Kellogg's® First-Ever Dipped Cereal Flakes Make Their Delicious Debut With New Kellogg's® Special K® Dipped Chocolatey Almond
Rhea-AI Summary
Kellogg's has launched its first-ever chocolatey dipped cereal called Special K Dipped Chocolatey Almond, available nationwide starting in April 2021. This new product features a blend of multigrain flakes dipped in chocolate, cocoa-dusted flakes, and real almonds, providing a unique taste experience. Priced at $3.99 for a 13.1-ounce box and $4.99 for a 19.2-ounce box, it aims to cater to consumers looking for flavorful and nutritious breakfast options. The cereal includes whole grains, fiber, and vitamins A, C, and E.
Positive
- Introduction of a new product, Special K Dipped Chocolatey Almond, expanding Kellogg's product range.
- Contains multiple nutritious ingredients, including whole grain, fiber, and antioxidants.
- Positioned at competitive pricing with a suggested retail price of $3.99 for 13.1 ounces.
Negative
- None.
News Market Reaction
On the day this news was published, K gained 0.62%, reflecting a mild positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
BATTLE CREEK, Mich., April 15, 2021 /PRNewswire/ -- From sweet strawberries to salty pretzels, everything tastes better when it's dipped in chocolatey goodness. So, why not cereal? For the first time in the U.S. market, Kellogg's® Special K® is helping cereal fans find the perfect bite of creamy and crunchy with its inaugural chocolatey dipped cereal: all-new Kellogg's® Special K® Dipped Chocolatey Almond.
Every bowl of Special K Dipped Chocolatey Almond contains a delicious, multi-textured mix of ingredients like multigrain flakes dipped in a chocolatey shell, cocoa-dusted flakes and real sliced almonds. The perfect addition to your morning routine or evening snack time, Special K Dipped Chocolatey Almond is a flavor-packed cereal sure to satisfy the whole family.
"At Kellogg's® Special K®, we help cereal lovers do what's delicious by providing them with a diverse range of flavorful and innovative products," said Cindy Huntington, Brand Director at Kellogg Company. "If you're craving a deliciously unique, chocolatey experience, our dipped cereal is the perfect bowlful, easily enjoyed during breakfast or any time of day."
Special K Dipped Chocolatey Almond joins the full range of Special K flavors, packing the same leading ingredient — whole grain — as many of its fruit-flavored counterparts. Plus, this tasty new cereal features additional ingredients that make for a good source of fiber and other nutrients like Vitamins A, C and E as Antioxidants.
For those looking to add Special K Dipped Chocolatey Almond to their pantry, the new cereal will be available at retailers nationwide starting in April for a suggested retail price of
For more information on all things Special K, check out our website at SpecialK.com and follow Special K on Facebook, Instagram and Twitter.
About Kellogg Company
At Kellogg Company (NYSE: K), we strive to enrich and delight the world through foods and brands that matter. Our beloved brands include Pringles®, Cheez-It®, Special K®, Kellogg's Frosted Flakes®, Pop-Tarts®, Kellogg's Corn Flakes®, Rice Krispies®, Eggo®, Mini-Wheats®, Kashi®, RXBAR®, MorningStar Farms® and more. Net sales in 2018 were approximately
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SOURCE Kellogg Company
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