Maison Solutions Signs Distribution Agreement with Guizhou Moutai Chiew Import and Export
Maison Solutions (NASDAQ:MSS), a specialty Asian grocery retailer, has secured a significant distribution agreement with Guizhou Moutai Chiew Import and Export to import and distribute 30 tons of 53° Flying Fairy Moutai Chiew, China's premier luxury liquor, across its California-based HK Good Fortune stores.
The partnership marks a strategic expansion of Maison's supply chain network in Asia. CEO John Xu emphasized that this agreement aligns with the company's strategy of direct sourcing from brands, which aims to improve margins while offering customers affordable access to popular Asian products. The distribution rights for Flying Fairy Moutai Chiew are notably selective, with Guizhou Moutai carefully choosing its distribution partners.
Maison Solutions (NASDAQ:MSS), rivenditore specializzato in generi alimentari asiatici, ha siglato un importante accordo di distribuzione con Guizhou Moutai Chiew Import and Export per importare e distribuire 30 tonnellate di Flying Fairy Moutai Chiew 53°, il più prestigioso liquore di lusso cinese, nei punti vendita HK Good Fortune con sede in California.
Questa collaborazione rappresenta un'espansione strategica della rete di approvvigionamento di Maison in Asia. Il CEO John Xu ha sottolineato che l'accordo è coerente con la strategia dell'azienda di approvvigionamento diretto dai marchi, volta a migliorare i margini e a consentire ai clienti un accesso più conveniente ai prodotti asiatici più richiesti. I diritti di distribuzione per il Flying Fairy Moutai Chiew sono particolarmente selettivi, poiché Guizhou Moutai sceglie con cura i propri partner distributivi.
Maison Solutions (NASDAQ:MSS), un minorista especializado en productos alimentarios asiáticos, ha cerrado un importante acuerdo de distribución con Guizhou Moutai Chiew Import and Export para importar y distribuir 30 toneladas de Flying Fairy Moutai Chiew 53°, el licor de lujo más emblemático de China, en sus tiendas HK Good Fortune con sede en California.
La asociación supone una expansión estratégica de la cadena de suministro de Maison en Asia. El director ejecutivo John Xu destacó que el acuerdo encaja con la estrategia de la compañía de abastecerse directamente de las marcas, con el objetivo de mejorar los márgenes y ofrecer a los clientes acceso más asequible a los productos asiáticos populares. Los derechos de distribución del Flying Fairy Moutai Chiew son muy selectivos, ya que Guizhou Moutai selecciona cuidadosamente a sus socios distribuidores.
Maison Solutions (NASDAQ:MSS), 아시아 식품 전문 소매업체는 Guizhou Moutai Chiew Import and Export와 중요한 유통 계약을 체결해 중국 최고급 명주인 53° Flying Fairy Moutai Chiew 30톤을 캘리포니아 기반의 HK Good Fortune 매장에 수입·유통하게 되었습니다.
이번 파트너십은 Maison의 아시아 공급망 확장의 전략적 진전입니다. CEO 존 쉬(John Xu)는 이 계약이 브랜드로부터 직접 조달하는 회사 전략과 부합해 마진을 개선하고 고객에게 인기 있는 아시아 제품을 더 저렴하게 제공할 수 있게 한다고 강조했습니다. Flying Fairy Moutai Chiew의 유통 권한은 매우 선별적이며, Guizhou Moutai는 유통 파트너를 신중히 선택합니다.
Maison Solutions (NASDAQ:MSS), un détaillant spécialisé dans les produits d'épicerie asiatiques, a conclu un important accord de distribution avec Guizhou Moutai Chiew Import and Export pour importer et distribuer 30 tonnes de 53° Flying Fairy Moutai Chiew, le spiritueux de luxe emblématique de Chine, dans ses magasins HK Good Fortune basés en Californie.
Ce partenariat marque une expansion stratégique du réseau d'approvisionnement de Maison en Asie. Le PDG John Xu a souligné que cet accord s'aligne sur la stratégie de l'entreprise consistant à s'approvisionner directement auprès des marques, visant à améliorer les marges tout en offrant aux clients un accès plus abordable aux produits asiatiques prisés. Les droits de distribution du Flying Fairy Moutai Chiew sont particulièrement sélectifs, Guizhou Moutai choisissant ses partenaires avec soin.
Maison Solutions (NASDAQ:MSS), ein auf asiatische Lebensmittel spezialisierter Einzelhändler, hat eine bedeutende Vertriebsvereinbarung mit Guizhou Moutai Chiew Import and Export getroffen, um 30 Tonnen 53° Flying Fairy Moutai Chiew, Chinas führenden Luxusschnaps, in den HK Good Fortune-Filialen mit Sitz in Kalifornien zu importieren und zu vertreiben.
Die Partnerschaft stellt eine strategische Erweiterung von Maisons Lieferkettennetzwerk in Asien dar. CEO John Xu betonte, dass die Vereinbarung zur Strategie des Unternehmens passt, direkt von Marken zu beziehen, um die Margen zu verbessern und Kunden günstigeren Zugang zu beliebten asiatischen Produkten zu ermöglichen. Die Vertriebsrechte für Flying Fairy Moutai Chiew sind besonders selektiv, da Guizhou Moutai seine Vertriebspartner sorgfältig auswählt.
- None.
- Operating in highly competitive Asian grocery store space
- Success depends on effective price management to maintain affordability while improving margins
Insights
MSS secures coveted Moutai distribution, strengthening margins through direct sourcing while expanding premium Asian product offerings.
Maison Solutions' new distribution agreement with Guizhou Moutai represents a strategic supply chain victory in the competitive Asian grocery sector. This deal for 30 tons of premium 53° Flying Fairy Moutai Chiew is particularly notable as Guizhou Moutai is known to be highly selective with distribution partners, suggesting MSS has achieved significant channel credibility.
The agreement aligns perfectly with MSS's core strategy of direct sourcing from Asian producers. This approach creates a dual financial advantage: it eliminates middleman costs to improve gross margins while allowing the company to offer competitive pricing in a price-sensitive grocery segment. The premium positioning of Moutai also introduces a high-margin SKU to their inventory mix.
Beyond immediate revenue potential, this partnership demonstrates MSS's supply chain maturation. By securing distribution rights for China's most prestigious liquor brand, the company strengthens its competitive moat against other Asian grocery retailers. This exclusivity factor could drive increased foot traffic to their California-based HK Good Fortune stores, potentially improving same-store sales metrics and basket size through cross-category purchasing.
The direct import model being developed here also provides a blueprint for future brand partnerships, suggesting MSS is building scalable infrastructure for additional premium Asian product introductions - a critical differentiation element in specialty grocery retail where product assortment drives customer loyalty.
Distribution Agreement Covers China's Premium Luxury Liquor, 53° Flying Fair Moutai Chiew
MONTEREY PARK, CA / ACCESS Newswire / September 11, 2025 / Maison Solutions Inc. (NASDAQ:MSS) ("Maison Solutions" or the "Company"), a U.S.-based specialty grocery retailer offering traditional Asian and international food and merchandise, announced it has signed an overseas distribution agreement with Guizhou Moutai Chiew Import and Export Co., Ltd. ("Guizhou Moutai") to import and distribute 30 tons of 53° Flying Fairy Moutai Chiew, the top luxury liquor in China, across its California-based HK Good Fortune stores.
Admired for its exceptional craftmanship, cultural legacy, and prestigious standing, the 53° Flying Fairy Moutai Chiew has earned its reputation as China'spremier luxury liquor, recognized as one of the most exclusive and highly esteemed spirits in the region. Guizhou Moutai has historically been meticulously selective in choosing its partners, granting distribution rights only to a small circle of partners.
This distribution partnership reinforces Maison's ongoing strategy to expand its supply chain network across China and Asia, bringing some of the region's most popular products directly to consumers across its operating stores.
"To better serve our customers by offering affordable, popular products across diverse countries and cultures, expanding our supply chain network in Asia lies at the core of our strategy," said John Xu, Chief Executive Officer of Maison Solutions. "Our agreement with Guizhou Moutai is not only about introducing 53° Flying Fairy Moutai Chiew to our California stores, but also about reinforcing our long-term commitment to connecting customers with Asia's most in-demand brands and products. The direct sourcing model we are building is mutually beneficial - not only supporting the Company's overall margins by purchasing directly from brands, but also allowing us to effectively pass on the savings to our customers. In a competitive Asian grocery store space where competition remains high, we remain focused on building a resilient supply chain network that connect popular Asian products with our customers."
About Maison Solutions Inc.
Maison Solutions Inc. is a U.S.-based specialty grocery retailer offering traditional Asian food and merchandise, particularly to members of Asian-American communities. The Company is committed to providing Asian fresh produce, meat, seafood, and other daily necessities in a manner that caters to traditional Asian-American family values and cultural norms, while also accounting for the new and faster-paced lifestyle of younger generations and the diverse makeup of the communities in which the Company operates. Since its formation in 2019, the Company has acquired equity interests in four traditional Asian supermarkets in the Los Angeles, California area, operating under the brand name HK Good Fortune, and three supermarkets in the Phoenix and Tucson, Arizona metro areas, operating under the brand name Lee Lee International Supermarket. To learn more about Maison Solutions, please visit the Company's website at www.maisonsolutionsinc.com. Follow us on LinkedIn and X.
Cautionary Note Concerning Forward-Looking Statements
This press release contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. We caution readers that forward-looking statements are predictions based on our current expectations about future events. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions that are difficult to predict. Our actual results, performance, or achievements could differ materially from those expressed or implied by the forward-looking statements as a result of a number of factors, including the risks discussed under the heading "Risk Factors" discussed under the caption "Item 1A. Risk Factors" in Part I of our most recent Annual Report on Form 10-K or any updates discussed under the caption "Item 1A. Risk Factors" in Part II of our Quarterly Reports on Form 10-Q and in our other filings with the SEC, copies of which are available on the SEC's website at www.sec.gov. Maison Solutions undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise that occur after the date of this release, except as required by law.
Investor Relations Contact:
Gateway Group, Inc.
+1-949-574-3860
MSS@gateway-grp.com
SOURCE: Maison Solutions, Inc.
View the original press release on ACCESS Newswire
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