Massimo Group Integrates Claude AI with Oracle NetSuite ERP to Enhance Operations and Customer Engagement

Rhea-AI Summary

Massimo Group (NASDAQ: MAMO), a powersports vehicles and boats manufacturer, has announced the integration of Claude AI with Oracle NetSuite ERP systems across its departments. This strategic technology implementation aims to enhance operational efficiency and customer engagement.

The integration combines Claude AI's advanced reasoning capabilities with NetSuite's ERP functionality to streamline workflows and optimize collaboration across sales, supply chain, finance, marketing, and customer service departments. CEO David Shan emphasized that this integration represents a significant step in deploying AI tools to improve productivity and create value for stakeholders.

Positive

• Integration of advanced AI technology with existing ERP systems shows technological innovation
• Potential for improved operational efficiency across multiple departments
• Expected acceleration in product development cycles
• Anticipated enhancement in supply chain coordination and customer support

Negative

• No immediate financial impact metrics provided
• Implementation success and ROI timeline uncertain

GARLAND, Texas, Sept. 24, 2025 /PRNewswire/ -- Massimo Group (NASDAQ: MAMO), a manufacturer and distributor of powersports vehicles and boats, today announces the integration of Claude AI, developed by Anthropic, into its Oracle NetSuite enterprise resource planning (ERP) systems across all departments. This strategic initiative highlights Massimo's commitment to working with leading technology providers in artificial intelligence and enterprise software to drive efficiency, strengthen customer engagement, and deliver long-term shareholder value.

By combining the advanced reasoning and natural language capabilities of Claude AI with the proven reliability of Oracle NetSuite ERP, Massimo is equipping its teams to operate smarter and faster. This integration is designed to streamline workflows, enhance decision-making, and optimize collaboration across sales, supply chain, finance, marketing and customer service.

"Artificial intelligence and cloud-based ERP systems are reshaping how companies compete," said David Shan, Chief Executive Officer of Massimo Group. "By integrating Claude AI with Oracle NetSuite, we are responsibly deploying world-class tools that improve productivity, accelerate decision-making, and elevate customer experiences. This represents a major step forward in creating greater value for our investors, partners and customers."

Through this deployment, Massimo anticipates accelerated product development cycles, improved supply chain coordination, and more responsive, personalized customer support. These advancements are expected to enhance operational performance as the Company prepares for continued growth into 2026 and beyond.

About Massimo Group (NASDAQ: MAMO)

Massimo Group is a manufacturer and distributor of powersports products. Headquartered in Texas, the company offers a full lineup of UTVs, ATVs, and mini bikes built for outdoor adventure. Massimo Group is dedicated to providing high-performance, reliable, and affordable vehicles for consumers across the United States.

Forward-Looking Statements

This press release contains certain forward-looking statements within the meaning of the federal securities laws with respect to Massimo. All statements other than statements of historical facts contained in this press release, including statements regarding Massimo's future results of operations and financial position, Massimo's business strategy, prospective costs, timing and likelihood of success, plans and objectives of management for future operations, future results of current and anticipated operations of Massimo are forward-looking statements. In some cases, forward-looking statements can be identified because they contain words such as "anticipate," "believe," "estimate," "expect," "intend," "may," "predict," "project," "target," "potential," "seek," "will," "would," "could," "should," and similar expressions. These forward-looking statements are based on current expectations, beliefs, and assumptions concerning future developments and conditions and their potential effect on Massimo. There can be no assurance that future developments affecting Massimo will be those anticipated. Actual results may differ materially from those expected, estimated, or intended as a result of a variety of factors. Massimo undertakes no duty to update any forward-looking statements to conform such statements to actual results or changes in expectations.

Company
Dr. Yunhao Chen
Chief Financial Officer
Massimo Group
ir@massimomotor.com

Corporate Communications
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Austin, Texas
www.InvestorBrandNetwork.com

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SOURCE Massimo Group

FAQ

What is the purpose of Massimo Group's integration of Claude AI with Oracle NetSuite?

The integration aims to streamline workflows, enhance decision-making, and optimize collaboration across sales, supply chain, finance, marketing and customer service departments.

How will the Claude AI integration affect Massimo Group's operations?

The integration is expected to accelerate product development cycles, improve supply chain coordination, and provide more responsive customer support.

Which departments at Massimo Group (NASDAQ: MAMO) will be affected by the Claude AI integration?

The integration will affect all departments, including sales, supply chain, finance, marketing, and customer service.

What benefits does Massimo expect from implementing Claude AI with Oracle NetSuite?

Massimo expects improved productivity, accelerated decision-making, enhanced customer experiences, and creation of greater value for investors, partners, and customers.

When will Massimo Group's AI integration be implemented?

The integration has been announced on September 24, 2025, with benefits expected to enhance operational performance through 2026 and beyond.