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First Connect and Root Launch Streamlined Quote & Bind Process for Independent Insurance Agents

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First Connect Insurance Services has partnered with Root Insurance, a subsidiary of Root, Inc. (NASDAQ: ROOT), to offer API-powered quote and bind capabilities to independent insurance agents. The collaboration introduces a streamlined process for accessing Root's standard and preferred auto insurance in California, with plans to expand to 25 additional states by October's end.

The new interface simplifies policy creation by automatically pulling driver and vehicle data, considering state minimums and previous coverages. Agents can work across devices without re-entering credentials. This partnership aims to enhance First Connect's platform, which provides independent agents access to over 100 carriers and MGAs across various insurance lines.

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Positive

  • Partnership with Root Insurance expands First Connect's offering to independent agents
  • Streamlined quote and bind process enhances efficiency for agents
  • Planned expansion to 25 additional states by end of October
  • API-powered capabilities simplify policy creation and data handling

Negative

  • None.

Insights

This partnership between First Connect and Root Insurance marks a significant step in streamlining the insurance quoting process for independent agents. The API-powered quote and bind capabilities represent a technological leap, potentially reducing the time and effort required for agents to provide quotes to clients. This could lead to increased efficiency and potentially higher conversion rates.

The planned expansion to 25 additional states by October indicates aggressive growth strategies for both companies. For Root, this partnership aligns with their goal of diversifying distribution channels, which could help mitigate risks associated with their direct-to-consumer model. For First Connect, adding a tech-forward insurer like Root enhances their value proposition to independent agents.

However, it's worth noting that while this streamlined process may benefit agents, it's important to monitor how it impacts underwriting accuracy and risk assessment. The success of this venture will largely depend on the quality of data integration and the sophistication of Root's underwriting algorithms.

For Root Inc. (NASDAQ: ROOT), this partnership could be a strategic move to boost growth and improve financial performance. By tapping into First Connect's network of independent agents, Root gains access to a new customer acquisition channel, potentially increasing its premium volume and market share.

However, investors should note that expanding into the independent agent channel may impact Root's expense ratio, as commissions typically increase costs compared to direct-to-consumer models. The key will be whether the increased volume and potential improvements in loss ratios offset these higher acquisition costs.

For First Connect, while not publicly traded, this partnership enhances its competitive position in the insurtech space. By offering streamlined access to a tech-forward insurer like Root, First Connect could attract more independent agents to its platform, potentially driving revenue growth through increased transaction volumes.

PALO ALTO, Calif., Sept. 5, 2024 /PRNewswire/ -- First Connect Insurance Services, a digital platform designed to support independent agents by providing access to the nation's top carriers, today announced it is partnering with Root Insurance to offer API-powered quote and bind capabilities to independent insurance agents. Root Insurance is a subsidiary of Root, Inc. (NASDAQ: ROOT), a leading technology company powering insurance solutions. 

The new interface streamlines access to Root's standard and preferred auto insurance for agents in California, and the companies plan to expand the First Connect offering in 25 additional states by the end of October.

"First Connect is committed to providing independent agents with access to leading insurance products and the technology they need to succeed in all markets," said President Aviad Pinkovezky. "Adding a leading insurtech like Root, renowned for delivering a simple insurance purchasing process, is a natural fit for our platform and a win for the agents we support."  

After an agent enters basic customer details, the new streamlined process pulls data on drivers and vehicles and, after considering state minimums and previous customer coverages, offers a policy type and deductible. Once logged on to First Connect, agents can work across all their devices without being required to enter additional carrier credentials.  

"The independent agent channel presents a unique opportunity to reach more drivers," said Jason Shapiro, Senior Vice President of Business Development at Root. "First Connect's technological prowess and productive independent agent community make them a natural partner for building a seamless and secure interface and further diversifying our distribution strategy."  

First Connect is an agent-centric platform that levels the playing field for independent agents by providing access to technology and over 100 carriers and MGAs across home, auto, cyber, small business, life, and specialty lines. The two companies plan to roll out the new streamlined quote and bind process to independent agents in additional states in the coming months.

To learn more about how First Connect provides independent agencies with access to the leading carriers or to sign up, visit firstconnectinsurance.com.

About First Connect

First Connect Insurance Services is a digital platform designed to level the playing field for independent agents by providing access to over 100 carriers and MGAs across home, auto, cyber, small business, life, and specialty lines. First Connect is a licensed property casualty insurance agent with products underwritten by various insurance companies. For more information, visit https://www.firstconnectinsurance.com/

About Root, Inc.

Founded in 2015 and based in Columbus, Ohio, Root, Inc. (NASDAQ: ROOT) is the parent company of Root Insurance Company. Root is revolutionizing insurance through data science and technology to provide consumers a personalized, easy, and fair experience. The Root app has 14 million downloads and has collected more than 27 billion miles of driving data to inform their insurance offerings. To learn more about Root, visit root.com.

Contacts

For First Connect
Mark Olson
press@hippo.com

For Root
press@joinroot.com 

Forward-Looking Statements
This press release contains forward-looking statements within the meaning of federal securities laws. These forward-looking statements relate to, among other things, expectations about our future business results. Such forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and other factors, some of which are beyond our control and are difficult to predict. We have based our forward-looking statements on our current expectations, estimates and projections about our industry and our company. We caution that these statements are not guarantees of future performance and you should not rely unduly on them, as they involve risks, uncertainties and assumptions that we cannot predict and many of which are beyond our control. Accordingly, our actual results may differ materially from the future performance that we have expressed or forecast in our forward-looking statements. In accordance with "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995, we have included in our SEC filings, cautionary language identifying important factors, though not necessarily all such factors, that could cause future outcomes to differ materially from those set forth in the forward-looking statements. Copies of Root's Form 10-K and other SEC filings are available on the SEC's website, Root's website at https://ir.joinroot.com/investor-relations or by contacting Root's Investor Relations office. Copies of Hippo's Form 10-K and other SEC filings are available on the SEC website, Hippo's website at investors.hippo.com, or by contacting Hippo's Investor Relations.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/first-connect-and-root-launch-streamlined-quote--bind-process-for-independent-insurance-agents-302238609.html

SOURCE Hippo Analytics, Inc

FAQ

What is the new partnership between First Connect and Root Insurance?

First Connect and Root Insurance have partnered to offer API-powered quote and bind capabilities for auto insurance to independent agents, starting in California with plans to expand to 25 more states by October's end.

How does the new streamlined process benefit insurance agents using First Connect?

The streamlined process automatically pulls driver and vehicle data, considers state minimums and previous coverages, and allows agents to work across devices without re-entering credentials, improving efficiency in policy creation.

When will ROOT's auto insurance be available through First Connect in additional states?

Root Insurance and First Connect plan to expand their offering to 25 additional states by the end of October, following the initial launch in California.

What types of insurance does First Connect provide access to for independent agents?

First Connect provides independent agents access to over 100 carriers and MGAs across home, auto, cyber, small business, life, and specialty insurance lines.
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