SEGG Media Shares Additional Details on Strategic Investment into Veloce Media Group
SEGG Media (NASDAQ: SEGG) has provided additional details on its strategic investment in Veloce Media Group, including the recent acquisition of Quadrant, a content and motorsport brand co-founded by Formula 1 driver Lando Norris. The company is investing $7.59 million for an initial 12.4% stake in Veloce, with an option to increase to 51% controlling interest.
The transaction includes Veloce's acquisition of majority control in Quadrant, with Norris maintaining over 20% ownership in Quadrant and gaining equity in Veloce. Veloce reported $17.5 million in revenue and $1.14 million in EBITDA for fiscal year 2024, with a digital network reaching 55 million subscribers and generating 750 million monthly views.
SEGG Media (NASDAQ: SEGG) ha fornito ulteriori dettagli sul suo investimento strategico in Veloce Media Group, inclusa la recente acquisizione di Quadrant, un marchio di contenuti e motorsport co-fondato dal pilota di Formula 1 Lando Norris. L'azienda sta investendo 7,59 milioni di dollari per una partecipazione iniziale del 12,4% in Veloce, con un'opzione per aumentare fino al 51% di controllo.
La transazione comprende l'acquisizione da parte di Veloce del controllo di maggioranza su Quadrant, con Norris che mantiene oltre il 20% di proprietà in Quadrant e acquisisce una quota in Veloce. Veloce ha riportato 17,5 milioni di dollari di ricavi e 1,14 milioni di dollari di EBITDA per l'anno fiscale 2024, con una rete digitale che raggiunge 55 milioni di iscritti e genera 750 milioni di visualizzazioni mensili.
SEGG Media (NASDAQ: SEGG) ha proporcionado detalles adicionales sobre su inversión estratégica en Veloce Media Group, incluida la reciente adquisición de Quadrant, una marca de contenido y automovilismo cofundada por el piloto de Fórmula 1 Lando Norris. La compañía está invirtiendo 7,59 millones de dólares por una participación inicial del 12,4% en Veloce, con una opción para aumentar hasta un 51% de control mayoritario.
La transacción incluye la adquisición por parte de Veloce del control mayoritario en Quadrant, con Norris manteniendo más del 20% de propiedad en Quadrant y obteniendo participación accionaria en Veloce. Veloce reportó 17,5 millones de dólares en ingresos y 1,14 millones de dólares en EBITDA para el año fiscal 2024, con una red digital que alcanza 55 millones de suscriptores y genera 750 millones de visualizaciones mensuales.
SEGG 미디어 (NASDAQ: SEGG)는 포뮬러 1 드라이버 랜도 노리스가 공동 창립한 콘텐츠 및 모터스포츠 브랜드인 Quadrant의 최근 인수를 포함해 Veloce Media Group에 대한 전략적 투자에 대한 추가 세부 사항을 제공했습니다. 회사는 Veloce의 초기 12.4% 지분을 위해 7.59백만 달러를 투자하며, 최대 51%의 지배 지분으로 확대할 수 있는 옵션을 보유하고 있습니다.
이번 거래에는 Veloce가 Quadrant의 과반수 지분을 인수하는 내용이 포함되며, 노리스는 Quadrant에서 20% 이상의 소유권을 유지하고 Veloce 지분도 확보합니다. Veloce는 2024 회계연도에 1,750만 달러 매출과 114만 달러 EBITDA를 보고했으며, 디지털 네트워크는 5,500만 구독자에 도달하고 매월 7억 5천만 뷰를 생성하고 있습니다.
SEGG Media (NASDAQ : SEGG) a fourni des détails supplémentaires sur son investissement stratégique dans Veloce Media Group, incluant l'acquisition récente de Quadrant, une marque de contenu et de sport automobile cofondée par le pilote de Formule 1 Lando Norris. La société investit 7,59 millions de dollars pour une participation initiale de 12,4% dans Veloce, avec une option d'augmenter jusqu'à une participation majoritaire de 51%.
La transaction comprend l'acquisition par Veloce du contrôle majoritaire de Quadrant, Norris conservant plus de 20% de propriété dans Quadrant et obtenant des parts dans Veloce. Veloce a déclaré 17,5 millions de dollars de revenus et 1,14 million de dollars d'EBITDA pour l'exercice 2024, avec un réseau digital atteignant 55 millions d'abonnés et générant 750 millions de vues mensuelles.
SEGG Media (NASDAQ: SEGG) hat weitere Details zu seiner strategischen Investition in die Veloce Media Group bekanntgegeben, darunter die kürzliche Übernahme von Quadrant, einer Content- und Motorsportmarke, die vom Formel-1-Fahrer Lando Norris mitbegründet wurde. Das Unternehmen investiert 7,59 Millionen US-Dollar für eine anfängliche Beteiligung von 12,4% an Veloce, mit der Option, diese auf eine 51%ige Mehrheitsbeteiligung zu erhöhen.
Die Transaktion umfasst die Mehrheitsübernahme von Quadrant durch Veloce, wobei Norris über 20% der Anteile an Quadrant behält und gleichzeitig Aktienanteile an Veloce erhält. Veloce meldete für das Geschäftsjahr 2024 17,5 Millionen US-Dollar Umsatz und 1,14 Millionen US-Dollar EBITDA mit einem digitalen Netzwerk, das 55 Millionen Abonnenten erreicht und 750 Millionen monatliche Aufrufe generiert.
- None.
- Significant capital investment required with $7.59M initial investment
- Multiple-tranche payment structure could impact short-term cash flow
Insights
SEGG's $7.59M investment in Veloce secures 12.4% stake with option for controlling interest, leveraging Lando Norris partnership and motorsport content reach.
SEGG Media has executed a significant strategic move by investing $7.59 million into Veloce Media Group for a 12.4% ownership stake, with a call option to increase to 51% controlling interest. This investment directly funded Veloce's acquisition of majority control in Quadrant, a content and apparel brand co-founded by Formula 1 star Lando Norris, who maintains over 20% ownership in Quadrant while gaining equity in Veloce.
The investment structure reveals sophisticated financial engineering: SEGG's initial capital injection enabled Veloce's Quadrant acquisition, while the call option agreement provides a pathway to consolidation on SEGG's financial statements. This two-stage approach mitigates immediate capital requirements while securing future control rights.
Veloce's financial performance is noteworthy, with
The strategic value extends beyond numbers. SEGG gains immediate access to Veloce's established motorsport media ecosystem and Quadrant's engaged community, plus proximity to influential industry figures like McLaren Racing CEO Zak Brown and Adrian Newey. This positions SEGG to monetize the growing convergence of sports, entertainment, and gaming across Formula 1, IndyCar, and NASCAR.
This transaction represents SEGG's pivot from its lottery.com origins toward a diversified sports entertainment platform with potential for accelerated growth through the motorsport vertical.
A Media Snippet accompanying this announcement is available by clicking on this link.
FORT WORTH, Texas, July 17, 2025 (GLOBE NEWSWIRE) -- SEGG Media Corporation, formerly Lottery.com Inc, (NASDAQ: SEGG, LTRYW) (“SEGG Media” or the “Company”), a leading technology company transforming the global intersection of sports, entertainment and gaming today releases additional details on its investment in Veloce Media Group. Coupled with the acquisition of Quadrant through Veloce, it marks one of the most consequential weeks in SEGG Media's expansion playbook. The Veloce investment is being managed through Sports.com, a division of SEGG Media.
Quadrant Acquisition Ignites Exponential Growth Trajectory
On July 12, 2025, Veloce Media Group finalized its acquisition of majority control in Quadrant, a creator-led content, motorsport and apparel brand co-founded by Formula 1 driver Lando Norris. The transaction strengthens Veloce’s digital presence and extends control of Norris' license to Quadrant through to 2027. With Norris reinvesting as a significant shareholder, the Formula 1 star retained over
Quadrant already boasts a strong cap table, with notable shareholders including McLaren Racing CEO Zak Brown. This complements the existing Veloce investor group featuring Animoca Brands, Darryl Eales (former CEO of Lloyds Development Capital), the UK Government Future Fund, and Adrian Newey, who acts as the leading visionary for Veloce’s racing initiatives.
SEGG Media’s Timing and Investment Mechanics
SEGG Media entered into a Subscription Agreement for
Leadership Statements
Matthew McGahan, Chairman & Chief Executive Officer of SEGG Media said: “Between the Quadrant deal and our strategic investment in Veloce, SEGG Media has delivered a blockbuster week. We’re aligning organic growth, roster-level talent like Lando Norris, and digital scale to build a dominant motorsport-media platform. With Veloce’s content network and creative energy, powered by Quadrant’s global reach, we’re well-positioned for commercial acceleration across F1, IndyCar, NASCAR, and beyond.”
Jack Clarke, Chief Strategy Officer of Veloce Media Group, added: “Veloce’s acquisition of Quadrant—and the vote of confidence from SEGG Media for
What This Means for Investors and the Market
- Revenue Acceleration: Veloce’s recent revenue growth is projected to continue. For the fiscal year ended June 2024, Veloce reported
$17.5 million in revenue and$1.14 million in EBITDA. - Celebrity and Brand Impact: Lando Norris joins as a major equity holder; notable group shareholders include Zak Brown, Adrian Newey, Animoca, Darryl Eales, and UK Future Fund.
- Massive Media Reach: Veloce boasts 55 million subscribers across its digital network and delivers 750 million monthly views – it now also inherits Quadrant’s engaged motorsport community, multiplying commercial leverage.
About SEGG Media Corporation
SEGG Media (Nasdaq: SEGG, LTRYW) is a global sports, entertainment and gaming group operating a portfolio of digital assets including Sports.com and Lottery.com. Focused on immersive fan engagement, ethical gaming and AI-driven live experiences, SEGG Media is redefining how global audiences interact with the content they love.
For additional information, visit www.seggmediacorp.com or contact media relations at media@seggmediacorp.com.
Forward-Looking Statements
This press release contains statements that constitute “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements, other than statements of present or historical fact included in this press release, regarding the Company’s strategy, future operations, prospects, plans and objectives of management, are forward-looking statements. When used in this Form 8-K, the words “could,” “should,” “will,” “may,” “believe,” “anticipate,” “intend,” “estimate,” “expect,” “project,” “initiatives,” “continue,” the negative of such terms and other similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain such identifying words. These forward-looking statements are based on management’s current expectations and assumptions about future events and are based on currently available information as to the outcome and timing of future events. The forward-looking statements speak only as of the date of this press release or as of the date they are made. The Company cautions you that these forward-looking statements are subject to numerous risks and uncertainties, most of which are difficult to predict and many of which are beyond the control of the Company. In addition, the Company cautions you that the forward-looking statements contained in this press release are subject to risks and uncertainties, including but not limited to: the Company’s ability to secure additional capital resources; the Company’s ability to continue as a going concern; the Company’s ability to complete acquisitions; the Company’s ability to remain in compliance with Nasdaq Listing Rules; and those additional risks and uncertainties discussed under the heading “Risk Factors” in the Form 10-K/A filed by the Company with the SEC on April 22, 2025, and the other documents filed, or to be filed, by the Company with the SEC. Additional information concerning these and other factors that may impact the operations and projections discussed herein can be found in the reports that the Company has filed and will file from time to time with the SEC. These SEC filings are available publicly on the SEC’s website at www.sec.gov. Should one or more of the risks or uncertainties described in this press release materialize or should underlying assumptions prove incorrect, actual results and plans could differ materially from those expressed in any forward-looking statements. Except as otherwise required by applicable law, the Company disclaims any duty to update any forward-looking statements, all of which are expressly qualified by the statements in this section, to reflect events or circumstances after the date of this press release.
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FAQ
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