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Atlantis Earns National Recognition with Multiple Hermes Creative and Viddy Awards for "Once Is All It Takes" Brand Campaign

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Atlantis Casino Resort Spa (MCRI) received multiple national honors from the Hermes Creative Awards and Viddy Awards for its 2025 integrated brand campaign, “Once Is All It Takes.”

The campaign spanned TV, digital, social, outdoor, website, and on-property creative, highlighting Atlantis’ accommodations, gaming, dining, entertainment, spa, and guest service while reinforcing its position as a leading Northern Nevada resort destination.

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Once Is All It Takes Brand Campaign: Once Is All It Takes Brand Campaign assets

A Media Snippet accompanying this announcement is available by clicking on this link.

RENO, Nev., June 18, 2026 (GLOBE NEWSWIRE) -- Atlantis Casino Resort Spa has received multiple prestigious national honors from the Hermes Creative Awards and Viddy Awards for its 2025 integrated brand campaign, "Once Is All It Takes," recognizing excellence in branding, advertising, digital marketing, and creative communications.

Administered by the Association of Marketing and Communication Professionals (AMCP), the Hermes Creative Awards and Viddy Awards are among the industry's most respected international competitions, recognizing outstanding achievement in marketing, communications, advertising, branding, and video production. Each year, entries are submitted by corporations, agencies, media organizations, and creative professionals from around the world.

The Atlantis "Once Is All It Takes" campaign earned the following awards:

Hermes Creative Awards – Platinum

  • Design & Brand Identity | Branding Refresh / Rebrand
  • Advertising & Promotion | Outdoor / Out-of-Home Advertising
  • Strategic & Integrated Campaigns | Advertising Campaign
  • Strategic & Integrated Campaigns | Branding Campaign
  • Strategic & Integrated Campaigns | Digital Marketing Campaign
  • Strategic & Integrated Campaigns | Social Marketing Campaign
  • Advertising & Promotion | Advertising Campaign
  • Creative Design Advertising & Promotion | Advertising Campaign
  • Digital Advertising & Promotion | Digital Advertising Campaign

Viddy Awards

Platinum

  • Non-Broadcast Marketing / Advertising Campaigns – Branding Campaign
  • Non-Broadcast Marketing / Advertising Campaigns – Digital Advertising Campaign

Gold

  • Non-Broadcast Marketing / Advertising Campaigns – Digital Marketing Campaign

Launched in 2025, the "Once Is All It Takes" campaign was designed to capture the essence of the Atlantis experience and reinforce the resort's position as Northern Nevada's premier integrated resort destination. The campaign highlighted Atlantis' award-winning accommodations, gaming, dining, entertainment, spa experiences, and guest service through a comprehensive mix of television, digital media, social media, outdoor advertising, website content, and on-property creative.

The campaign's central message reflects the belief that one visit is all it takes for guests to discover what makes Atlantis unique and why so many visitors return year after year.

These national awards recognize the creativity, strategic execution, and effectiveness of the campaign while further strengthening Atlantis' reputation as one of the region's leading hospitality and gaming destinations.

Connect with Atlantis Casino Resort Spa
Instagram: www.instagram.com/AtlantisReno
Facebook: www.facebook.com/AtlantisCasinoResortSpa

About Atlantis Casino Resort Spa
Atlantis Casino Resort Spa, owned and operated by Monarch Casino & Resort, Inc. (Nasdaq: MCRI), is the #1 Reno Hotel by U.S. News & World Report and consistently ranked the #1 Reno resort on TripAdvisor. It is also a recipient of the prestigious AAA Four Diamond designation and is recommended by Forbes Travel Guide. Nestled at the base of the majestic Sierra Nevada mountain range, the Atlantis is conveniently close to Lake Tahoe, breathtaking hiking trails, world-class skiing, and a host of premier golf courses. The Atlantis is recognized for its luxurious accommodations, award-winning outlets including Reno’s only Forbes Four-Star restaurant and Forbes Four-Star spa, captivating bars and lounges and casino-wide action. For more information, visit www.atlantiscasino.com.

Contact:
Shannon Tate
Director of Marketing
775.813.5403
state@atlantiscasino.com


FAQ

What awards did Atlantis (MCRI) win for its 2025 "Once Is All It Takes" campaign?

Atlantis (MCRI) earned multiple Hermes Creative and Viddy Awards for its 2025 "Once Is All It Takes" campaign. According to Atlantis, honors included Hermes Platinum and Gold across branding, outdoor, integrated, digital, and social marketing, plus Viddy Platinum and Gold for non-broadcast branding and digital marketing campaigns.

What is Atlantis (MCRI) "Once Is All It Takes" brand campaign?

The "Once Is All It Takes" campaign is Atlantis (MCRI) 2025 integrated branding effort. According to Atlantis, it showcases the resort’s accommodations, gaming, dining, entertainment, spa, and guest service through television, digital, social media, outdoor advertising, website content, and on-property creative to convey its unique guest experience.

When did Atlantis (MCRI) launch the "Once Is All It Takes" campaign?

Atlantis (MCRI) launched the "Once Is All It Takes" brand campaign in 2025. According to Atlantis, the campaign was created to capture the essence of the resort experience and reinforce its position as Northern Nevada’s premier integrated resort destination for returning and new guests.

Why are the Hermes Creative and Viddy Awards important for Atlantis (MCRI)?

The Hermes Creative and Viddy Awards are respected international competitions for marketing and video. According to Atlantis, winning multiple awards recognizes the campaign’s creativity, strategic execution, and effectiveness, and helps strengthen Atlantis’ reputation as a leading hospitality and gaming destination in Northern Nevada and the broader region.

How does the "Once Is All It Takes" campaign support Atlantis (MCRI) brand positioning?

The campaign supports Atlantis (MCRI) by emphasizing its integrated resort experience in Northern Nevada. According to Atlantis, it reinforces the resort’s positioning through a coordinated mix of TV, digital, social, outdoor, web, and on-property creative focused on what makes guests return after a single visit.

Which marketing channels did Atlantis (MCRI) use for the "Once Is All It Takes" campaign?

Atlantis (MCRI) used television, digital media, social media, outdoor, website content, and on-property creative for the campaign. According to Atlantis, this comprehensive mix helped consistently highlight its accommodations, gaming, dining, entertainment, spa experiences, and guest service across multiple touchpoints to reach current and potential visitors.