Custom Apparel Pioneer Accelerates Growth with Kornit Atlas MAX POLY to Replace Screen Printing in Sportswear
Rhea-AI Summary
Kornit Digital (NASDAQ: KRNT) said Printeez, a Quebec custom-apparel provider, is expanding its use of Kornit Atlas MAX POLY systems to replace screen printing in sportswear and polyester blends.
Printeez increased installations from two to four Atlas MAX POLY systems, aims to serve more than 10,000 users, and reports cutting labor steps, reducing manual work, and accelerating turnaround with on-demand, retail-grade production.
This deployment targets sports, franchises, nonprofits and eCommerce customers across North America and highlights Kornit's role in scaling polyester-dominant sportswear production.
Positive
- Expanded installations from 2 to 4 Atlas MAX POLY systems
- Printeez targeting service for more than 10,000 users
- Shifted production to digital, virtually eliminating screen printing
- Reported reductions in labor steps and faster customer turnaround
Negative
- None.
Insights
Kornit gains a tangible commercial customer expansion as Printeez scales Atlas MAX POLY usage to replace screen printing.
Kornit benefits via increased unit sales and recurring consumable/service opportunity because Printeez expanded from two to four Atlas MAX POLY systems and intends to centralize production on Kornit technology. The customer emphasizes polyester/blend sportswear, on-demand fulfillment, and plans to scale a US-based facility and a user base of more than 10,000, which aligns with higher throughput and equipment utilization.
Key dependencies and risks include Printeez’s ability to convert platform users into sustained volume and the operational execution of the new US facility; these factors determine recurring revenue from consumables, service, and potential future system purchases. Watch the conversion of the stated "more than 10,000 users," system utilization rates, and any follow-up announcements on facility commissioning within the next 12–24 months (
ROSH-HA`AYIN, Israel, Oct. 06, 2025 (GLOBE NEWSWIRE) -- Kornit Digital LTD. (NASDAQ: KRNT) (“Kornit” or the “Company”), a global pioneer in sustainable, on-demand digital fashion and textile production technologies, announced today that Printeez, Inc. is the latest custom apparel leader to transition production volumes from screen printing to high-quality, on-demand digital production with Kornit Atlas MAX POLY systems.
Printeez, headquartered in Quebec, service brands, creators, franchises, and sports teams across North America. Specializing in polyester and blended blanks, the company delivers vibrant apparel for professional sports, nonprofits, and top eCommerce sites without minimum order constraints. Its on-demand infrastructure enables rapid order-to-delivery, scalability, and retail-grade quality at speed.
Following its initial investment in two Atlas MAX POLY systems earlier this year, Printeez has now expanded to four – virtually eliminating reliance on traditional screen printing. With Kornit at the center of its production, Printeez is cutting labor costs, reducing manual steps, and accelerating turnaround for customers.
“Printeez was born out of a passion to disrupt and transform the future of the apparel industry,” said Shawn Sckoropad, Founder and Chief Executive Officer at Printeez. “Our mission is to build a true retail-grade print-on-demand solution for individuals and major brands alike. Kornit gives us the technology to realize this vision. Together, we’re building our US-based production facility and scaling our platform to serve more than 10,000 users.”
“The sports and apparel industry is under tremendous pressure to deliver rapid turnaround with a retail-like experience,” said Ilan Elad, President of the Americas at Kornit Digital. “Too often, they remain tied to outdated screen technology. With Kornit, companies like Printeez are meeting demand with the speed, customization, and quality today’s market requires – especially in the growing sportswear segment where polyester dominates.”
He continued, “We’re proud to support young entrepreneurs and family-based businesses like Printeez focusing on quality and quick turnaround. Together we’re streamlining labor costs and more quickly achieving their vision of becoming THE premium platform for modern brands.”
Discover how Kornit Atlas MAX POLY is helping businesses like Printeez, Inc. transform their apparel production capabilities. Please visit www.kornit.com .com to learn more.
About Kornit Digital
Kornit Digital (NASDAQ: KRNT) is a worldwide market leader in sustainable, on-demand, digital fashion and textile production technologies. The company offers end-to-end solutions including digital printing systems, inks, consumables, software, and fulfillment services through its global fulfillment network. Headquartered in Israel with offices in the USA, Europe, and Asia Pacific, Kornit Digital serves customers in more than 100 countries and states worldwide. To learn more about how Kornit Digital is boldly transforming the world of fashion and textiles, visit www.kornit.com.
Kornit Media Contact
Craig Librett
Public Relations
Craig.librett@kornit.com
Ingrid Van Loocke
Public Relations – Europe
ingrid@pr4u.be
FAQ
What did Kornit (KRNT) announce on October 6, 2025 about Printeez?
How will the Atlas MAX POLY systems affect Printeez's operations and costs?
Which markets will Printeez serve with Kornit technology under KRNT's announcement?
Does the Kornit press release state any user growth target for Printeez?
What product is Kornit promoting in the October 6, 2025 announcement?
Will Printeez continue using traditional screen printing after this expansion?
