Welcome to our dedicated page for Mattel news (Ticker: MAT), a resource for investors and traders seeking the latest updates and insights on Mattel stock.
Mattel, Inc. (NASDAQ: MAT) generates a steady flow of news as a global toy and family entertainment company with brands such as Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, Polly Pocket, and Barney. This news page aggregates coverage related to Mattel’s operations, brand initiatives, financial updates, and capital markets activity.
Investors following MAT can find announcements about quarterly and annual financial results, guidance updates, and participation in investor conferences. Mattel issues earnings releases that discuss net sales trends by region and product category, gross margin performance, operating income, cash flow, and share repurchase activity, often accompanied by webcasts and slide presentations for analysts.
Brand and product news is also a significant part of Mattel’s coverage. Recent examples include the introduction of the first autistic Barbie doll, developed in partnership with the Autistic Self Advocacy Network, and updates on the Barbie Fashionistas line. Mattel also releases news about events such as the Hot Wheels Legends Tour, a global traveling car show and contest that culminates in a custom car being turned into a 1:64 scale Hot Wheels die-cast model sold worldwide.
Mattel’s news extends into entertainment, digital, and cultural collaborations. Announcements have detailed an expanded collaboration with Roblox to launch experiences for Monster High and other brands on the platform, as well as a multi-year partnership between Mattel Creations and The Museum of Modern Art for design-led collectibles. Capital markets items, such as the pricing of senior notes offerings, are disclosed through press releases and related SEC filings.
By reviewing this news feed, readers can track how Mattel deploys its intellectual property across toys, digital experiences, live events, and partnerships, and how these activities intersect with its financial and strategic communications.
Mattel (NASDAQ: MAT) presented at the UBS Global Consumer and Retail Conference on March 12, 2026, outlining 2026 product and entertainment priorities. Management expects growth in Vehicles, Games, and Action Figures, with Hot Wheels targeted for double-digit growth and momentum for UNO and Mattel Brick Shop.
The company noted the completion of the Mattel163 acquisition, launch of two self-published digital games, release of two movies based on Mattel IP, and major IP partnerships with Netflix, Disney/Pixar and DC. Management highlighted investments to accelerate growth and profitability in 2027 and beyond. Webcast and interviews are available on Mattel's investor relations site.
Mattel (NASDAQ: MAT) opened submissions for the 2026 Hot Wheels™ Legends Tour, expanding to 19 countries with in-person and virtual events, new partners Mobil 1 and AriZona, and North American kickoff on April 25, 2026 in Tampa, FL. Regional Finals lead to a virtual Global Grand Finale in November where one build becomes a 1:64 die-cast car.
Mattel (NASDAQ: MAT) marked International Women’s Day with a month-long Barbie celebration launching the first-ever Barbie Dream Team of global female role models, Barbie Dream Days programming (March 8–15 U.S. retail promotions), and the debut of Barbie Dream Fest in Fort Lauderdale, March 27–29.
The initiative spotlights named trailblazers, retail promotions, branded partner collaborations, and a paid fan festival with public ticket sales.
Mattel (NASDAQ: MAT) said Chairman & CEO Ynon Kreiz and CFO Paul Ruh will present a keynote at the UBS Global Consumer and Retail Conference on March 12, 2026 at 9:00 a.m. ET. A live webcast will be available on the company’s Investor Relations website, with an archive posted after the event.
Investors should log on at least 15 minutes early to register and install any required software.
Mattel (NASDAQ: MAT) announced a broad Masters of the Universe publishing program launching across 2026 tied to the film release on June 5, 2026. Titles include junior and YA novels, comics with Dark Horse and TOKYOPOP, a film art book, coloring and picture books, and multiple May–November 2026 publication dates.
The slate expands the franchise across formats and partners to reach new readers and deepen film-adjacent storytelling.
Mattel (NYSE: MAT) launched the Fisher-Price Little People x André Saraiva collectible set on February 11, 2026. The limited-edition release features four wooden, display-scale figures designed by André Saraiva and is sold exclusively via MattelCreations.com with a suggested retail price of $70.
Merchandise (tees, sweatshirts, a jacket and a tote) is available in the US while supplies last.
Mattel (NASDAQ: MAT) marks the 40th anniversary of the American Girl brand with the new American Girl Modern Era Collection, two publishing releases—The Making of American Girl (May 12, 2026) and the adult novel Samantha: The Next Chapter (Oct. 13, 2026)—and ongoing anniversary products and experiences.
The brand has sold more than 36 million dolls and introduced over 50 characters since 1986.
Mattel (Nasdaq: MAT) agreed to acquire full ownership of mobile games studio Mattel163 from NetEase for a total valuation of $318 million, paying $159 million for NetEase’s 50% stake. The deal is expected to close by end of Q1 2026 and will be immediately accretive.
Mattel163 has released four Mattel IP games with ~20 million monthly active users and over 550 million downloads; more than half the purchase is expected to be funded from the JV’s cash balance.
Mattel (NYSE: MAT) and Paramount announced a multi-year global licensing partnership for Teenage Mutant Ninja Turtles on Feb. 10, 2026. Beginning in 2027, Mattel will launch action figures, playsets, vehicles, games, collectibles and role play tied to upcoming films in 2027 and 2028.
The agreement covers product lines for Teenage Mutant Ninja Turtles: Mutant Mayhem 2 (2027) and a new live-action/CG hybrid film (2028), and expands an existing collaboration between the companies across Paramount's franchise library.
Mattel (NASDAQ: MAT) reported Q4 2025 net sales of $1,766M (+7% reported, +5% constant currency) and full‑year net sales of $5,348M (‑1%). Q4 gross margin was 45.9% (down 480 bps); FY gross margin was 48.7% (down 210 bps). FY net income was $398M and EPS was $1.24. The company repurchased $600M of shares in 2025 and announced a new $1.5B buyback through 2028. Mattel signed to acquire full ownership of Mattel163 and provided FY2026 guidance: Net Sales +3%–6% (constant currency) and Adjusted EPS $1.18–$1.30, with ~ $150M partial-year contribution from Mattel163.