Laird Superfood Expands Distribution with New Costco Availability Across Key U.S. Regions
Laird Superfood (NYSE:LSF) has announced a significant retail expansion through Costco warehouses across multiple U.S. regions. The company's Sweet and Creamy Superfood Creamer is now available in Costco locations throughout Los Angeles, San Diego, Hawaii, Arizona, Colorado, and several Southeastern states including Florida and Puerto Rico.
Additionally, Perform Superfood Coffee, featuring functional mushrooms and organic high-altitude coffee, will be available for a limited time in Los Angeles and Hawaii Costco locations. This expansion, effective July 2025, aligns with the company's strategy to increase accessibility of its clean, functional beverage products in regions with growing demand for better-for-you beverages.
Laird Superfood (NYSE:LSF) ha annunciato una significativa espansione nei punti vendita Costco in diverse regioni degli Stati Uniti. Il Sweet and Creamy Superfood Creamer è ora disponibile nei negozi Costco di Los Angeles, San Diego, Hawaii, Arizona, Colorado e in vari stati del Sud-Est, tra cui Florida e Porto Rico.
Inoltre, il Perform Superfood Coffee, a base di funghi funzionali e caffè biologico coltivato in alta quota, sarà in vendita per un periodo limitato nei Costco di Los Angeles e delle Hawaii. Questa espansione, effettiva da luglio 2025, è in linea con la strategia dell'azienda di rendere più accessibili i suoi prodotti bevande pulite e funzionali nelle aree con crescente domanda di opzioni più salutari.
Laird Superfood (NYSE:LSF) ha anunciado una importante expansión minorista a través de los almacenes Costco en varias regiones de EE. UU. La Sweet and Creamy Superfood Creamer ya está disponible en las ubicaciones de Costco de Los Ángeles, San Diego, Hawái, Arizona, Colorado y en varios estados del sureste, incluyendo Florida y Puerto Rico.
Además, el Perform Superfood Coffee, que incluye hongos funcionales y café orgánico de altura, estará disponible por tiempo limitado en los Costco de Los Ángeles y Hawái. Esta expansión, vigente a partir de julio de 2025, se alinea con la estrategia de la compañía de aumentar la accesibilidad de sus bebidas limpias y funcionales en regiones con una demanda creciente de opciones más saludables.
Laird Superfood (NYSE:LSF)는 미국 여러 지역의 코스트코 매장을 통한 대규모 소매 확대를 발표했습니다. Sweet and Creamy Superfood Creamer는 로스앤젤레스, 샌디에이고, 하와이, 애리조나, 콜로라도 및 플로리다와 푸에르토리코를 포함한 남동부 여러 주의 코스트코 매장에서 이제 구입할 수 있습니다.
또한 기능성 버섯과 유기농 고지대 커피를 특징으로 하는 Perform Superfood Coffee는 로스앤젤레스와 하와이의 코스트코에서 한정 기간 판매될 예정입니다. 이 확장은 2025년 7월 시행되며, 더 건강한 음료에 대한 수요가 커지는 지역에서 자사의 깔끔하고 기능성 있는 음료 제품의 접근성을 높이려는 전략과 일치합니다.
Laird Superfood (NYSE:LSF) a annoncé une expansion commerciale significative via les entrepôts Costco dans plusieurs régions des États-Unis. Le Sweet and Creamy Superfood Creamer est désormais disponible dans les magasins Costco de Los Angeles, San Diego, Hawaï, Arizona, Colorado et dans plusieurs États du Sud-Est, dont la Floride et Porto Rico.
Par ailleurs, le Perform Superfood Coffee, composé de champignons fonctionnels et de café biologique d'altitude, sera proposé pour une durée limitée dans les Costco de Los Angeles et d'Hawaï. Cette expansion, effective à partir de juillet 2025, s'inscrit dans la stratégie de l'entreprise visant à accroître l'accessibilité de ses boissons propres et fonctionnelles dans les régions où la demande pour des boissons plus saines est en hausse.
Laird Superfood (NYSE:LSF) hat eine bedeutende Einzelhandelserweiterung über Costco-Warenhäuser in mehreren US-Regionen angekündigt. Der Sweet and Creamy Superfood Creamer ist nun in Costco-Filialen in Los Angeles, San Diego, Hawaii, Arizona, Colorado und in mehreren Bundesstaaten der Südostregion, darunter Florida und Puerto Rico, erhältlich.
Zusätzlich wird der Perform Superfood Coffee, der funktionelle Pilze und biologischen Hochlandkaffee enthält, für begrenzte Zeit in Costco-Filialen in Los Angeles und Hawaii angeboten. Diese Expansion tritt im Juli 2025 in Kraft und entspricht der Strategie des Unternehmens, die Verfügbarkeit seiner sauberen, funktionalen Getränke in Regionen mit wachsender Nachfrage nach gesünderen Optionen zu erhöhen.
- Expanded distribution through Costco warehouses across multiple key U.S. regions
- Strategic entry into high-demand markets for functional beverages
- Increased accessibility of products through major retail partnership
- None.
Insights
LSF's Costco expansion across multiple regions strengthens distribution network, potentially boosting revenue and brand exposure significantly.
Laird Superfood's strategic expansion into Costco locations across multiple key U.S. regions represents a meaningful distribution milestone for the company. The rollout includes permanent placement of their Sweet and Creamy Superfood Creamer in warehouses throughout the Western regions (Los Angeles, San Diego, Hawaii, Arizona, Colorado) and Southeastern markets (spanning seven states plus Puerto Rico). Additionally, their Perform Superfood Coffee has secured limited-time placement in Los Angeles and Hawaii locations.
This distribution expansion significantly increases LSF's retail footprint in high-value markets. Costco's business model is particularly advantageous for emerging brands like Laird Superfood for several reasons: the warehouse retailer offers exceptional volume potential per store, provides exposure to a loyal customer base with higher average household incomes, and typically generates stronger unit velocities compared to conventional grocery.
The targeted regional approach demonstrates a disciplined expansion strategy rather than an immediate nationwide rollout. Starting with the Western markets makes strategic sense given Costco's strong presence there and the regions' affinity for functional and better-for-you products. The Southeast expansion further diversifies the company's geographical reach into markets with growing health-conscious consumer segments.
For a company of Laird Superfood's size, securing permanent everyday placement (for the creamer) in Costco represents a significant vote of confidence from the retailer, which is known for stringent vendor requirements and performance metrics. The limited-time offering of Perform Coffee serves as a market test that could potentially convert to permanent placement if it meets Costco's sales thresholds.
Strategic Product Expansion Targets New Markets and Growing Demand for Clean, Adaptogenic Beverages
BOULDER, Colo., Aug. 13, 2025 /PRNewswire/ -- Laird Superfood, Inc. (NYSE: LSF), a leader in functional coffee, creamers, and superfood products made with simple, minimally processed ingredients, is proud to announce expanded availability of its fan-favorite products at Costco locations across key
Effective July 2025:
- Sweet and Creamy Superfood Creamer is now available every day in Costco warehouses throughout
Los Angeles ,San Diego ,Hawaii ,Arizona &Colorado and across the SoutheastNorth Carolina ,South Carolina ,Tennessee ,Alabama ,Mississippi ,Georgia ,Florida &Puerto Rico . This top-selling, dairy-free creamer is crafted from real coconut milk that is a natural source of MCT's and offers a smooth, subtly sweet taste that turns your everyday coffee into an experience your body craves. - Perform Superfood Coffee, designed to fuel sustained energy and mental focus, is now available at Costco for a limited time in
Los Angeles andHawaii . With a proprietary blend of functional mushrooms and premium, organic, high altitude coffee Perform Coffee supports energy and cognitive performance with every sip.
"Our retail expansion at Costco represents a key growth milestone for Laird Superfood," said Jason Vieth, CEO of Laird Superfood. "We're thrilled to bring our clean, functional products to even more Costco members, especially in regions where demand for functional, better-for-you beverages is booming."
Laird Superfood continues to deepen its retail presence through strategic partnerships that align with its values of health, sustainability, and innovation. These new placements further solidify the company's position as a go-to brand in the functional food and beverage space.
To find the nearest Costco carrying Laird Superfood products, visit www.lairdsuperfood.com/store-locator or check your local warehouse for availability.
About Laird Superfood®
Laird Superfood is a minimally processed food brand dedicated to fueling active lifestyles with superfood products that support energy, endurance, and overall well-being. Founded in 2015 by world-renowned big wave surfer Laird
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SOURCE Laird Superfood
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