Wingstop and SOUR PATCH KIDS Brand Dare Fans to Try Halloween's Most Unhinged Flavor: SOUR PATCH KIDS Wicked Punch

Wingstop (WING) and the SOUR PATCH KIDS brand are introducing a limited-time Halloween wing flavor, Wicked Punch, nationwide on October 27.

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Wingstop (WING) and the SOUR PATCH KIDS brand are introducing a limited-time Halloween wing flavor, Wicked Punch, nationwide on October 27.

Club Wingstop members get early access beginning October 23. The flavor combines a REDBERRY glaze with SOUR PATCH KIDS Bitz and is available across all proteins. Orders can be placed through the Wingstop app or Wingstop.com. Availability ends after November 5 and is limited to participating U.S. locations, while supplies last.

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10/13/2026 - 07:30 AM EDT

The unexpected SOUR THEN SWEET wing flavor arrives nationwide Oct. 27*, with early access for Club Wingstop members beginning Oct. 23

DALLAS, Oct. 13, 2026 /PRNewswire/ -- This Halloween, Wingstop (NASDAQ: WING) is taking its flavor expertise somewhere no one saw coming, teaming up with the SOUR PATCH KIDS brand to create SOUR PATCH KIDS Wicked Punch. The SOUR PATCH KIDS brought the SOUR THEN SWEET mischief, and Wingstop made it saucy. The result is the ultimate candy-meets-wings crossover, one of Wingstop's wildest flavor creations yet.

This Halloween, Wingstop is teaming up with the SOUR PATCH KIDS brand to create one of Wingstop’s wildest flavor creations yet.

Created by Wingstop's Flavor Experts, Wicked Punch features a mischievous SOUR THEN SWEET REDBERRY glaze finished with SOUR PATCH KIDS Bitz for a wickedly fun twist, available across all proteins.

Halloween has a way of bringing unlikely duos together, and this year, Wingstop and the SOUR PATCH KIDS candy may be the most unexpected yet. It's surprising, a little unhinged and exactly the kind of flavor experience only Wingstop could pull off – a mashup that is equal parts trick, treat and dare.

"Candy on wings? We know exactly what you're thinking. But no, seriously, it has no business being this good," said Michael Skipworth, President and CEO of Wingstop. "SOUR PATCH KIDS Wicked Punch wings bring sour and sweet together in a way only Wingstop can. It may sound unexpected, but one bite is all it takes to understand why this one is a treat."

"For the SOUR PATCH KIDS brand, Halloween usually means owning the candy bowl. This year, the SOUR PATCH KIDS brand decided candy wasn't enough," said Lauryn McDonough, Senior Director, Candy at Mondelēz International. "This is the first taste of the SOUR PATCH KIDS 13 Days of Mischief program, and transforming our signature SOUR THEN SWEET flavors into a wing flavor is exactly the kind of unexpected mischief our fans love. It brings both brands together in a way that is surprising, playful and delicious."

The Halloween mischief hits the menu Oct. 23, when Club Wingstop members get the first taste of SOUR PATCH KIDS Wicked Punch through exclusive early access. On Oct. 27, the flavor expands to Wingstop menus nationwide, just in time for Halloween week. Bring it to a costume party, break it out during a scary-movie marathon or serve it after trick-or-treating for one final Halloween dare.

For Halloween fans ready to embrace the mischief, SOUR PATCH KIDS Wicked Punch can be ordered through the Wingstop app or Wingstop.com. But like Halloween itself, the chaos won't last forever. Wicked Punch disappears after Nov. 5, so try it before the SOUR PATCH KIDS take it back.

*Available for a limited time only at participating locations in the U.S. While supplies last.

About Wingstop
Founded in 1994 and headquartered in Dallas, TX, Wingstop Inc. (NASDAQ: WING) operates and franchises more than 3,000 restaurants worldwide, with approximately 98% of the total restaurant count owned by brand partners. Generating over $5 billion in system-wide sales in fiscal 2025, Wingstop offers made-to-order, always fresh classic and boneless wings, tenders and chicken sandwiches in 12 bold, distinctive flavors, alongside signature sides and iconic housemade ranch and bleu cheese dips. Dedicated to Serving the World Flavor, Wingstop is the Official Chicken Partner of the NBA with a vision to become a Top 10 Global Restaurant Brand. Learn more at wingstop.com or follow @Wingstop on X, Instagram, Facebook and TikTok.

About Mondelēz International
Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2024 net revenues of approximately $36.4 billion, MDLZ is leading the future of snacking with iconic global and local brands such as OREO, RITZ, LU, CLIF BAR and TATE'S BAKE SHOP biscuits and baked snacks, as well as CADBURY DAIRY MILK, MILKA and TOBLERONE chocolate. Mondelēz International is a proud member of the Standard and Poor's 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow the company on X at www.x.com/MDLZ.

Media Contact
Kyra Harbert
media@wingstop.com

Created by Wingstop’s Flavor Experts, SOUR PATCH KIDS Wicked Punch features a mischievous SOUR THEN SWEET REDBERRY glaze finished with SOUR PATCH KIDS Bitz for a wickedly fun twist.