor-america-reports-record-breaking-january-2025-sales-302365786.html

SOURCE Hyundai Motor America

FAQ

What was Hyundai's (HYMTF) total sales growth in January 2025?

Hyundai achieved a 15% year-over-year increase in total sales, reaching 54,503 units in January 2025.

How much did Hyundai's (HYMTF) hybrid vehicle sales increase in January 2025?

Hyundai's hybrid electric vehicle (HEV) sales increased by 74% in January 2025 compared to the previous year.

Which Hyundai (HYMTF) models set sales records in January 2025?

Santa Fe HEV (+160%), Tucson HEV (+89%), IONIQ 5 (+54%), and IONIQ 6 (+15%) all achieved record January sales.

What incentives is Hyundai (HYMTF) offering for 2025 IONIQ 5 buyers?

Hyundai is offering 2025 IONIQ 5 buyers either a complimentary ChargePoint Home Flex Level 2 charger or a $400 charging credit.

Which Hyundai (HYMTF) models showed sales declines in January 2025?

The Kona (-34%), Palisade (-12%), and Santa Cruz (-28%) experienced sales declines in January 2025.