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RJD Green, Inc. Announces Lead Investment in Aspyr Living to Catalyze Growth in Natural Home Care Market

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RJD Green Inc. (OTCPK:RJDG) has announced a $250,000 lead investment in Aspyr Living's $3.0 million seed funding round. Aspyr Living, a natural lifestyle company, is targeting the $32 billion U.S. home care market with its Ascend® brand of botanical-based home care products.

The investment follows Aspyr's successful Walmart test market, which generated $5.3 million in sales from 2.2 million units, achieving a 72%+ repurchase rate. The company plans to launch Ascend® Essentials in late 2025 and an innovative sanitizing laundry detergent in 2026. Independent testing has shown Aspyr's products outperform chemical-based alternatives in both safety and performance.

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Positive

  • Strategic investment in high-growth natural home care market worth $32 billion
  • Strong market validation with $5.3M sales in Walmart test market
  • Impressive 72%+ consumer repurchase rate and 98% preference over chemical brands
  • Patent-pending botanical technologies with proven performance advantages
  • Planned launch of innovative products in 2025-2026

Negative

  • Relatively small initial investment of $250,000 compared to market size
  • Seed funding stage indicates early-phase business with associated risks
  • Competitive market with established chemical-based incumbents

TULSA, OKLAHOMA / ACCESS Newswire / September 9, 2025 / RJD Green, Inc. (OTCPK:RJDG), a publicly traded holding company, today announced a $250,000 lead investment in the $3.0 million seed funding round for Aspyr Living. This strategic investment, which includes operational and financial advisory services, is designed to fuel the explosive growth of the company's innovative home & personal care products.

Aspyr Living is a natural lifestyle company poised to disrupt the $32 billion U.S. home care market. Its flagship brand, Ascend®, features a new generation of home care & laundry products formulated with its proprietary, patent-pending botanical technologies. Aspyr's new products have been shown in independent 3rd party testing to outperform chemical-based brands in both safety and performance.

"Aspyr Living's mission aligns perfectly with our focus on acquiring assets with strong potential in recession-resistant markets," said Ron Brewer, CEO of RJD Green. "We are confident that our financial and operational guidance will help Aspyr navigate its projected explosive growth and maximize shareholder value. We are excited to be a working partner for Aspyr Living, and we see this as a high-growth opportunity for our shareholders."

Benjamin Shell, Founder and CEO of Aspyr Living, commented, "RJD Green's proven track record in building companies and driving investor interest is exactly the kind of expertise we need as we scale our operations and introduce our products to a mass market audience."

The demand for Aspyr's technology was previously validated in a successful 3,000-store Walmart private label test market, which generated $5.3 million in sales from 2.2 million units and demonstrated strong consumer adoption. The pilot showed that 98% of consumers preferred botanical-based products over chemical brands after a single use, with a 72%+ repurchase rate.

Aspyr is preparing to launch its Ascend® Essentials line in late 2025, followed by the groundbreaking Ascend® Sanitizing Laundry Detergent in 2026. The laundry detergent will be the first consumer product to kill 99.9% of bacteria in a home washing machine.

About Aspyr Living

Aspyr Living is a natural lifestyle company focused on creating safe, effective, and science-backed home and laundry care products. Its mission is to help families live healthier lives by removing toxic chemicals from U.S. homes.

About RJD Green, Inc.

RJD Green, Inc. (OTCPK: RJDG) is a publicly traded holding company focused on acquiring and managing assets and companies in construction services, green environmental, and healthcare service sectors. RJD Green is dedicated to providing shareholders with access to small and medium businesses with significant growth opportunities. Visit www.rjdgreen.com.

Forward-looking Statement:

This release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All forward-looking statements are inherently uncertain as they are based on current expectations and assumptions concerning future events or future performance of the Company. Readers are cautioned not to place undue reliance on these forward-looking statements, which are only predictions and speak only as of the date hereof. In evaluating such statements, prospective investors should review carefully various risks and uncertainties identified in this release and matters set in the Company's SEC filings. These risks and uncertainties could cause the Company's actual results to differ materially from those indicated in the forward-looking statements.

Company Contact:

RJD Green, Inc.
Ron Brewer, CEO
918.551.7883
ronb@rjdgreen.com

Investor Relations:

Equitas Group
Kenneth Quist
918.998.9611
thekwisterone@gmail.com

SOURCE: RJD Green, Inc.



View the original press release on ACCESS Newswire

FAQ

What is the size of RJD Green's investment in Aspyr Living?

RJD Green made a $250,000 lead investment as part of Aspyr Living's $3.0 million seed funding round.

How did Aspyr Living perform in their Walmart test market?

Aspyr Living generated $5.3 million in sales from 2.2 million units, with a 72%+ repurchase rate and 98% consumer preference over chemical brands.

What products will Aspyr Living launch under RJDG's investment?

Aspyr Living plans to launch Ascend® Essentials in late 2025 and Ascend® Sanitizing Laundry Detergent in 2026, which will be the first to kill 99.9% of bacteria in home washing machines.

What is the market size for Aspyr Living's products?

Aspyr Living is targeting the $32 billion U.S. home care market with its natural, botanical-based home care products.

How will RJDG support Aspyr Living's growth?

RJD Green will provide both financial and operational advisory services to help Aspyr Living scale operations and maximize shareholder value.
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