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JUICE Co-Founder Troy Osinoff Joins ONAR as Chief Growth Officer to Accelerate Post-Acquisition Expansion

(Moderate)
(Very Positive)

ONAR (OTCQB: ONAR) has appointed Troy Osinoff, Co-Founder of JUICE, as its new Chief Growth Officer following ONAR's recent acquisition of JUICE via its subsidiary Storia. Osinoff, who led JUICE to become the #105 fastest-growing company on Inc. 5000 and #7 in Advertising & Marketing, brings significant experience from roles at BuzzFeed and as General Partner at MAGIC Fund.

In his new role, Osinoff will spearhead ONAR's platform-wide growth strategy, focusing on enterprise client acquisition, partnerships, and technology development across ONAR's agency network and ONAR Labs. He will leverage JUICE's impressive client portfolio, which includes major brands like L'Oréal and Barstool Sports, while strengthening channel partnerships with Meta, Google, TikTok, Shopify, and Klaviyo.

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Positive

  • Strategic acquisition integration with appointment of successful JUICE Co-Founder as CGO
  • Access to JUICE's high-profile client roster including L'Oréal, Barstool Sports, and Paris Hilton
  • Enhanced partnerships with major platforms like Meta, Google, TikTok, Shopify, and Klaviyo
  • Proven leadership addition with track record of scaling (JUICE reached #105 on Inc. 5000)

Negative

  • None.

News Market Reaction – ONAR

-24.28%
-24.28% Session close to close

In the Sep 25 session, ONAR declined 24.28%, reflecting a significant negative market reaction.

Data tracked by StockTitan Argus on the day of publication.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Miami, FL, Sept. 25, 2025 (GLOBE NEWSWIRE) -- Onar Holding Corporation (OTCQB: ONAR), a fast-growing marketing technology company and global network of performance-driven agencies, today announces that Troy Osinoff, Co-Founder of JUICE, an award-winning digital marketing agency specializing in paid digital advertising, search engine optimization, email marketing, and content marketing campaigns, has joined ONAR as Chief Growth Officer. Osinoff’s appointment follows ONAR’s recently announced acquisition of JUICE via its subsidiary Storia, aligning leadership and growth execution as the companies integrate.

Osinoff is a well-known growth leader who helped build JUICE into one of the fastest-growing agencies in the country—#105 on the Inc. 5000 and #7 in Advertising & Marketing. He previously led customer acquisition at BuzzFeed, authored a book with Penguin Random House, and serves as a General Partner at MAGIC Fund. He has also co-founded consumer and fintech ventures including Zurp and Peachy.

As CGO, Osinoff will drive ONAR’s platform-wide growth strategy—expanding enterprise client acquisition, deepening partnerships, and leading new technology development across ONAR’s agency network and ONAR Labs. He will also support cross-sell opportunities with JUICE’s roster of brands—which has included L’Oréal, Barstool Sports, Paris Hilton, Ramp, CBDistillery, and Diesel—and strengthen channel relationships across Meta, Google, TikTok, Shopify, and Klaviyo.

“Troy is a builder with a rare combination of creative intuition and data-driven rigor,” said Claude Zdanow, CEO of ONAR. “Scaling JUICE to Inc. 5000 No. 105 and his well respected reputation in our industry speaks for itself. We’re thrilled to put that engine to work across ONAR as we integrate JUICE and accelerate our growth trajectory.”

“From transformative board appointments to strategic acquisitions driving technological advancement, I’ve been deeply impressed by ONAR’s momentum in the marketing technology space,” stated Osinoff. “With JUICE now part of the family, we have a unique opportunity to turn performance marketing playbooks into repeatable, compounding growth across the network. I’m excited to help drive the next phase—deeper enterprise relationships, stronger partnerships, and measurable revenue expansion.”

About ONAR
ONAR (OTCQB: ONAR) is a leading marketing technology company and marketing agency network. The Company’s mission is to power unparalleled marketing services that drive revenue growth through an integrated, AI-driven approach. Committed to honor, candor, and best-in-class results, ONAR's agency network offers a range of digital marketing services including performance marketing & healthcare marketing. ONAR’s agencies focus on servicing middle-market and growth stage companies, and the Company is actively searching for agencies to acquire and become part of the network. Additionally, the Company’s technology incubator, ONAR Labs, is focused on identifying, developing, and commercializing innovative marketing technology solutions. For more information, visit www.onar.com.

Forward-Looking Statements
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements are based on ONAR's current expectations and projections about future events and financial trends that it believes may affect its financial condition, results of operations, business strategy, and financial needs. These statements are not historical facts and are inherently uncertain and outside of ONAR's control. Forward-looking statements include, among other things, statements regarding ONAR's expectations regarding its ability to achieve its financial and strategic goals; its ability to expand its client base and market share; and its ability to develop and launch new products and services. Actual results may differ materially from ONAR's expectations and projections due to various risks and uncertainties, including market conditions, competition, the ability to protect intellectual property, the ability to manage growth, changes in laws and regulations, and other factors described in ONAR's filings with the Securities and Exchange Commission. These forward-looking statements are made as of the date of this press release, and ONAR undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise, except as required by law.

Media Contact:
Sara Scully
Marketing Manager
ONAR
213-437-3081
IR@onar.com


FAQ

Who is Troy Osinoff and what is his new role at ONAR (OTCQB: ONAR)?

Troy Osinoff is the Co-Founder of JUICE, who has been appointed as Chief Growth Officer at ONAR. He previously led JUICE to become #105 on Inc. 5000 and served in leadership roles at BuzzFeed.

What companies are in JUICE's client portfolio that ONAR will now have access to?

JUICE's client portfolio includes prominent brands such as L'Oréal, Barstool Sports, Paris Hilton, Ramp, CBDistillery, and Diesel.

What will be Troy Osinoff's main responsibilities as ONAR's Chief Growth Officer?

As CGO, Osinoff will lead ONAR's platform-wide growth strategy, focusing on enterprise client acquisition, partnerships, technology development, and cross-sell opportunities across ONAR's agency network.

How successful was JUICE under Troy Osinoff's leadership?

Under Osinoff's leadership, JUICE became the #105 fastest-growing company on Inc. 5000 and ranked #7 in the Advertising & Marketing category.

What strategic partnerships will Troy Osinoff manage at ONAR?

Osinoff will strengthen channel relationships with major platforms including Meta, Google, TikTok, Shopify, and Klaviyo.