Welcome to our dedicated page for Roku news (Ticker: ROKU), a resource for investors and traders seeking the latest updates and insights on Roku stock.
Roku, Inc. (NASDAQ: ROKU) news covers developments across its TV streaming platform, hardware devices, advertising partnerships, and financial performance. Roku describes itself as a company that pioneered streaming on TV, connecting users to content, enabling publishers to build and monetize audiences, and giving advertisers tools to reach viewers on the largest screen in the home. News about Roku often highlights how the company expands its platform, deepens partnerships, and reports on its operating results.
Investors and industry observers following ROKU news can expect updates on Roku-made TVs, Roku TV™ models produced with TV OEM brands, Roku streaming players, and TV-related audio devices, as well as Roku Smart Home products sold in the United States. Announcements frequently feature new product categories and form factors that use Roku OS, such as Roku TV smart projectors or collaborations that bring Roku TV to additional television brands.
Roku news also focuses on The Roku Channel, the company’s free and premium streaming app with exclusive access to Roku Originals, and its position among ad-supported streaming services. Articles may discuss audience engagement, geographic availability in the United States, Canada, Mexico, and the United Kingdom, and Roku’s role as a TV streaming platform in the U.S., Canada, and Mexico by hours streamed.
Another major theme in Roku’s news flow is advertising and measurement. Releases describe expanded partnerships with companies such as Nielsen, iSpot, and DoubleVerify to enhance campaign measurement, attribution, and fraud protection on connected TV. Earnings-related news, including quarterly financial results and investor conference appearances, is disclosed through press releases and linked shareholder communications. The ROKU news page on Stock Titan aggregates these updates so readers can track how Roku’s platform, partnerships, and financial disclosures evolve over time.
Roku, Inc. (Nasdaq: ROKU) announced its Roku Operating System was the top-selling smart TV OS in the U.S. for the second consecutive year, according to NPD data. The company has partnered with Sharp to introduce Sharp Roku TV models in the U.S., featuring Roku's OS for HD and 4K TVs. These models will offer customizable screens and access to over 200 live TV channels. Additionally, Roku's TV licensing program in Mexico will grow to include ten brands, adding Aiwa and HKPRO.
Roku, Inc. (Nasdaq: ROKU) has announced significant growth and international expansion of its Roku TV Ready™ Certification program. The program now includes new partners like Element and JVC, with expansions into markets such as the United Kingdom, Canada, and Mexico. This initiative simplifies home theater setups, allowing A/V and consumer electronics brands to enhance their products for seamless integration with Roku TVs. Roku also provides tools for easy implementation, thus fostering a broader adoption among brands for a unified audio experience.
Roku, Inc. (NASDAQ: ROKU) announced the premiere of a new comedy series titled "The Now" on The Roku Channel, set to launch on December 10. Directed by Academy Award winners Peter and Bobby Farrelly, the series will feature a star-studded cast including Dave Franco and Bill Murray. All 14 episodes will be available for free in the U.S., Canada, and the U.K. The Roku Channel has witnessed significant growth, reaching around 70 million U.S. households, and aims to be a leading destination for original content.
Roku, Inc. (NASDAQ: ROKU) announced that its first original film, Zoey’s Extraordinary Christmas, became the most viewed program globally on The Roku Channel during its opening weekend. The film also achieved the highest movie premiere viewership in Canada. Additionally, it received a nomination for the Critics Choice Award for Best Movie Made for Television, marking Roku's first nomination in this category. Roku Originals has been a significant audience driver, with plans for 50 new original programs in the next 24 months.
Roku has announced the establishment of a new office in Amsterdam, aiming to bolster its international growth. This new location will accommodate up to 150 employees and is part of Roku's strategy to enhance its presence in Europe, where it already operates in Denmark, Ukraine, and the UK. With a focus on attracting talent in various sectors, Roku is positioning itself to capitalize on the growing global streaming market. As of September 30, 2021, Roku reported 56.4 million active accounts worldwide.
Roku, Inc. (NASDAQ: ROKU) has launched special seasonal experiences on The Roku Channel starting December 1, including the debut of its first feature-length film, “Zoey’s Extraordinary Christmas.” The Roku Channel will feature curated collections of movies, TV shows, and holiday music, enhancing user engagement during the winter holidays. A New Year’s Eve experience will commence on December 27, highlighting top shows of 2021 in a special edition of “Roku Recommends.” With an estimated reach of 70 million households in Q1 2021, Roku continues to grow its user base and content offerings.
Roku announces the launch of the Roku Streaming Stick 4K in location value="LC/mx"Mexico, enhancing its position as the #1 TV streaming platform in the country, based on a study by the Hypothesis Group. The Streaming Stick 4K features a redesigned Wi-Fi receiver, supports Dolby Vision and HDR10+, and offers a faster boot time. The device will be available in major retailers for $1,499. Roku’s growth in location value="LC/mx"Mexico is supported by 8 Roku TV partners, providing affordable smart TV options.
Roku, Inc. (NASDAQ: ROKU) announced the launch of its new Roku LE streaming player at a promotional price of $15, available exclusively at Walmart for Black Friday. The company is also offering significant discounts on other streaming devices, including the Roku Streaming Stick 4K for $29.99, Roku Premiere for $19.99, and Roku Streambar for $79.99. Additionally, Roku has launched special subscription offers on its platform, including $0.99 deals on premium channels.
Roku, Inc. (NASDAQ: ROKU) reported its third quarter 2021 results today. A conference call to discuss these results will take place at 2:00 p.m. Pacific Time, available for live listening on the Roku investor relations website. Roku continues to lead in streaming technology, connecting users with popular content, aiding publishers in audience growth, and providing advertisers with engagement tools. Roku's streaming devices and TV offerings are available in the U.S. and select international markets.
Roku and Nielsen announced an important partnership to enhance measurement capabilities for digital content on Roku devices as of October 2021. This integration allows publishers to access Nielsen Digital Content Ratings, providing insights into audience reach and demographics across 55.1 million active Roku accounts. The collaboration represents a significant step towards Nielsen ONE, a cross-media solution for advertisers. Furthermore, Roku's acquisition of Nielsen's Advanced Video Advertising business will expedite the launch of dynamic ad insertion solutions, enhancing advertising strategies.