Omnicom and Interpublic Finalize Agreement with FTC

Rhea-AI Summary

Omnicom Group (NYSE: OMC) and The Interpublic Group (NYSE: IPG) have successfully finalized an agreement with the United States Federal Trade Commission (FTC) following a public comment period. The agreement establishes a consent order between the advertising giants and the regulatory body.

Omnicom's Chairman & CEO John Wren emphasized that this agreement demonstrates their dedication to providing neutral and unbiased advice to clients regarding brand media placement decisions.

Positive

• Agreement with FTC provides regulatory clarity and certainty
• Maintains ability to provide media placement services to clients

Negative

• Potential restrictions on media placement practices under the consent order

News Market Reaction

+2.70%

1 alert

+2.70% News Effect

On the day this news was published, OMC gained 2.70%, reflecting a moderate positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

NEW YORK, Sept. 26, 2025 /PRNewswire/ -- Today, Omnicom Group Inc. ("Omnicom") (NYSE: OMC) and The Interpublic Group of Companies, Inc. ("IPG") (NYSE: IPG) are pleased to announce that after a public comment period the United States Federal Trade Commission has finalized its agreement with Omnicom and IPG on a mutually acceptable consent order.

"We're pleased to finalize this agreement with the FTC. It reaffirms our commitment to provide neutral and unbiased advice to clients in making decisions about their brand media placements," said John Wren, Chairman & CEO of Omnicom.

About Omnicom
Omnicom (NYSE: OMC) is a leading provider of data-inspired, creative marketing and sales solutions. Omnicom's iconic agency brands are home to the industry's most innovative communications specialists who are focused on driving intelligent business outcomes for their clients. The company offers a wide range of services in advertising, strategic media planning and buying, precision marketing, retail and digital commerce, branding, experiential, public relations, healthcare marketing and other specialty marketing services to over 5,000 clients in more than 70 countries. For more information, visit www.omnicomgroup.com.

About IPG
IPG (NYSE: IPG) (www.interpublic.com) is a values-based, data-fueled, and creatively driven provider of marketing solutions. Home to some of the world's best-known and most innovative communications specialists, IPG global brands include Acxiom, Craft, FCB, FutureBrand, Golin, Initiative, IPG Health, IPG Mediabrands, Jack Morton, KINESSO, MAGNA, McCann, Mediahub, Momentum, MRM, MullenLowe Global, Octagon, UM, Weber Shandwick and more.

View original content:https://www.prnewswire.com/news-releases/omnicom-and-interpublic-finalize-agreement-with-ftc-302568571.html

SOURCE Omnicom Group Inc.

FAQ

What agreement did Omnicom (NYSE: OMC) finalize with the FTC in September 2025?

Omnicom and IPG finalized a mutually acceptable consent order with the FTC regarding their media placement practices, emphasizing their commitment to providing neutral and unbiased advice to clients.

How does the FTC agreement affect Omnicom's business operations?

The agreement allows Omnicom to continue providing media placement services while ensuring neutral and unbiased advice to clients in their brand media placement decisions.

Who are the parties involved in the FTC consent order?

The consent order involves Omnicom Group (NYSE: OMC), The Interpublic Group (NYSE: IPG), and the United States Federal Trade Commission (FTC).

What did Omnicom CEO John Wren say about the FTC agreement?

John Wren, Chairman & CEO of Omnicom, stated that the agreement reaffirms their commitment to provide neutral and unbiased advice to clients regarding brand media placement decisions.