Hyundai Ranked Highest in Website Satisfaction by J.D. Power
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- Site features intuitive experience making it easier for customers to find a Hyundai that fits their needs
The semiannual study measures customer satisfaction of automotive manufacturer websites during the process of shopping for a new vehicle by examining four key measures (in order of importance): information/content, visual appeal, navigation, and speed. According to the report, satisfaction among electric vehicle (EV) shoppers has increased since the last study in summer 2023.
"It's our goal to make the car buying process as smooth as possible for the EV-curious shopper and our website is a key part of that," said Angela Zepeda, chief marketing officer, Hyundai Motor America. "We know that the majority of our customers start their car buying journey online, so we're proud to be recognized by J.D. Power for our industry-leading website."
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SOURCE Hyundai Motor America