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RE/MAX Holdings Inc (NYSE: RMAX) maintains its position as a global leader in real estate franchising through continuous innovation and strategic market expansion. This news hub provides investors and industry professionals with essential updates about the company’s operational milestones, financial performance, and agent network growth.
Access authoritative information on quarterly earnings, franchise developments, technology initiatives, and leadership updates. Our curated collection features official press releases and verified third-party reports, ensuring you stay informed about RMAX’s evolving position in residential and mortgage brokerage markets.
Key content categories include financial disclosures, strategic partnerships, agent network statistics, and regulatory filings. All materials are organized chronologically highlight RE/MAX’s progress in enhancing its technology platforms and expanding its international footprint across 100+ countries.
Bookmark this page for streamlined access to RE/MAX Holdings’ latest developments. Regularly updated content helps stakeholders make data-driven decisions while tracking the company’s performance in competitive real estate markets.
RE/MAX Holdings (NYSE: RMAX) announced that Ward Morrison, CEO of Motto Mortgage and wemlo, will retire effective June 15, 2025. Morrison will continue in a consultative role through the end of 2025.
Morrison played a important role in launching Motto Franchising, and the Motto Mortgage brand in 2016, developing the innovative Mortgage Brokerage In-A-Box℠ model. During the transition, Adam Sartin, Vice President of Franchise Growth & Development, will lead both brands while the company searches for a new leader.
Prior to his current role, Morrison served at RE/MAX, for over a decade, most recently as Vice President of Region Operations. His retirement decision coincides with his upcoming marriage in June, as he plans to focus on personal life.
RE/MAX (RMAX) has achieved a significant milestone by being recognized in Entrepreneur's Franchise 500 rankings for the 41st consecutive year. The company was inducted into the Franchise 500 Hall of Fame, joining an elite group of just 13 brands with 40+ years of recognition.
Since its 1985 rankings debut, RE/MAX has expanded from 598 units to nearly 9,000 offices worldwide, operating in more than 110 countries. Under CEO Erik Carlson's leadership, the company is implementing strategic technology enhancements, including an AI-powered referral platform and a central marketing hub.
In Q1 2025, RE/MAX received multiple industry accolades, with Carlson and seven key leaders featured on the Swanepoel Power 200 list, and nine executives named as 2025 Real Estate Newsmakers by RISMedia. The company maintains its position as the #1 name in real estate according to MMR Strategy Group's unaided awareness study.
RE/MAX has been voted as having the #1 Most Trusted Real Estate Agents in both the U.S. and Canada according to the BrandSpark Most Trusted Awards survey conducted with Newsweek magazine. The comprehensive survey gathered responses from over 29,000 U.S. and 35,200 Canadian shoppers across nearly 300 product and service categories.
This marks the fifth recognition for U.S. RE/MAX agents and the seventh recognition in Canada for trustworthiness. In 2025, RE/MAX is implementing several initiatives including a new advertising campaign, a refreshed balloon logo and logotype, and plans to launch a full-service global referral platform.
The recognition reinforces RE/MAX's position as the #1 name in real estate, with agents known for having more real estate sales experience than other agents. The company continues to evolve its brand while maintaining focus on trust as the foundation of real estate transactions.
RE/MAX's February 2025 Housing Report shows positive momentum heading into the spring market. Home sales increased 8.4% over January, though this represents about half the typical February growth seen in previous years. The median sales price reached $423,000, up 0.6% month-over-month and 3.1% year-over-year.
Key findings include:
- Inventory grew 2.9% from January and is 33.9% higher than last year
- New listings decreased 3.0% month-over-month but showed a slight 0.1% year-over-year increase
- Buyers paid 99% of asking price, up from 98% in January
- Average days on market decreased to 51 days from 56 in January
Notable market variations showed San Diego leading with a 51.7% increase in new listings, while Bozeman, MT experienced the largest decrease at -27.0%. The months' supply of inventory stood at 2.7, with Seattle having the lowest at 1.0 and Miami the highest at 6.8.
RE/MAX, the leading real estate brand, unveiled major initiatives at its 2025 R4® convention in Las Vegas. The company announced several key developments to enhance its value proposition for its 145,000+ global agents, focusing on winning more listings in today's market.
Key announcements include:
- A refreshed digital-first branding with updated logotype and balloon logo
- Enhanced partnership with Buffini & Company for professional development
- Launch of MAX/Engage social influencer platform
- New MAX/Marketing tools featuring AI-powered enhancements
- Upcoming MAX/Refer global referral system with AI integration
- Expansion of MAX/Tech powered by BoldTrail platform
The company also celebrated its ongoing partnership with Children's Miracle Network Hospitals, which has raised over $218 million since 1992, including $10.4 million combined in the U.S. and Canada in 2024.
RE/MAX Holdings (NYSE: RMAX) reported Q4 2024 results with total revenue of $72.5 million, down 5.4% year-over-year. The company's net income was $5.8 million with earnings per diluted share of $0.29. Adjusted EBITDA increased 1.6% to $23.3 million with a margin of 32.2%.
Total agent count grew 1.2% to 146,627, though U.S. and Canada combined agent count decreased 4.8% to 76,457. Motto Mortgage franchises declined 8.5% to 225 offices. For full-year 2024, total revenue decreased 5.5% to $307.7 million, while Adjusted EBITDA increased 1.5% to $97.7 million.
Looking ahead to 2025, RE/MAX expects Q1 agent count to increase 1.0-2.0% and full-year agent count to range between -1.0% to +1.0%. The company projects full-year 2025 revenue between $290.0-$310.0 million and Adjusted EBITDA of $90.0-$100.0 million.
RE/MAX's January 2025 Housing Report reveals significant market movements across 52 metro areas. New listings surged 53.7% from December, while inventory increased 5.0% month-over-month and 30.9% year-over-year. The median sales price stood at $422,000, showing a 1.8% decrease from December but a 5.3% increase from January 2024.
Home sales, while down 24.3% from December due to seasonal factors, were up 6.0% compared to January 2024, marking the fourth consecutive month of year-over-year sales growth. Buyers paid 98% of asking prices, unchanged from previous periods. The average days on market increased to 55 days, while months' supply of inventory was 2.8.
Notable market variations included Seattle leading new listings growth at +32.9% year-over-year, Coeur d'Alene showing the highest sales increase at +32.5%, and Pittsburgh experiencing the largest median price growth at +15.1%. Only Tampa and Baltimore saw year-over-year price decreases.
RE/MAX has announced its annual global convention, R4 2025, scheduled for February 24-27, 2025, at the Mandalay Bay Resort and Casino in Las Vegas. The reimagined event features an impressive lineup of speakers including Netflix Co-Founder Marc Randolph, RE/MAX Holdings Chairman Dave Liniger, and CEO Erik Carlson.
The convention will focus on trending industry topics such as AI, integrated technology systems, lead generation, and business growth strategies. The event includes a neighborhood-inspired MarketPlace, networking opportunities, and the Best of RE/MAX Awards Dinner. A Grammy Award-nominated American pop rock band will perform at the closing night.
The convention aims to provide valuable insights and renewed purpose for RE/MAX affiliates, featuring educational tracks and immersive experiences designed for the world's most productive real estate agents.
RE/MAX Holdings (NYSE: RMAX), the parent company of RE/MAX and Motto Mortgage, has scheduled the release of its fourth quarter and full year 2024 financial results after market close on February 20, 2025. The company will host a conference call and webcast for interested parties on February 21, 2025, at 8:30 a.m. Eastern Time.
Participants can access the webcast through the company's Investor Relations website, with registration required for the telephonic version. The webcast archive will be available for a time after the call. RE/MAX is known as a leading real estate brokerage services franchisor, while Motto Mortgage stands as the first and only national mortgage brokerage franchise brand in the U.S.
RE/MAX has launched its 2025 National Advertising Campaign, focusing on agent trust and expertise. The campaign, marking the 10th consecutive year of collaboration with agency Camp + King, aims to reinforce RE/MAX's position as the most trusted name in real estate.
Based on comprehensive consumer research, the campaign highlights that trust is the primary factor in choosing a real estate agent. The advertising initiative features fresh, bold creative content across multiple channels including TV, video, social media, display, and search ads, specifically targeting Gen Z and Millennials entering the housing market.
The campaign provides RE/MAX affiliates with exclusive access to customizable marketing materials, including TV spots, social media ads, and digital content for local engagement throughout 2025. The initiative spans platforms like Facebook, Instagram, and Reddit, incorporating user-generated content to enhance authentic connections with potential buyers and sellers.
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