SKYX Announces Launch at U.S Leading Retailer Target of its Ceiling Plug & Play SKYFAN & TURBO HEATER
Rhea-AI Summary
SKYX (NASDAQ: SKYX) announced the launch of its patented all-in-one SKYFAN & Turbo Heater at U.S. retailer Target, with production underway and retail rollout planned in Q4 2025 and Q1 2026 to align with the winter season.
Management expects significant growth in the Target channel during 2026, additional winter launches at other leading U.S. retailers and big-box chains, and that the product will contribute to revenue beginning this winter and help advance the company toward cash-flow positivity.
The product will be offered in six colors for residential and commercial markets and combines a ceiling fan with a built-in turbo heater as an alternative to traditional space heaters.
Positive
- National retail distribution: launch at Target (Dec 18, 2025 announcement)
- Production underway with manufacturing partners
- Planned retail rollout in Q4 2025 and Q1 2026
- Product offered in six colors for residential and commercial markets
Negative
- None.
News Market Reaction 11 Alerts
On the day this news was published, SKYX gained 4.55%, reflecting a moderate positive market reaction. Argus tracked a peak move of +3.7% during that session. Our momentum scanner triggered 11 alerts that day, indicating notable trading interest and price volatility. This price movement added approximately $11M to the company's valuation, bringing the market cap to $256M at that time.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Market Reality Check
Peers on Argus 1 Up
Peers show mixed, mostly negative moves: ESP -0.09%, ULBI -0.17%, NVX -2.88%, RFIL -2.19%, while NEOV was flat. Momentum scanner only flagged FCEL up 14.81% without news, suggesting the SKYX move was stock-specific.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Dec 03 | Product launch | Positive | +11.7% | Launch of SKYFAN & Turbo Heater on U.S. e-commerce platform. |
| Dec 02 | Conference presentation | Neutral | -1.9% | Management presenting technology platform at NobleCon21 investor conference. |
| Nov 19 | Project supply deal | Positive | +0.6% | Supplying technologies to 340-unit San Antonio townhome and apartment project. |
| Nov 12 | Earnings report | Positive | +2.5% | Record Q3 revenue with higher gross margin and multiple growth initiatives. |
| Nov 10 | Corporate update call | Neutral | -0.7% | Scheduled call to discuss Q3 2025 overview and financial results. |
Recent company-specific announcements, including product launches and contracts, have generally seen modestly positive price reactions.
Over the past months, SKYX reported record Q3 $24.0M revenue with improving gross margin and ongoing net losses, while highlighting cash constraints and debt restructuring. It announced multiple commercial wins, including supplying technologies to a 340-unit San Antonio project and unveiling the SKYFAN & Turbo Heater on its e-commerce platform with a planned rollout in Q4 2025 and Q1 2026. A recent e-commerce launch of the same product saw the stock rise 11.71%, providing relevant context for today’s Target retail launch.
Regulatory & Risk Context
An amended S-3/A shelf filed on 2025-10-24 registers the resale of up to 14,719,841 shares of common stock by selling securityholders, largely tied to conversion of $15.6 million in subordinated secured convertible notes at $1.20 per share. The company stated it will not receive proceeds from these resales and will bear registration expenses.
Market Pulse Summary
This announcement expands the SKYFAN & Turbo Heater strategy from e-commerce into a major retail channel at Target, reinforcing management’s focus on higher-margin, scalable products for a multi‑billion‑dollar ceiling fan and heater market. It follows earlier news of record Q3 $24.0M revenue, new construction projects, and ongoing losses with a working capital deficit. Investors may watch execution of the 2025–2026 rollout, cash usage, and any additional use of registered resale capacity under the existing shelf.
Key Terms
plug & play technical
AI-generated analysis. Not financial advice.
Management Anticipates Significant Growth in Target Channel During 2026
Driven by Strong Demand, SKYX Expects Additional Winter Launches at Several Other Leading U.S. Retailers and Big-Box Chains
Management Expects the Turbo Heater & Ceiling Fan to Generate Significant Revenue Beginning this Winter and Continuing throughout Fiscal Year 2026
The Company Anticipates that the Winter Launch Will Advance its Path to Cash-Flow Positivity
The Ceiling Fan and Space Heater Categories Represent a Multi-Billion-Dollar Annual Market, with Tens of Millions of Units Sold Each Year in North America
MIAMI, Dec. 18, 2025 (GLOBE NEWSWIRE) -- SKYX Platforms Corp. (NASDAQ: SKYX) (d/b/a SKYX Technologies) (the “Company” or “SKYX”), a highly disruptive platform technology company with over 100 pending and issued patents globally and over 60 lighting and home décor websites, with a mission to make homes and buildings become safe and smart as the new standard, today announced it will launch its newly patented all-in-one ceiling plug & play SKYFAN & TURBO HEATER at U.S. leading retailer Target. Management anticipates significant growth in its Target business during 2026.
Link to SKYFAN & Turbo Heater in Target :https://www.target.com/b/skyx/-/N-q643lekuybt
The innovative product—combining a ceiling fan with a built-in turbo heater—offers a safer, more efficient alternative to traditional space heaters and addresses a large year-round market opportunity across both winter and summer seasons. The combined ceiling fan and portable heater category is a multi-billion-dollar market, with tens of millions of units sold annually in North America.
In response to strong demand, SKYX intends to offer the product in six colors to serve both residential and commercial markets. Production is now underway with the Company’s manufacturing partners, and SKYX expects to continue its broad rollout in Q4 2025 and Q1 2026 to align with the winter season.
To view a video of SKYX’s turbo heater ceiling fan Click here
Rani Kohen, Founder and Executive Chairman of SKYX Platforms Corp., stated;
“We are excited to begin launching our ceiling SKYFAN and Turbo Heater at a leading retailer such as Target, and we expect to continue expanding our presence across additional leading retailers and big-box chains. This product exemplifies our commitment to innovation, safety, and scalable global solutions. We believe this all-in-one offering will drive meaningful value for customers, partners, and shareholders.”
About SKYX Platforms Corp.
As electricity is a standard in every home and building, our mission is to make homes and buildings become safe-advanced and smart as the new standard. SKYX has a series of highly disruptive advanced-safe-smart platform technologies, with over 100 U.S. and global patents and patent pending applications. Additionally, the Company owns over 60 lighting and home decor websites for both retail and commercial segments. Our technologies place an emphasis on high quality and ease of use, while significantly enhancing both safety and lifestyle in homes and buildings. We believe that our products are a necessity in every room in both homes and other buildings in the U.S. and globally. For more information, please visit our website at https://skyplug.com/ or follow us on LinkedIn.
Forward-Looking Statements
Certain statements made in this press release are not based on historical facts but are forward-looking statements. These statements can be identified by the use of forward-looking terminology such as “aim,” “anticipate,” “believe,” “can,” “could,” “continue,” “estimate,” “expect,” “evaluate,” “forecast,” “guidance,” “intend,” “likely,” “may,” “might,” “objective,” “ongoing,” “outlook,” “plan,” “potential,” “predict,” “probable,” “project,” “seek,” “should,” “target,” “view,” “will,” or “would,” or the negative thereof or other variations thereon or comparable terminology, although not all forward-looking statements contain these words. These statements reflect the Company’s reasonable judgment with respect to future events and are subject to risks, uncertainties and other factors, many of which have outcomes difficult to predict and may be outside our control, that could cause actual results or outcomes to differ materially from those in the forward-looking statements. Such risks and uncertainties include statements relating to the Company’s ability to successfully launch, commercialize, develop additional features and achieve market acceptance of its products and technologies and integrate its products and technologies with third-party platforms or technologies; the Company’s efforts and ability to drive the adoption of its products and technologies as a standard feature, including their use in homes, hotels, offices and cruise ships; the Company’s ability to capture market share; the Company’s estimates of its potential addressable market and demand for its products and technologies; the Company’s ability to raise additional capital to support its operations as needed, which may not be available on acceptable terms or at all; the Company’s ability to continue as a going concern; the Company’s ability to execute on any sales and licensing or other strategic opportunities; the possibility that any of the Company’s products will become National Electrical Code (NEC)-code or otherwise code mandatory in any jurisdiction, or that any of the Company’s current or future products or technologies will be adopted by any state, country, or municipality, within any specific timeframe or at all; risks arising from mergers, acquisitions, joint ventures and other collaborations; the Company’s ability to attract and retain key executives and qualified personnel; guidance provided by management, which may differ from the Company’s actual operating results; the potential impact of unstable market and economic conditions on the Company’s business, financial condition, and stock price; and other risks and uncertainties described in the Company’s filings with the Securities and Exchange Commission, including its periodic reports on Form 10-K and Form 10-Q. There can be no assurance as to any of the foregoing matters. Any forward-looking statement speaks only as of the date of this press release, and the Company undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by U.S. federal securities laws.
Investor Relations Contact:
Jeff Ramson
PCG Advisory
jramson@pcgadvisory.com
Photos accompanying this announcement are available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/4f56ec5f-6048-4639-a4e3-c2604e3fecb9
https://www.globenewswire.com/NewsRoom/AttachmentNg/d28c7717-198e-482e-9b67-93e3f692b358
https://www.globenewswire.com/NewsRoom/AttachmentNg/6cb538cc-1acf-4f9a-8518-eb37416cb390
FAQ
When will SKYX (SKYX) products appear in Target stores?
What is the SKYX SKYFAN & Turbo Heater being sold at Target (SKYX)?
How does SKYX (SKYX) expect the Target launch to affect revenue timing?
Is SKYX (SKYX) manufacturing the SKYFAN & Turbo Heater now?
Will SKYX (SKYX) expand beyond Target after the initial launch?
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