KKR Invests in Indian Ticketing and Live Entertainment Platform BookMyShow
KKR (NYSE:KKR) has signed definitive agreements for funds it manages to acquire a minority stake in Indian ticketing and live entertainment platform BookMyShow.
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Investment will accelerate the company’s live entertainment ambitions and build on its pioneering role in bringing global artists and marquee productions to Indian audiences.
Established in 2007, BookMyShow has evolved from a ticketing platform into a full-stack entertainment company, combining technology, consumer reach and deep industry capabilities across movies, live entertainment and experiences. A key part of this evolution has been BookMyShow Live, the Company’s live entertainment experiences division, which operates across the value chain - from talent and IP acquisition to production, promotion, partnerships, and audience development. Through sustained investment in the ecosystem, BookMyShow Live has built the capabilities and scale to bring increasingly ambitious entertainment experiences to
KKR’s investment reflects its conviction in India’s entertainment sector and in BookMyShow’s ability to drive its next phase of growth, powered by rising discretionary spending, a large and young consumer base, and growing demand for world-class live experiences. With expansive consumer reach, technology and entertainment capabilities, the Company is positioned to continue its growth in a fast-maturing market.
Akshay Tanna, Partner and Head of India Private Equity at KKR, said, “BookMyShow has been a pioneer in delivering high-quality entertainment experiences in
Ashish Hemrajani, Founder & CEO, BookMyShow, said, “We are delighted to welcome KKR as an investor in BookMyShow. Their global perspective, deep expertise and strong understanding of consumer businesses will be invaluable as we enter the next phase of our journey. The timing of this investment is particularly exciting, as we have significantly expanded our presence across the live entertainment landscape and are seeing the opportunity for India’s entertainment economy grow like never before. We are also grateful to our longstanding investors Network18 (part of Reliance Industries Limited), Accel Partners, Elevation Capital, Stripes Group, and TPG for their continued support.”
The transaction marks KKR’s latest private equity investment in
The transaction is subject to customary regulatory approvals. Additional details of the transaction are not disclosed.
Avendus Capital served as the exclusive financial advisor for BookMyShow, while Trilegal acted as legal advisor.
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About BookMyShow
Launched in 2007, BookMyShow, owned and operated by Bigtree Entertainment Pvt. Ltd. (founded in 1999), is one of
BookMyShow is invested in providing the best user experience, whether on-ground or online and to that effect, launched BookMyShow Stream, India’s largest home-grown transactional video-on-demand (TVOD) platform hosting award-winning and critically acclaimed content from around the world, complementing its cinemas business. BookMyShow also houses India’s most extensive organic reviews and ratings engine for movies and has driven technology innovations, such as the M-ticket and Movie Mode, impacting tens of millions of users and the industry at large. With continued support from marquee investors like TPG Growth, Stripes Group, Elevation Capital (formerly SAIF Partners), Accel and Network18 (part of Reliance Industries Limited), and now KKR, BookMyShow has constantly demonstrated category leadership, growing beyond
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About KKR
KKR is a leading global investment firm that offers alternative asset management as well as capital markets and insurance solutions. KKR aims to generate attractive investment returns by following a patient and disciplined investment approach, employing world-class people, and supporting growth in its portfolio companies and communities. KKR sponsors investment funds that invest in private equity, credit and real assets and has strategic partners that manage hedge funds. KKR’s insurance subsidiaries offer retirement, life and reinsurance products under the management of Global Atlantic Financial Group. References to KKR’s investments may include the activities of its sponsored funds and insurance subsidiaries. For additional information about KKR & Co. Inc. (NYSE: KKR), please visit KKR’s website at www.kkr.com. For additional information about Global Atlantic Financial Group, please visit Global Atlantic Financial Group’s website at www.globalatlantic.com.
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Media Contacts
For BookMyShow
media@bookmyshow.com
For KKR
Wei Jun Ong
+65 6922 5813
WeiJun.Ong@kkr.com
Source: KKR