Harris Teeter Launches Together in Education Round Up Campaign

Harris Teeter (NYSE:KR) launched its Together in Education (TIE) Round Up campaign on July 1, 2026 to support education-focused nonprofits across the Southeast.

Rhea-AI Summary

Harris Teeter (NYSE:KR) launched its Together in Education (TIE) Round Up campaign on July 1, 2026 to support education-focused nonprofits across the Southeast.

Customers can round up purchases through Sept. 29, with 100% of funds staying local to benefit Classroom Central, The Salvation Army, Communities In Schools and the Alliance for a Healthier Generation.

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Details

News Market Reaction – KR

On Jul 1, the day this news came out, KR closed 1.28% above the previous close.

Data tracked by StockTitan Argus for the Jul 1 session.

Key Figures

2025 TIE funds raised: more than $1 million Cumulative TIE contributions: more than $34 million Campaign start date: July 1 +3 more

2025 TIE funds raised

more than $1 million

Together in Education campaign 2025

Cumulative TIE contributions

more than $34 million

Since 1998, Together in Education programs

Campaign start date

July 1

2026 Together in Education round up campaign launch

Campaign end date

Sept. 29

2026 Together in Education round up campaign period

Schools supported

more than 200 schools

Classroom Central service area across Charlotte-region schools

School districts

six Charlotte-area school districts

Classroom Central coverage

Historical Context

5 past events · Latest: Jun 26

5 events

1. Jun 26

   Holiday promotion

   24h Move

   -0.1%

   Fourth of July food and mocktail flight promotions with digital savings and rewards.

2. Jun 25

   Loyalty program update

   24h Move

   -1.2%

   Expanded rewards program letting members redeem points for grocery discounts.

3. Jun 25

   Dividend increase

   24h Move

   -1.2%

   Board approved 11% annual dividend increase and continued dividend growth commitment.

4. Jun 23

   Health conference

   24h Move

   +2.3%

   Kroger Health co-hosting 2027 Nourishing Change Conference with industry partners.

5. Jun 22

   Product line expansion

   24h Move

   -1.7%

   Expansion of Vanderpump Blooms x Bloom Haus floral and home collection across stores.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

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Campaign to benefit education nonprofits Classroom Central, The Salvation Army, Communities In Schools and the Alliance for a Healthier Generation

MATTHEWS, N.C., July 1, 2026 /PRNewswire/ -- Harris Teeter will kick off its new round up campaign, Together in Education (TIE), on July 1 to direct funds to nonprofit organizations that support the needs of educators and students in communities across the Southeast.

The Together in Education campaign will benefit Classroom Central (Charlotte-area stores only), The Salvation Army, Communities In Schools and the Alliance for a Healthier Generation. Harris Teeter customers can contribute to the campaign by rounding up their transactions to the nearest whole dollar at checkout from July 1 through Sept. 29 at all Harris Teeter locations. The Together in Education campaign in 2025 raised more than $1 million for the same non-profit organizations.

"Since 1998, Harris Teeter has contributed more than $34 million through our Together in Education programs," said Danna Robinson, director of corporate affairs and customer relations for Harris Teeter. "This round up campaign furthers our commitment to education by providing an opportunity for customers to support their local teachers, students, schools and after-school programs."

Funds collected will be distributed among the nonprofit partners, with 100% of the proceeds staying within the local community where the donation is made. Donations will be used for after-school programs and wellness initiatives, along with providing classroom supplies and educational resources to directly benefit educators and children. Funds raised for The Salvation Army will specifically support after-school programs.

• The Salvation Army's Red Shield Youth Centers host The Salvation Army's high-quality after-school programs for children and youth of all ages. These programs provide direct assistance with homework and offer children the opportunity to learn athletic skills, advance literacy and study skills, as well as develop healthy friendships at no-fee or low-cost.
• Communities In Schools works to surround students with a community of support, empowering them to stay in school and achieve in life. Utilizing an evidence-based approach, the organization provides support that best meets the needs of the school, including those of individual students.
• Alliance for a Healthier Generation works across schools, youth-serving organizations, businesses, communities and families to promote healthy environments so young people can achieve lifelong good health. The organization envisions a world where every mind, every body, and every young person is healthy and ready to succeed.
• Classroom Central fosters equity in education by providing teachers and students with the free resources they need to succeed. Classroom Central empowers teachers and students in more than 200 schools across six Charlotte-area school districts, providing supplies and resources through their Free Store, Mobile Free Store and several other community-supported programs.

For more information, visit harristeeter.com and stay connected on Instagram and Facebook.

ABOUT HARRIS TEETER

For more than 60 years, Harris Teeter, a wholly-owned subsidiary of The Kroger Co. (NYSE: KR), has enriched lives – one meal, one family, one associate, and one community at a time. Headquartered in Matthews, North Carolina, Harris Teeter employs 36,000 valued associates across more than 250 stores and 85 fuel centers in North Carolina, South Carolina, Virginia, Georgia, Maryland, Delaware, Florida and the District of Columbia.

View original content to download multimedia:https://www.prnewswire.com/news-releases/harris-teeter-launches-together-in-education-round-up-campaign-302815354.html

SOURCE Harris Teeter

FAQ

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What is the Harris Teeter Together in Education Round Up campaign for KR in 2026?

The Together in Education Round Up campaign lets Harris Teeter shoppers round up purchases to support education-focused nonprofits. According to Harris Teeter, funds aid after-school programs, wellness initiatives, classroom supplies and educational resources in Southeast communities.

When does the 2026 Harris Teeter Together in Education Round Up campaign run?

The 2026 Together in Education Round Up campaign runs from July 1 through September 29 at all Harris Teeter locations. According to Harris Teeter, customers can round up transactions to the nearest dollar during this entire period.

Which nonprofits benefit from Harris Teeter's 2026 Together in Education campaign?

The 2026 Together in Education campaign benefits Classroom Central, The Salvation Army, Communities In Schools and the Alliance for a Healthier Generation. According to Harris Teeter, Classroom Central applies only to Charlotte-area stores, while others are supported chain-wide.

How much did Harris Teeter's Together in Education campaign raise in 2025?

The Together in Education campaign in 2025 raised more than $1 million for its nonprofit partners. According to Harris Teeter, these funds supported the same organizations focused on educators, students and youth programs across local communities.

How are donations from Harris Teeter's Together in Education Round Up campaign used locally?

Donations are kept within the local community where they are made and distributed among partner nonprofits. According to Harris Teeter, funds support after-school programs, wellness initiatives, classroom supplies and educational resources, with Salvation Army funds focused on after-school programs.

How much has Harris Teeter contributed through Together in Education programs since 1998?

Since 1998, Harris Teeter has contributed more than $34 million through its Together in Education programs. According to Harris Teeter, this long-term giving supports teachers, students, schools and after-school programs in the communities it serves.