Over $1 Billion Valuation Around the Olive Trees with Olive Tree People and Oliveda International, Inc. (OLVI)
Oliveda International (OLVI) has achieved a remarkable milestone as its subsidiary Olive Tree People reaches a valuation exceeding $1 billion in just two years. The waterless beauty company, founded by CEO Thomas Lommel in Venice Beach, has grown from 40 daily orders in March 2023 to up to 10,000 orders per day within months. The company reported over $100 million in sales during this two-year period.
The rapid growth led to significant operational challenges, including a 3,000% increase in production and frequent stockouts. The company plans to expand to Canada in summer 2025 and Europe in October 2025. Olive Tree People offers a 365-day satisfaction guarantee and has positioned itself as a leader in the waterless beauty segment.
Oliveda International (OLVI) ha raggiunto un traguardo straordinario grazie alla sua controllata Olive Tree People, che in soli due anni ha superato una valutazione di oltre 1 miliardo di dollari. L'azienda di bellezza senza acqua, fondata dal CEO Thomas Lommel a Venice Beach, è cresciuta da 40 ordini giornalieri nel marzo 2023 fino a raggiungere fino a 10.000 ordini al giorno nel giro di pochi mesi. Nel corso di questo biennio, la società ha registrato vendite superiori a 100 milioni di dollari.
Questa rapida crescita ha comportato importanti sfide operative, tra cui un aumento della produzione del 3.000% e frequenti esaurimenti di stock. L'azienda prevede di espandersi in Canada nell'estate 2025 e in Europa nell'ottobre 2025. Olive Tree People offre una garanzia di soddisfazione di 365 giorni e si è affermata come leader nel segmento della bellezza senza acqua.
Oliveda International (OLVI) ha alcanzado un hito notable con su subsidiaria Olive Tree People, que en solo dos años ha superado una valoración de más de 1.000 millones de dólares. La compañía de belleza sin agua, fundada por el CEO Thomas Lommel en Venice Beach, ha crecido de 40 pedidos diarios en marzo de 2023 a hasta 10.000 pedidos diarios en pocos meses. Durante este período de dos años, la empresa reportó ventas superiores a 100 millones de dólares.
Este rápido crecimiento generó importantes desafíos operativos, incluyendo un aumento del 3.000% en la producción y frecuentes faltantes de stock. La compañía planea expandirse a Canadá en el verano de 2025 y a Europa en octubre de 2025. Olive Tree People ofrece una garantía de satisfacción de 365 días y se ha posicionado como líder en el segmento de belleza sin agua.
Oliveda International (OLVI)는 자회사 Olive Tree People이 단 2년 만에 10억 달러 이상의 기업 가치를 달성하는 놀라운 성과를 이루었습니다. CEO 토마스 로멜이 베니스 비치에서 설립한 이 워터리스 뷰티 회사는 2023년 3월 하루 40건의 주문에서 몇 달 만에 하루 최대 10,000건의 주문으로 성장했습니다. 이 기간 동안 회사는 1억 달러 이상의 매출을 기록했습니다.
급격한 성장으로 인해 생산량이 3,000% 증가하고 재고 부족이 빈번히 발생하는 등 큰 운영상의 어려움이 있었습니다. 회사는 2025년 여름 캐나다와 2025년 10월 유럽으로 확장할 계획입니다. Olive Tree People은 365일 만족 보증을 제공하며 워터리스 뷰티 분야의 선두주자로 자리매김했습니다.
Oliveda International (OLVI) a atteint un jalon remarquable avec sa filiale Olive Tree People, dont la valorisation a dépassé 1 milliard de dollars en seulement deux ans. Cette entreprise de beauté sans eau, fondée par le PDG Thomas Lommel à Venice Beach, est passée de 40 commandes quotidiennes en mars 2023 à jusqu'à 10 000 commandes par jour en quelques mois. Elle a réalisé plus de 100 millions de dollars de ventes au cours de cette période de deux ans.
Cette croissance rapide a entraîné d'importants défis opérationnels, notamment une augmentation de la production de 3 000 % et des ruptures de stock fréquentes. La société prévoit de s'étendre au Canada à l'été 2025 et en Europe en octobre 2025. Olive Tree People offre une garantie de satisfaction de 365 jours et s'est positionnée comme un leader du segment de la beauté sans eau.
Oliveda International (OLVI) hat einen bemerkenswerten Meilenstein erreicht, da seine Tochtergesellschaft Olive Tree People in nur zwei Jahren eine Bewertung von über 1 Milliarde US-Dollar erzielt hat. Das wasserlose Schönheitsunternehmen, gegründet vom CEO Thomas Lommel in Venice Beach, ist von 40 Bestellungen pro Tag im März 2023 auf bis zu 10.000 Bestellungen pro Tag innerhalb weniger Monate gewachsen. Das Unternehmen meldete in diesem Zeitraum einen Umsatz von über 100 Millionen US-Dollar.
Das schnelle Wachstum führte zu erheblichen operativen Herausforderungen, darunter eine Produktionssteigerung von 3.000 % und häufige Lagerengpässe. Das Unternehmen plant eine Expansion nach Kanada im Sommer 2025 und Europa im Oktober 2025. Olive Tree People bietet eine 365-tägige Zufriedenheitsgarantie und hat sich als führendes Unternehmen im Segment der wasserlosen Schönheit etabliert.
- Achieved over $1 billion valuation in just 2 years
- Explosive growth from 40 to 10,000 daily orders
- Generated over $100 million in sales in two years
- Current warehouse capacity allows for multiple times sales growth
- Planned expansion to Canada and Europe in 2025
- Faced significant operational challenges with inventory management
- Experienced frequent product stockouts
- Stock valuation volatility - dropped from $3 billion to $1 billion
- Logistics challenges with international product shipping from Germany
SANTA MONICA, CA, May 07, 2025 (GLOBE NEWSWIRE) -- Oliveda International, Inc. (OTC Pink: OLVI) today announced that the company has reached a valuation of over
Olive Tree People started in Venice Beach, in the garage of Oliveda and Olive Tree People founder and CEO Thomas Lommel in March 2023 with around 40 orders a day and then exploded to up to 10,000 orders a day within a few months.
Mr. Lommel said, “Those were extremely challenging times because, despite moving from my garage to our first warehouse in Culver City, Los Angeles, we no longer knew what to do with the pallets and products that were arriving from Germany in ever-increasing quantities. No less challenging was flying these quantities of products from Germany to the U.S. within a short period of time and increasing production by up to 3,
“Thanks to a fantastic team, we mastered these extremely challenging times with excellence and now have enough space in our current warehouse to multiply our two-year sales of over
“This hypergrowth naturally also had an impact on the price of our OLVI shares. The company was temporarily valued at over
When asked about future developments, Mr. Lommel stated, “It wasn't my goal to achieve a valuation of over
“2025 is another challenging year in which we will continue to grow and expand to Canada in the summer of 2025, and then reach Europe with our waterless movement in October 2025. The potential of waterless beauty is almost endless, as it triggers an ‘a-ha moment’ in the vast majority of people who come into contact with it, and our 365-day satisfaction guarantee lets people experience the difference without pressure.”
About Oliveda International, Inc.
Oliveda International, Inc. and its subsidiary, Olive Tree People Inc., as well as the European companies, Olive Tree People Europe AG and Oliveda Deutschland GmbH, as well as Olive Tree Farmers SL, were founded by the German real estate investor Thomas Lommel and have more than 20 years of experience in management and organic certification growing mountain olive trees, in the extraction of first-class, internationally award-winning extra virgin olive oils, the extraction of hydroxytyrosol, and in the production and distribution of cosmetic and holistic waterless products related to the olive tree. Lommel is the inventor of the Olive Tree Therapy 10 years in 14 days as well as the inventor of olive matcha, which is based on the ground olive leaf. Also unique is the coffee replacement developed by Lommel, which is based on olive leaf and hydroxytyrosol. In addition, Lommel is successfully active in the rapidly growing mindfulness industry with the olive tree sound bath meditation he developed and the frequencies of his olive trees, which he makes available worldwide.
In addition to the registered beauty brands, Oliveda and LA Dope, as well as Re:connected to Nature, The Intuition of Nature, and Olive Mush, to name just a few brands, Lommel is the region's largest conservationist and protector of over 30,000 one-hundred-year-old mountain olive trees, and, with his Thomas Lommel Foundation, he brings the water that he does not use into his waterless beauty products to the people of Africa by building water wells on site.
In addition to online sales and a Europe-wide branch network of thousands of retail stores, Oliveda Deutschland GmbH operates its own flagship stores in Berlin and Düsseldorf.
The brand's treatment concepts are unique worldwide, and their effectiveness has been confirmed by conventional medicine. Read our book The Olive Tree Therapy 10 Years in 14 Days. Waterless beauty has been called “The Next Big Thing” in articles in U.S. Vogue, Harper's Bazaar, InStyle, Elle, Madame, Forbes, and many other industry publications, as well as by Mintel, a world-leading futurology institute. Gigi Hadid and many other celebrities are already Oliveda fans and support its success. Further information on Oliveda International, Inc. and its subsidiaries and associate companies and brands can be found at www.olivetreepeople.com
Forward-Looking Statements
This press release may contain statements, estimates or projections that constitute "forward-looking statements" pursuant to the safe harbor provisions of the U.S. federal securities laws. Generally, the words "believe," "expect," "intend," "estimate," "anticipate," "project," "will" and similar expressions identify forward-looking statements, which generally are not historical in nature. Forward-looking statements are subject to certain risks and uncertainties, which may be found in the Company’s filings with OTC Markets Group Inc., that could cause actual results to differ materially from the Company's historical experience and present expectations or projections. Investors should not place undue reliance on forward-looking statements, which speak only as of the date they are made. The Company expressly disclaims any obligation or intention to publicly update or revise any forward-looking statements unless otherwise required by law.
OLVI Investor Relations 619-202-7456 olvi@advanceprgroup.com
FAQ
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