PARAMOUNT+ INTRODUCES THE CANADA SHORE CAST AS SERIES DEBUT SET FOR JANUARY 22, 2026
Rhea-AI Summary
Paramount+ (NASDAQ: PSKY) announced CANADA SHORE, the first Canadian edition of the MTV "Shore" format, will premiere January 22, 2026. The ten-episode cast of ten singletons was filmed in Kelowna, British Columbia, and the series will stream exclusively on Paramount+ in Canada, the U.S., U.K., Ireland and Australia.
Ahead of launch, the MTV Jersey Shore Channel debuts on Pluto TV on November 27, 2025, and the first two episodes of CANADA SHORE will be available for free sampling on Pluto TV beginning January 22, 2026. Production was handled by Insight Productions.
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Key Figures
Market Reality Check
Peers on Argus
Peers in Entertainment were mixed: WMG -1.08%, NWS -0.20%, NWSA -0.31%, while TKO rose 4.5% and FWONA gained 1.74%. With no momentum scanner flags and this content-focused news, trading appeared more company-specific than sector-driven.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Dec 08 | Dividend declaration | Positive | +9.0% | Announced <b>$0.05</b> quarterly cash dividend payable <b>Jan. 2, 2026</b>. |
| Dec 08 | Offer acknowledged | Neutral | +9.0% | WBD confirmed receipt of PSKY unsolicited tender offer and review process. |
| Dec 08 | Acquisition offer | Neutral | +9.0% | PSKY launched all-cash tender offer to acquire WBD for <b>$30</b> per share. |
| Dec 03 | Marketing campaign | Neutral | -7.3% | Pluto TV rolled out "The Holidays Are Brutal" free seasonal campaign and events. |
| Dec 01 | Brand partnership | Neutral | -1.9% | Burger King launched limited-time SpongeBob Movie menu tied to PSKY content. |
Recent headlines span strategic marketing, partnerships, and a major tender offer, with the stock reacting positively to corporate finance actions and more variably to brand campaigns.
Over recent months, Paramount Skydance (PSKY) reported Q3 results including $4.121 billion in revenue for the Successor period and a $6.0 billion PIPE, then moved into brand campaigns via Pluto TV and Burger King tie‑ins. In early Dec 2025, PSKY launched an all‑cash tender offer for WBD at $30 per share and declared a $0.05 quarterly dividend, with the stock rising about 9.02%. Today’s CANADA SHORE launch fits the broader strategy of expanding franchise content and leveraging Pluto TV distribution.
Market Pulse Summary
This announcement highlights expansion of the global "Shore" franchise with CANADA SHORE premiering on January 22, 2026, supported by a new MTV Jersey Shore channel and free Pluto TV sampling. It reinforces Paramount Skydance’s focus on franchise-driven content following recent marketing campaigns and corporate actions. Investors may watch how viewership, engagement, and monetization of this and other 18 spin-offs develop alongside the company’s larger strategic and financial initiatives.
AI-generated analysis. Not financial advice.
BROLL, TEASER TRAILER AND PHOTOGRAPHY AVAILABLE FOR DOWNLOAD HERE
Photo credit Paramount+.
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Produced by Insight Productions and filmed last summer on the shores of
From coast to coast to coast, these 10 larger-than-life
Ahead of the premiere, fans can catch the vibe on the all-new MTV Jersey Shore Channel launching on November 27 on Pluto TV in
Surreally Canadian. Fiercely fun. Totally unforgettable. Meet the cast of
BAUER
Hometown:
Current residence:
Bauer is the perfect mix of city slick and country grit — a self-proclaimed "golden retriever" with abs and attitude. A competitive athlete turned bodybuilder, he put lacrosse aside to chase the spotlight on
CHRISTOPHER
Hometown:
EMMETT
Hometown:
Current residence:
Emmett is
EMMY
Hometown:
Current residence:
Aesthetician Emmy is a bubbly and fierce East Coast Pisces who loves her makeup flawless, nails on point, and wine in hand. Her first kiss? Let's just say it happened in a hockey rink hallway - so Canadian! She's pasta-obsessed, a reality TV binge-watcher, and will impress with a hidden talent for the splits. On
ETHAN
Hometown:
Current residence:
Ethan rocks Italian, German, and Irish roots, speaks French, and calls himself "The Machine." He's flirty with everyone, can't live without blondes, and swears the ultimate hangover cure is another beer. He also counts a girl with no humour as his biggest ick. Ethan joined
GIZELLE
Hometown: Montego Bay,
Current residence:
An island girl meets city girl, Gizelle's all about anime, bikinis, and unapologetically outspoken TikToks — one of which recently racked up 2.5 million views. Self-described as crazy, sexy, and cool, her friends love teasing her about her man choices. A very proud Jamaican, she's set to rep
ISAIAH
Hometown:
Isaiah, a
KEYAIRA
Hometown: Halifax,
A dog groomer with big dreams, Keyaira is all about manifesting the luxe life she knows she's meant for. Off the clock, she's busy spoiling her pups: Lola, her Cuban foster, and Rambo, her Golden Lab. When she's not pampering her fur babies, you'll find her working out, jet-setting to new destinations, binging reality TV, or indulging in fancy dinners and cocktails. Keyaira brings
LILA
Hometown:
Lila doesn't just go to the party; she is the party. Known for her oversized hoops, iconic one-liners, and a laugh you can hear three rooms away, this Italian firecracker lives by the motto "it's shot o'clock somewhere." Loyal, loud, and usually the last one standing (or at least trying to), friends describe Lila as "a walking good time" who turns every hangout into a headline. Whether she's hyping the girls or stirring the pot, one thing's for sure: when Lila's around, there's never a dull moment on
RYLEIGH
Hometown:
Ryleigh is a mix of small-town charm and big-city vibes. A marketing girly with a soft heart, wild streak, and dangerous love for tequila. She's mastered the art of balancing her journaling and Sims obsession, with benders and convincing everyone to hit the afters. Known for her quick wit, booty shaking, pong skills, and zero tolerance for BS, she's here to bring the Scotian energy to
Casting for
The original series, JERSEY SHORE, was a pioneering cultural phenomenon that Canadians embraced. It launched the career of several fan-favourite, party-going housemates, including Mike "The Situation" Sorrentino; Paul DelVecchio a.k.a DJ Pauly D; Jenni "JWOWW" Farley; Nicole "Snooki" Polizzi; Sammi "Sweetheart" Giancola; Deanna Cortese; Ronnie Ortiz-Magro; Angelina Pivarnick; and Vinny Guadagnino. Including the new Canadian version, the format has now spawned 18 spin-offs, with recent additions being AUSSIE SHORE and FRENCHIE SHORE.
Paramount+ in
About Paramount +
Paramount+ is a premium streaming subscription service delivering live sports, breaking news, and a Mountain of Entertainment™, and is a cornerstone of the Direct-to-Consumer division of Paramount, a Skydance Corporation (Nasdaq: PSKY), a leading, next generation global media and entertainment company. The Company's portfolio unites legendary brands, including Paramount Pictures, Paramount Television, CBS – America's most-watched broadcast network, CBS News, CBS Sports, Nickelodeon, MTV, BET, Comedy Central, SHOWTIME®, Paramount+, Pluto TV, and Skydance's Animation, Film, Television, Interactive/Games, and Sports divisions. For more information, please visit www.paramount.com.
Follow @CanadaShore and #CANADASHORE on Instagram and TikTok for the latest news, exclusive content and more. For more information about Paramount+, please visit www.paramountplus.com and follow @ParamountPlusCA on social media.
About Insight Productions
Insight Productions, known for its award-winning ratings juggernauts, is Canada's most established content producer and an industry leader in the development, financing, and production of hit programming. Led by CEO & Chair John Brunton, the company has created some of the most dynamic and top-rated programs including 12 seasons of Big Brother Canada – the most watched reality program across specialty channels in Canada – on which Erin Brock served as showrunner. Other hit programming includes The Amazing Race Canada; original formats Battle of the Blades and The Launch; Top Chef Canada; Stronger Together/Tous Ensemble (the largest multi-platform broadcast and highest viewed non-sporting broadcast in Canadian television history); The JUNO Awards,
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SOURCE Paramount+ (