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Innovative Eyewear Launches "Moonbeam": Smart Eyewear Designed for Everyday Life

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Innovative Eyewear (NASDAQ: LUCY) has launched 'Moonbeam', a new AI-integrated smart eyewear under its Lucyd® brand. The round-frame P3 optical design targets underserved demographics, specifically women, youth, and men with narrow faces.

The new product features key technological capabilities including:

  • Open-ear audio technology
  • ChatGPT and voice assistant integration
  • Enhanced ergonomic controls for calls and audio
  • Lightweight construction for all-day wear

Moonbeam is currently available through Lucyd.co with prescription options and will be distributed via select retail partners and online marketplaces.

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Positive

  • Product line expansion into underserved market segments
  • Integration of AI technology (ChatGPT) enhancing product capabilities
  • Multiple distribution channels established (direct-to-consumer and retail partners)

Negative

  • No pricing information disclosed
  • No sales projections or market impact estimates provided

News Market Reaction 1 Alert

-6.06% News Effect

On the day this news was published, LUCY declined 6.06%, reflecting a notable negative market reaction.

Data tracked by StockTitan Argus on the day of publication.

MIAMI, April 7, 2025 /PRNewswire/ -- Innovative Eyewear, Inc. (NASDAQ: LUCY | LUCYW), the developer of smart eyewear under the Lucyd®, Nautica®, Eddie Bauer® and Reebok® brands, today introduces Moonbeam, its latest round-frame style of AI-integrated eyewear designed for comfortable all-day wear. This brings the popular "P3" optical shape to the Lucyd lineup for the first time, in a slim unisex size ideal for women, youth and men with narrow faces. This is part of the Company's continuing effort to provide smart eyewear to underserved demographics in this category.

Moonbeam is crafted with precision to meet diverse user needs, balancing stylish aesthetics with functionality. Its distinctive round silhouette and lightweight design make it ideal for users who value seamless integration of technology into their daily routines—from productivity enhancements at work to effortless connectivity during leisure activities.

Moonbeam Product Highlights:

  • Round, contemporary frame style providing a timeless, stylish look.
  • Lightweight construction designed specifically for prolonged, comfortable wear throughout the day.
  • Open-ear audio technology delivering clear, immersive sound without isolating the user from their environment.
  • Seamless voice assistant integration, including ChatGPT, empowering users with hands-free AI access.
  • Enhanced ergonomic controls for intuitive management of calls, audio playback, and voice commands.

Lucyd continues to innovate by designing products around practical, everyday use cases—aiming to improve connectivity, productivity, and accessibility for all users.

"With the Lucyd Lyte® Moonbeam, we're bringing forward a smart eyewear solution that our customers can comfortably wear from morning to night," said Harrison Gross, CEO of Innovative Eyewear. "Our goal is always to enhance everyday experiences through thoughtfully integrated technology."

Availability

Moonbeam is available now on Lucyd.co in any prescription. The product will also be distributed through select retail partners and online marketplaces.

About Innovative Eyewear, Inc.

Innovative Eyewear is a developer of cutting-edge ChatGPT enabled smart eyewear, under the Lucyd®, Nautica®, Eddie Bauer® and Reebok® brands. True to our mission to Upgrade Your Eyewear®, our Bluetooth audio glasses allow users to stay safely and ergonomically connected to their digital lives and are offered in hundreds of frame and lens combinations to meet the needs of the optical market. To learn more and explore our continuously evolving collection of smart eyewear, please visit www.lucyd.co.

Forward-Looking Statements

This press release contains certain forward-looking statements, including those relating to the anticipated launch of "Moonbeam". Forward-looking statements are based on the Company's current expectations and assumptions. The Private Securities Litigation Reform Act of 1995 provides a safe-harbor for forward-looking statements. These statements may be identified by the use of forward-looking expressions, including, but not limited to, "anticipate," "believe," "continue," "estimate," "expect," "future," "intend," "may," "outlook," "plan," "potential," "predict," "project," "should," "will," "would" and similar expressions that predict or indicate future events or trends or that are not statements of historical matters, but the absence of these words does not mean that a statement is not forward-looking. These forward-looking statements include, but are not limited to, statements regarding the expected launch date for the new smart safety eyewear connection. The Company undertakes no obligation to publicly update any forward-looking statement, whether as a result of new information, future events or otherwise. Important factors that could cause actual results to differ materially from those in the forward-looking statements are set forth in the Company's filings with the Securities and Exchange Commission, including its annual report on Form 10-K under the caption "Risk Factors."

Investor Relations Contact:
Scott Powell, Skyline Corporate Communications Group, LLC
+1 (646) 893-5835 | scott@skylineccg.com

 

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/innovative-eyewear-launches-moonbeam-smart-eyewear-designed-for-everyday-life-302420600.html

SOURCE Innovative Eyewear, Inc.

FAQ

What are the main features of LUCY's new Moonbeam smart eyewear?

Moonbeam features round P3 optical frames, open-ear audio, ChatGPT integration, ergonomic controls, and lightweight construction for all-day wear.

Where can investors purchase LUCY's Moonbeam smart glasses?

Moonbeam is available on Lucyd.co with prescription options and will be sold through select retail partners and online marketplaces.

Which target demographic is LUCY's Moonbeam designed for?

Moonbeam is designed for women, youth, and men with narrow faces, addressing underserved demographics in the smart eyewear category.

What AI capabilities does LUCY's Moonbeam smart eyewear include?

Moonbeam includes seamless voice assistant integration with ChatGPT, enabling hands-free AI access.
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Medical Instruments & Supplies
Ophthalmic Goods
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