Eggo® Turns Breakfast Upside Down with Limited-Edition Stranger Things Strawberry Waffles
Kellanova (NYSE:K) is launching limited-edition Eggo Stranger Things Strawberry Waffles, the brand's first-ever naturally-colored strawberry red waffle, in celebration of Netflix's Stranger Things final season. The product will be available at select stores nationwide in October at an SRP of $3.59 for a 10-count box.
To promote the launch, Eggo is giving away 11,000 boxes of waffles through Instacart, with consumers able to claim up to 11 boxes per order during weekly drops in October. The promotion includes both the new Strawberry Waffles and limited-edition Stranger Things Homestyle Waffles. The giveaway drops will occur on four consecutive Fridays starting October 3 at 11 a.m. ET.
The final season of Stranger Things will release in three volumes: four episodes on November 26, three on Christmas, and the finale on New Year's Eve 2025.
Kellanova (NYSE:K) lancia edizioni limitate Eggo Stranger Things Strawberry Waffles, la prima waffle colorata naturalmente in rosso fragola della marca, per celebrare l’ultima stagione di Stranger Things su Netflix. Il prodotto sarà disponibile in negozi selezionati a livello nazionale in ottobre a un SRP di $3,59 per una confezione da 10 pezzi.
Per promuovere il lancio, Eggo regalerà 11.000 confezioni di waffle tramite Instacart, con i consumatori che potranno richiedere fino a 11 confezioni per ordine durante i drop settimanali di ottobre. La promozione comprende sia i nuovi Strawberry Waffles sia i Stranger Things Homestyle Waffles in edizione limitata. I drop promozionali si svolgeranno in quattro venerdì consecutivi a partire dal 3 ottobre alle 11:00 ET.
La stagione finale di Stranger Things sarà rilasciata in tre volumi: quattro episodi il 26 novembre, tre episodi a Natale e il gran finale il 31 dicembre 2025.
Kellanova (NYSE:K) lanza ediciones limitadas de Eggo Stranger Things Strawberry Waffles, su primera gofre de color rojo fresa de forma natural, para conmemorar la temporada final de Stranger Things en Netflix. El producto estará disponible en tiendas seleccionadas a nivel nacional en octubre a un SRP de $3,59 por una caja de 10 unidades.
Para impulsar el lanzamiento, Eggo regalará 11.000 cajas de gofres a través de Instacart, y los consumidores podrán reclamar hasta 11 cajas por pedido durante los drops semanales de octubre. La promoción incluye tanto las nuevas Strawberry Waffles como las Stranger Things Homestyle Waffles en edición limitada. Los drops de regalo se realizarán en cuatro viernes consecutivos a partir del 3 de octubre a las 11 a. m. hora del Este.
La temporada final de Stranger Things se publicará en tres volúmenes: cuatro episodios el 26 de noviembre, tres episodios en Navidad y el final el 31 de diciembre de 2025.
Kellanova (NYSE:K)는 넷플릭스의 스트레인저 씽스 Strawberry Waffles를 한정판으로 선보이며, 브랜드 최초로 천연 색소를 사용한 딸기 레드 와플을 공개합니다. 이는 Netflix의 Stranger Things 마지막 시즌을 기념하는 행사입니다. 이 제품은 10월 전국 주요 매장에서 권장소비자권: 3.59달러인 10개입 박스로 판매됩니다.
출시를 홍보하기 위해 Eggo는 Instacart를 통해 11,000상자의 와플을 무료로 제공합니다. 주문당 최대 11상자까지 수령 가능하며, 10월의 주간 드롭에서 제공됩니다. 이 프로모션에는 새로운 Strawberry Waffles와 한정판 Stranger Things Homestyle Waffles가 포함됩니다. 증정은 10월 3일 금요일 11:00(동부표준시)부터 4주 연속 진행됩니다.
Stranger Things의 마지막 시즌은 네 개의 에피소드가 11월 26일, 크리스마스에 세 편, 그리고 2025년 12월 31일에 파이널이 공개됩니다.
Kellanova (NYSE:K) lance des éditions limitées des Eggo Stranger Things Strawberry Waffles, la première gaufre naturellement colorée en rouge fraise de la marque, pour célébrer la saison finale de Stranger Things sur Netflix. Le produit sera disponible dans certains magasins nationaux en octobre à un SRP de 3,59 $ pour une boîte de 10.
Pour promouvoir ce lancement, Eggo offre 11 000 boîtes de gaufres via Instacart, les consommateurs pouvant réclamer jusqu’à 11 boîtes par commande lors des drops hebdomadaires d’octobre. La promotion comprend les nouvelles Strawberry Waffles et les Stranger Things Homestyle Waffles en édition limitée. Les drops auront lieu quatre vendredis consécutifs à partir du 3 octobre à 11 h HE.
La dernière saison de Stranger Things sera diffusée en trois volets: quatre épisodes le 26 novembre, trois épisodes à Noël et le final le 31 décembre 2025.
Kellanova (NYSE:K) führt limitierte Ausgaben von Eggo Stranger Things Strawberry Waffles ein, die ersten natürlich gefärbten Erdbeer-Rot-Waffeln der Marke, zur Feier der letzten Staffel von Netflix Stranger Things. Das Produkt ist im Oktober in ausgewählten Geschäften landesweit erhältlich und hat einen empfohlenen Verkaufspreis von 3,59 $ für eine 10er-Packung.
Um die Einführung zu bewerben, verschenkt Eggo 11.000 Waffelboxen über Instacart, wobei Verbraucher bis zu 11 Boxen pro Bestellung während der wöchentlichen Drops im Oktober beanspruchen können. Die Aktion umfasst sowohl die neuen Strawberry Waffles als auch die limitierten Stranger Things Homestyle Waffles. Die Giveaway-Drops finden an vier aufeinanderfolgenden Freitagen ab dem 3. Oktober um 11 Uhr ET statt.
Die letzte Staffel von Stranger Things wird in drei Volumes veröffentlicht: Vier Episoden am 26. November, drei an Weihnachten und das Finale am Silvester 2025.
تطلق كELLANOVA (بورصة نيويورك: K) إصداراً محدوداً من Eggo Stranger Things Strawberry Waffles، أول وافل أحمر فراولي اللون بطبيعته من العلامة التجارية، احتفالاً بالموسم النهائي من Stranger Things على نتفليكس. سيكون المنتج متاحاً في متاجر مختارة على الصعيد الوطني في أكتوبر بسعر مقترح للواجهة بقيمة 3.59 دولار لعلبة من 10 قطع.
ولترويج الإطلاق، تقدم Eggo 11,000 علبة وافل عبر Instacart، مع إمكانية المطالبة حتى 11 علبة بكل طلب خلال نزولات أكتوبر الأسبوعية. تشمل الحملة كل من Strawberry Waffles الجديدة وStranger Things Homestyle Waffles بنسخة محدودة. ستتم نزالات التوزيع في أربعة جمعة متتالية اعتباراً من 3 أكتوبر في الساعة 11 صباحاً بتوقيت شرق الولايات المتحدة.
الموسم النهائي من Stranger Things سيصدر على ثلاث دفعات: أربعة حلقات في 26 نوفمبر، وثلاثة حلقات في عيد الميلاد، والختام في 31 ديسمبر 2025.
Kellanova（NYSE:K）推出限量版 Eggo Stranger Things Strawberry Waffles，这是该品牌首款天然着色的草莓红色华夫饼，以庆祝 Netflix 的 Stranger Things 最后一季。该产品将于十月在全国部分门店发售，10个装的建议零售价为 3.59 美元。
为推广上市，Eggo 将通过 Instacart 免费赠送 11,000 盒华夫饼，消费者每次下单最多可领取 11 盒。促销活动同时包含新款 Strawberry Waffles 与限量版 Stranger Things Homestyle Waffles。赠送活动将从 10 月 3 日（周五）起连续四个周五进行，时间为美国东部时间上午 11 点。
Stranger Things 的最终季将分三部分播出：11 月 26 日四集，圣诞节再播三集，2025 年 12 月 31 日大结局。
- Strategic partnership with Netflix's highly popular Stranger Things franchise that has over 140.7M views globally
- Limited edition product launch timed with highly anticipated final season release
- Marketing campaign includes significant product giveaway to drive consumer engagement
- Limited time offering may result in temporary sales boost only
- Product distribution limited to select stores nationwide
Fans Can Savor the Irresistible Taste of the Brand's First-Ever Naturally-Colored* Strawberry Waffle – The Perfect Way to Fuel Fans as They Rewatch the Iconic Netflix Series Before the Fifth and Final Season
*colors from natural sources
Eggo Turns Breakfast Upside Down:
- Eggo introduces Stranger Things Strawberry Waffles, its first-ever strawberry red waffle made with colors from natural sources – a bold new take on the classic Eggo waffle, inspired by the eerie rifts to the Upside Down from the Netflix series, Stranger Things. Eggo will also release limited-edition packs of Stranger Things Homestyle Waffles – giving fans another way to bring the series' iconic collaboration into their homes.
- Eggo is giving away 11,000 boxes of waffles – up to 11 per person with Instacart order*– in celebration of Eleven, the show's beloved waffle lover, so fans can enjoy the delicious taste of Eggo while rewatching Stranger Things ahead of the final season.
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Hitting shelves at select stores nationwide this October, limited-edition packs of Stranger Things Homestyle Waffles and Strawberry Waffles will be available at an SRP of
$3.59
As fans gear up for the final season by rewatching the iconic series from the start, they'll need fuel for their watchathons. Eggo knows there's only one thing scarier than the Mind Flayer: getting a craving for Eggo waffles and finding your freezer empty. That's why, to celebrate the show and its most iconic waffle-loving character, Eleven, the brand is giving away 11,000 boxes of Eggo waffles with their order* so fans can power their watch parties with the iconic taste of Eggo. The giveaway will include the Eggo Stranger Things Strawberry Waffles and limited-edition packs of Stranger Things Homestyle Waffles, alongside other core Eggo products – ensuring freezers are filled with Eggo favorites and fans have multiple ways to bring the series into their homes.
Fans have a chance to stock up in advance during weekly drops occurring on the first four Fridays in October. Starting Friday, October 3 at approximately 11 a.m. ET, fans can claim up to 11 boxes of select Eggo products with their Instacart order – including the new Stranger Things Strawberry Waffles and limited-edition packs of Stranger Things Homestyle Waffles on Instacart at www.instacart.com/store/brands/eggo/stranger-things, while supplies last. Additional drops will take place on October 10, October 17 and October 24 at approximately 11 a.m. ET.
"Few brands are as synonymous with Netflix's Stranger Things as Eggo," said Alicia Mosley, Vice President of Marketing, Frozen Foods at Kellanova. "Having been part of this cultural phenomenon from the beginning, Eggo is excited to delight fans with limited-edition products and experiences that allow them to enjoy the delicious taste of Eggo at the center of their watch parties."
The new limited-edition packs of Eggo Stranger Things Strawberry Waffles will be available at select stores nationwide this October with an SRP of
Be sure to follow Eggo on Instagram, Facebook and TikTok or visit leggowitheggo.com for more details and rewatch inspiration. Plus, fans can build excitement for the final season with Eggo® Stranger Things-inspired recipes, like Eleven's Triple Decker Eggo® Extravaganza.
*With their order. Eligible items only. While supplies last. Limit 11 redemptions per Instacart customer. Taxes, fees, and terms apply.
About Kellanova
Kellanova (NYSE: K) is a leader in global snacking, international cereal and noodles, and
At Kellanova, our purpose is to create better days and ensure everyone has a seat at the table through our trusted food brands. We are committed to promoting sustainable and equitable food access by tackling the crossroads of hunger, sustainability, wellbeing, and equity, diversity & inclusion. Our goal is to create Better Days for 4 billion people by the end of 2030 (from a 2015 baseline). For more detailed information about our commitments, our approach to achieving these goals, and methodology, please visit our website at https://www.kellanova.com.
About Stranger Things
Created by The Duffer Brothers, Stranger Things debuted in 2016 and quickly became one of Netflix's most popular television series ever, with its fourth season alone amassing over 140.7M views globally. Rooted in '80s nostalgia, it boosted Kate Bush's track "Running Up That Hill" into the Billboard Hot 100 chart for the first time in its 38-year history. The series has also garnered over 70 awards worldwide including Emmys®and the Screen Actors Guild Award for Outstanding Performance by an Ensemble in a Drama Series, and has been nominated for over 230 awards. The highly anticipated fifth and final season will release later this year in three volumes at 5PM PT: four episodes on November 26, three episodes on Christmas and the finale on New Year's Eve. The beloved franchise offers fans various ways to engage with the cultural phenomenon year-round, including: the Olivier and Tony-award winning stage play, Stranger Things: The First Shadow; a collection of books takes fans deeper into the story; the touring Stranger Things: The Experience which recently expanded to
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