Oliveda International, Inc. (OLVI) Announces Over 70% Growth in the First Half of 2025
Oliveda International (OTCID: OLVI) reported remarkable growth through its subsidiary Olive Tree People Inc., achieving over 70% growth in the first half of 2025. This follows an exceptional 2024 performance with 3000% growth and $100 million in U.S. sales.
The company announced several strategic initiatives including its debut at New York Fashion Week in September 2025, featuring its brands Oliveda, LA Dope, and Olive Rose. The company plans to expand its product portfolio with new Olive Rose cosmetics, launch the world's first hydroxytyrosol pet brand "Is that Matty," and enter the European direct-to-consumer market in October 2025. CEO Thomas Lommel projects at least $150 million in revenue for their third year of direct-to-consumer operations.
Oliveda International (OTCID: OLVI) ha riportato una crescita straordinaria tramite la sua controllata Olive Tree People Inc., raggiungendo oltre il 70% di crescita nella prima metà del 2025. Questo segue una performance eccezionale nel 2024 con una crescita del 3000% e 100 milioni di dollari di vendite negli Stati Uniti.
L'azienda ha annunciato diverse iniziative strategiche, tra cui il debutto alla New York Fashion Week a settembre 2025, con i suoi marchi Oliveda, LA Dope e Olive Rose. Prevede di ampliare il proprio portafoglio prodotti con nuovi cosmetici Olive Rose, lanciare il primo marchio mondiale per animali a base di idrossitirosolo "Is that Matty" e entrare nel mercato europeo diretto al consumatore nell'ottobre 2025. Il CEO Thomas Lommel prevede almeno 150 milioni di dollari di ricavi per il terzo anno di attività diretta al consumatore.
Oliveda International (OTCID: OLVI) reportó un crecimiento notable a través de su subsidiaria Olive Tree People Inc., logrando más del 70% de crecimiento en la primera mitad de 2025. Esto sigue a un desempeño excepcional en 2024 con un crecimiento del 3000% y 100 millones de dólares en ventas en EE.UU.
La compañía anunció varias iniciativas estratégicas, incluyendo su debut en la New York Fashion Week en septiembre de 2025, presentando sus marcas Oliveda, LA Dope y Olive Rose. Planea ampliar su portafolio de productos con nuevos cosméticos Olive Rose, lanzar la primera marca mundial para mascotas con hidroxitirisol "Is that Matty" y entrar al mercado europeo directo al consumidor en octubre de 2025. El CEO Thomas Lommel proyecta al menos 150 millones de dólares en ingresos para su tercer año de operaciones directas al consumidor.
Oliveda International (OTCID: OLVI)는 자회사 Olive Tree People Inc.를 통해 2025년 상반기에 70% 이상의 성장을 기록하며 눈에 띄는 성과를 보고했습니다. 이는 2024년 3000% 성장과 미화 1억 달러의 미국 매출이라는 뛰어난 실적에 이은 결과입니다.
회사는 2025년 9월 뉴욕 패션 위크에서 Oliveda, LA Dope, Olive Rose 브랜드를 선보이며 첫 참가를 알리는 등 여러 전략적 계획을 발표했습니다. 또한 Olive Rose 신제품 화장품 출시, 세계 최초의 하이드록시티로솔 반려동물 브랜드 "Is that Matty" 런칭, 2025년 10월 유럽 직판 시장 진출을 계획하고 있습니다. CEO 토마스 롬멜은 직판 운영 3년 차에 최소 1억 5천만 달러의 매출을 예상하고 있습니다.
Oliveda International (OTCID : OLVI) a enregistré une croissance remarquable via sa filiale Olive Tree People Inc., atteignant plus de 70 % de croissance au premier semestre 2025. Cela fait suite à une performance exceptionnelle en 2024 avec une croissance de 3000 % et 100 millions de dollars de ventes aux États-Unis.
L'entreprise a annoncé plusieurs initiatives stratégiques, dont ses débuts à la New York Fashion Week en septembre 2025, mettant en avant ses marques Oliveda, LA Dope et Olive Rose. Elle prévoit d'élargir son portefeuille de produits avec de nouveaux cosmétiques Olive Rose, de lancer la première marque mondiale pour animaux à base d'hydroxytyrosol "Is that Matty" et d'entrer sur le marché européen en vente directe en octobre 2025. Le PDG Thomas Lommel prévoit au moins 150 millions de dollars de chiffre d'affaires pour leur troisième année d'opérations en direct aux consommateurs.
Oliveda International (OTCID: OLVI) verzeichnete über seine Tochtergesellschaft Olive Tree People Inc. ein bemerkenswertes Wachstum von über 70% im ersten Halbjahr 2025. Dies folgt auf eine außergewöhnliche Leistung im Jahr 2024 mit 3000% Wachstum und 100 Millionen US-Dollar Umsatz in den USA.
Das Unternehmen kündigte mehrere strategische Initiativen an, darunter sein Debüt bei der New York Fashion Week im September 2025 mit den Marken Oliveda, LA Dope und Olive Rose. Es plant die Erweiterung seines Produktportfolios um neue Olive Rose Kosmetika, die Einführung der weltweit ersten Hydroxytyrosol-Tiermarke "Is that Matty" sowie den Eintritt in den europäischen Direktvertriebsmarkt im Oktober 2025. CEO Thomas Lommel prognostiziert mindestens 150 Millionen US-Dollar Umsatz für das dritte Jahr des Direktvertriebs.
- Achieved over 70% growth in first half of 2025
- Generated $100 million in U.S. sales in 2024, representing 3000% growth
- Expanding to European market in October 2025 after successful U.S. and Canada launches
- Projecting $150 million revenue in third year of direct-to-consumer operations
- Planning multiple new product launches and brand expansions
- Significant operational expansion may increase execution risks
- Heavy reliance on rapid expansion into new markets and product categories
SANTA MONICA, CA, July 16, 2025 (GLOBE NEWSWIRE) -- Oliveda International, Inc. (OTCID: OLVI) today announced that its Olive Tree People Inc. subsidiary, the world's leading waterless beauty company with over
The outlook for the second half of 2025 promises to be no less successful. The company will be represented at New York Fashion Week for the first time in September 2025 with its brands Oliveda, LA Dope, and Olive Rose and will have 75 makeup artists working with more than 150 models.
In addition, Olive Rose will present further innovations related to the hydroxytyrosol no-makeup collection, such as the new Olive Rose Blushes, the new Olive Rose Hydroxytyrosol Contour, as well as concealer, mascara, and many other Olive Rose products.
In the fall, Olive Tree People plans to introduce its world's first pet brand, "Is that Matty," to the public as well as another brand that has been in development for years.
In October 2025, Olive Tree People expects to open the direct-to-consumer market in Europe, following the U.S. and Canada launches, after Olive Tree People has successfully transitioned from retail.
Founder and CEO Thomas Lommel said, “Following the U.S. market launch in 2023, Canada will follow in 2025 and Europe in October 2025, making Olive Tree People not only the fastest-growing waterless beauty company but also the leading global waterless beauty company in the world. In the second half of the year, many new product launches will follow for our successful hydroxytyrosol no-make brand, Olive Rose, and in November, what is probably the world's first hydroxytyrosol pet brand, "Is that Matty," will follow.
“In addition to our Olive Tree People flagship store in Los Angeles, others will follow in Europe. At our annual convention in October 2025, a new surprise brand we've been working on for years will be exclusively presented in Los Angeles. Of course, it's important to mention that we'll also be acquiring more olive groves and olive farms in the second half of the year and working with the municipality of Arroyomolinos de Leon on our first modern mill.
“I believe 2025 will probably be the most intensive year in the history of Oliveda and Olive Tree People after 2024, and I'm very confident that we'll close the second half even more successfully and realize at least
About Oliveda International, Inc.
Oliveda International, Inc. and its subsidiary, Olive Tree People Inc., as well as the European companies, Olive Tree People Europe AG and Oliveda Deutschland GmbH, as well as Olive Tree Farmers SL, were founded by the German real estate investor Thomas Lommel and have more than 20 years of experience in management and organic certification growing mountain olive trees, in the extraction of first-class, internationally award-winning extra virgin olive oils, the extraction of hydroxytyrosol, and in the production and distribution of cosmetic and holistic waterless products related to the olive tree. Lommel is the inventor of the Olive Tree Therapy 10 years in 14 days as well as the inventor of olive matcha, which is based on the ground olive leaf. Also unique is the coffee replacement developed by Lommel, which is based on olive leaf and hydroxytyrosol. In addition, Lommel is successfully active in the rapidly growing mindfulness industry with the olive tree sound bath meditation he developed and the frequencies of his olive trees, which he makes available worldwide.
In addition to the registered beauty brands, Oliveda and LA Dope, as well as OLIVE re:connected to Nature, The Intuition of Nature, and Olive Mush, to name just a few brands, Lommel is the region's largest conservationist and protector of over 30,000 one-hundred-year-old mountain olive trees, and, with his Thomas Lommel Foundation, he brings the water that he does not use into his waterless beauty products to the people of Africa by building water wells on site.
In addition to online sales and a Europe-wide branch network of thousands of retail stores, Oliveda Deutschland GmbH operates its own flagship stores in Berlin and Düsseldorf.
The brand's treatment concepts are unique worldwide, and their effectiveness has been confirmed by conventional medicine. Read our book The Olive Tree Therapy 10 Years in 14 Days. Waterless beauty has been called “The Next Big Thing” in articles in U.S. Vogue, Harper's Bazaar, InStyle, Elle, Madame, Forbes, and many other industry publications, as well as by Mintel, a world-leading futurology institute. Gigi Hadid and many other celebrities are already Oliveda fans and support its success. Further information on Oliveda International, Inc. and its subsidiaries and associate companies and brands can be found at www.olivetreepeople.com
Forward-Looking Statements
This press release may contain statements, estimates or projections that constitute "forward-looking statements" pursuant to the safe harbor provisions of the U.S. federal securities laws. Generally, the words "believe," "expect," "intend," "estimate," "anticipate," "project," "will" and similar expressions identify forward-looking statements, which generally are not historical in nature. Forward-looking statements are subject to certain risks and uncertainties, which may be found in the Company’s filings with OTC Markets Group Inc., that could cause actual results to differ materially from the Company's historical experience and present expectations or projections. Investors should not place undue reliance on forward-looking statements, which speak only as of the date they are made. The Company expressly disclaims any obligation or intention to publicly update or revise any forward-looking statements unless otherwise required by law.

OLVI Investor Relations 619-202-7456 olvi@advanceprgroup.com