Over $1 Billion Valuation Around the Olive Trees with Olive Tree People and Oliveda International, Inc. (OLVI)
Oliveda International (OLVI) announced that its subsidiary Olive Tree People has achieved a valuation exceeding $1 billion within two years of operations. The waterless beauty company, founded by CEO Thomas Lommel in Venice Beach, grew from 40 daily orders in March 2023 to approximately 10,000 orders per day within months. The company reported over $100 million in sales during its first two years, with stock valuation temporarily reaching $3 billion before stabilizing at over $1 billion.
The rapid growth led to significant operational challenges, including managing increased product demand and scaling production by up to 3,000%. The company plans further expansion into Canada in summer 2025 and Europe in October 2025. Olive Tree People offers a 365-day satisfaction guarantee and positions itself as a leader in the waterless beauty segment.
Oliveda International (OLVI) ha annunciato che la sua controllata Olive Tree People ha raggiunto una valutazione superiore a 1 miliardo di dollari in soli due anni di attività. L'azienda di bellezza senza acqua, fondata dall'amministratore delegato Thomas Lommel a Venice Beach, è passata da 40 ordini giornalieri a marzo 2023 a circa 10.000 ordini al giorno in pochi mesi. Nei primi due anni ha registrato oltre 100 milioni di dollari di vendite, con una valutazione azionaria che ha temporaneamente toccato i 3 miliardi di dollari prima di stabilizzarsi sopra 1 miliardo.
La rapida crescita ha comportato importanti sfide operative, tra cui la gestione della crescente domanda di prodotti e l’aumento della produzione fino al 3.000%. L’azienda prevede un’ulteriore espansione in Canada nell’estate 2025 e in Europa nell’ottobre 2025. Olive Tree People offre una garanzia di soddisfazione di 365 giorni e si posiziona come leader nel segmento della bellezza senza acqua.
Oliveda International (OLVI) anunció que su subsidiaria Olive Tree People ha alcanzado una valoración superior a 1.000 millones de dólares en solo dos años de operaciones. La empresa de belleza sin agua, fundada por el CEO Thomas Lommel en Venice Beach, pasó de 40 pedidos diarios en marzo de 2023 a aproximadamente 10.000 pedidos diarios en pocos meses. La compañía reportó más de 100 millones de dólares en ventas durante sus primeros dos años, con una valoración bursátil que alcanzó temporalmente los 3.000 millones antes de estabilizarse por encima de los 1.000 millones.
El rápido crecimiento generó importantes retos operativos, incluyendo la gestión del aumento en la demanda de productos y la ampliación de la producción hasta un 3.000%. La empresa planea expandirse aún más a Canadá en el verano de 2025 y a Europa en octubre de 2025. Olive Tree People ofrece una garantía de satisfacción de 365 días y se posiciona como líder en el segmento de belleza sin agua.
Oliveda International (OLVI)는 자회사 Olive Tree People이 설립 후 2년 만에 10억 달러 이상의 평가 가치를 달성했다고 발표했습니다. CEO 토마스 롬멜이 베니스 비치에서 설립한 이 워터리스 뷰티 회사는 2023년 3월 하루 40건의 주문에서 몇 달 만에 약 10,000건의 일일 주문으로 성장했습니다. 회사는 첫 2년 동안 1억 달러 이상의 매출을 기록했으며, 주식 가치는 일시적으로 30억 달러에 도달했다가 10억 달러 이상으로 안정화되었습니다.
급속한 성장은 제품 수요 증가와 생산량을 최대 3,000%까지 확장하는 등 운영상의 큰 도전을 초래했습니다. 회사는 2025년 여름 캐나다와 2025년 10월 유럽으로의 추가 확장을 계획하고 있습니다. Olive Tree People은 365일 만족 보증을 제공하며 워터리스 뷰티 부문에서 선두 주자로 자리매김하고 있습니다.
Oliveda International (OLVI) a annoncé que sa filiale Olive Tree People a atteint une valorisation dépassant 1 milliard de dollars en seulement deux ans d’activité. L’entreprise de beauté sans eau, fondée par le PDG Thomas Lommel à Venice Beach, est passée de 40 commandes quotidiennes en mars 2023 à environ 10 000 commandes par jour en quelques mois. La société a réalisé plus de 100 millions de dollars de ventes lors de ses deux premières années, avec une valorisation boursière ayant temporairement atteint 3 milliards de dollars avant de se stabiliser au-dessus de 1 milliard.
Cette croissance rapide a entraîné d’importants défis opérationnels, notamment la gestion de la demande accrue et une augmentation de la production pouvant atteindre 3 000 %. La société prévoit une expansion supplémentaire au Canada à l’été 2025 et en Europe en octobre 2025. Olive Tree People offre une garantie de satisfaction de 365 jours et se positionne comme un leader dans le segment de la beauté sans eau.
Oliveda International (OLVI) gab bekannt, dass seine Tochtergesellschaft Olive Tree People innerhalb von nur zwei Jahren einen Wert von über 1 Milliarde US-Dollar erreicht hat. Das wasserlose Schönheitsunternehmen, gegründet vom CEO Thomas Lommel in Venice Beach, wuchs von 40 täglichen Bestellungen im März 2023 auf etwa 10.000 Bestellungen pro Tag innerhalb weniger Monate. Das Unternehmen erzielte in den ersten zwei Jahren einen Umsatz von über 100 Millionen US-Dollar, wobei der Aktienwert zeitweise auf 3 Milliarden US-Dollar anstieg, bevor er sich bei über 1 Milliarde stabilisierte.
Das schnelle Wachstum führte zu erheblichen operativen Herausforderungen, einschließlich der Bewältigung der gestiegenen Produktnachfrage und der Skalierung der Produktion um bis zu 3.000 %. Das Unternehmen plant eine weitere Expansion nach Kanada im Sommer 2025 und Europa im Oktober 2025. Olive Tree People bietet eine 365-tägige Zufriedenheitsgarantie und positioniert sich als führendes Unternehmen im Segment der wasserlosen Schönheitspflege.
- Explosive growth from 40 to 10,000 daily orders within months
- Over $100 million in sales achieved in first two years
- Company valuation exceeding $1 billion, with peak at $3 billion
- Successful production scaling up to 3,000%
- Planned expansion into Canada and Europe in 2025
- Significant operational challenges with inventory management and stockouts
- Logistics difficulties in managing product shipments from Germany to US
- Frequent product stockouts and substantial backorder lists
- Heavy reliance on German manufacturing requiring international shipping
Olive Tree People started in Venice Beach, in the garage of Oliveda and Olive Tree People founder and CEO Thomas Lommel in March 2023 with around 40 orders a day and then exploded to up to 10,000 orders a day within a few months.
Mr. Lommel said, "Those were extremely challenging times because, despite moving from my garage to our first warehouse in
"Thanks to a fantastic team, we mastered these extremely challenging times with excellence and now have enough space in our current warehouse to multiply our two-year sales of over
"This hypergrowth naturally also had an impact on the price of our OLVI shares. The company was temporarily valued at over
When asked about future developments, Mr. Lommel stated, "It wasn't my goal to achieve a valuation of over
"2025 is another challenging year in which we will continue to grow and expand to
About Oliveda International, Inc.
Oliveda International, Inc. and its subsidiary, Olive Tree People Inc., as well as the European companies, Olive Tree People Europe AG and Oliveda Deutschland GmbH, as well as Olive Tree Farmers SL, were founded by the German real estate investor Thomas Lommel and have more than 20 years of experience in management and organic certification growing mountain olive trees, in the extraction of first-class, internationally award-winning extra virgin olive oils, the extraction of hydroxytyrosol, and in the production and distribution of cosmetic and holistic waterless products related to the olive tree. Lommel is the inventor of the Olive Tree Therapy 10 years in 14 days as well as the inventor of olive matcha, which is based on the ground olive leaf. Also unique is the coffee replacement developed by Lommel, which is based on olive leaf and hydroxytyrosol. In addition, Lommel is successfully active in the rapidly growing mindfulness industry with the olive tree sound bath meditation he developed and the frequencies of his olive trees, which he makes available worldwide.
In addition to the registered beauty brands, Oliveda and LA Dope, as well as Re:connected to Nature, The Intuition of Nature, and Olive Mush, to name just a few brands, Lommel is the region's largest conservationist and protector of over 30,000 one-hundred-year-old mountain olive trees, and, with his Thomas Lommel Foundation, he brings the water that he does not use into his waterless beauty products to the people of
In addition to online sales and a Europe-wide branch network of thousands of retail stores, Oliveda Deutschland GmbH operates its own flagship stores in
The brand's treatment concepts are unique worldwide, and their effectiveness has been confirmed by conventional medicine. Read our book The Olive Tree Therapy 10 Years in 14 Days. Waterless beauty has been called "The Next Big Thing" in articles in
Forward-Looking Statements
This press release may contain statements, estimates or projections that constitute "forward-looking statements" pursuant to the safe harbor provisions of the
Generally, the words "believe," "expect," "intend," "estimate," "anticipate," "project," "will" and similar expressions identify forward-looking statements, which generally are not historical in nature. Forward-looking statements are subject to certain risks and uncertainties, which may be found in the Company's filings with OTC Markets Group Inc., that could cause actual results to differ materially from the Company's historical experience and present expectations or projections. Investors should not place undue reliance on forward-looking statements, which speak only as of the date they are made. The Company expressly disclaims any obligation or intention to publicly update or revise any forward-looking statements unless otherwise required by law.
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SOURCE Olive Tree People
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