ScottsMiracle-Gro Brings America250’s “Our American Story” to ScottsMiracle-Gro Field

Rhea-AI Summary

ScottsMiracle-Gro (NYSE: SMG) is partnering with America250 to host the Our American Story Airstream mobile studio outside ScottsMiracle-Gro Field in Columbus on Wednesday, August 19, 2026, from 6 to 7:30 p.m., collecting oral and visual histories for the nation’s Semiquincentennial.

Market Context

Recent insider context was Net Selling, with 32,002 shares sold and none bought over 90 days. That r...

Analysis

Recent insider context was Net Selling, with 32,002 shares sold and none bought over 90 days. That record adds a shareholder-alignment risk lens to this civic partnership; no operating or financial outcome was stated.

Key Figures

Anniversary: 250th anniversary Event date: August 19, 2026 Event time: 6 to 7:30 p.m.

3 metrics

Anniversary 250th anniversary America250 commemoration

Event date August 19, 2026 Our American Story studio appearance

Event time 6 to 7:30 p.m. August 19, 2026 event

Historical Context

5 past events · Latest: Aug 13 (Neutral)

Pattern 5 events

Date	Event	Sentiment	24h Move	Catalyst
Aug 13	America250 partnership	Neutral	-0.7%	Storytelling studio announced for ScottsMiracle-Gro Field
Aug 04	Investor day targets	Positive	-2.6%	Financial targets and capital allocation strategy outlined
Jul 30	Investor day details	Neutral	-2.9%	Investor Day speakers and presentation topics announced
Jul 29	3Q26 earnings report	Positive	-3.8%	Adjusted EPS increased and full-year guidance was raised
Jul 28	Quarterly dividend	Positive	-3.8%	Quarterly cash dividend of $0.66 per share approved

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

SMG's recent news events consistently showed negative 24-hour price reactions despite generally positive or informational announcements.

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NOTE: This release corrects earlier language that indicated the storytelling initiative will be the largest collection of oral and visual histories. It will be the largest collection of oral and visual histories related to the Semiquincentennial. 

COLUMBUS, Ohio, Aug. 14, 2026 (GLOBE NEWSWIRE) -- The Scotts Miracle-Gro Company (NYSE: SMG), the leading marketer of branded consumer lawn and garden products in North America, is partnering with America250 to bring the Our American Story Airstream mobile studio to ScottsMiracle-Gro Field on Wednesday, August 19, 2026.

In commemoration of the nation’s 250th anniversary, Our American Story is the storytelling initiative that will establish the largest collection of oral and visual histories related to the Semiquincentennial. In partnership with America250, ScottsMiracle-Gro is inviting Ohioans to add their voices to this record, preserving the innovation, deep heritage and community dedication that define Ohio's historic and enduring impact on America.

How to Participate
Ahead of the Columbus Crew vs. CF Montreal match, people can visit the Airstream mobile storytelling studio to explore the interactive display and submit their stories. Participants are encouraged to showcase the influence of Columbus and Ohio on American community values and civic history, from pioneering industries to the energetic sports culture.

Attendees can opt to record their stories in person or digitally at america250.org/our-american-story. All stories will be included in the official Our American Story collection with selected contributions chosen for permanent preservation in the Library of Congress.

Event Details

• Venue: Outside ScottsMiracle-Gro Field on Nationwide Boulevard (open to the public; a match ticket is not required to visit the mobile studio.)
• Date and time: Wednesday, August 19, 2026, 6 to 7:30 p.m.
  
  

Supporting America250 and welcoming Our American Story to Columbus is a meaningful milestone for ScottsMiracle-Gro. By uplifting local achievements, historical narratives and civic pride, ScottsMiracle-Gro wants to ensure the voices and vibrant spirit of Ohio are beautifully represented in the country's semiquincentennial celebration.

About ScottsMiracle-Gro
With approximately $3.3 billion in sales, the Company is the leading marketer of branded consumer lawn and garden products in North America. The Company’s brands are among the most recognized in the industry. The Company’s Scotts®, Miracle-Gro®, Ortho® and Tomcat® brands are market-leading in their categories. For additional information, visit us at www.scottsmiraclegro.com.

About America250
America250’s mission is to celebrate and commemorate the 250th anniversary of the signing of the Declaration of Independence, marking America’s Semiquincentennial. We aim to inspire our fellow Americans to reflect on our past, strengthen our love of country, and renew our commitment to the ideals of democracy through programs that educate, engage, and unite us as a nation. America250 will foster shared experiences that spark imagination, showcase the rich tapestry of our American stories, inspire service in our communities, honor the enduring strength, and celebrate the resilience of the United States of America. For more information, visit america250.org.

Media Contact:
Tom Matthews
Chief Communications Officer
Email: tom.matthews@scotts.com
Phone: (937) 844-3864

FAQ

What is the Our American Story event hosted by ScottsMiracle-Gro (NYSE: SMG) on August 19, 2026?

Our American Story is a mobile storytelling initiative collecting oral and visual histories tied to America’s 250th anniversary. According to ScottsMiracle-Gro, the Airstream studio will be stationed at ScottsMiracle-Gro Field to gather Ohio-focused stories for the Semiquincentennial collection.

Where and when will the Our American Story Airstream be at ScottsMiracle-Gro Field in Columbus?

According to ScottsMiracle-Gro, the Our American Story Airstream will be outside ScottsMiracle-Gro Field on Nationwide Boulevard on Wednesday, August 19, 2026, from 6 to 7:30 p.m., before the Columbus Crew vs. CF Montreal match, and is open to the public.

Do visitors need a match ticket to visit the Our American Story mobile studio at ScottsMiracle-Gro Field?

Visitors do not need a match ticket to access the Our American Story Airstream. According to ScottsMiracle-Gro, the mobile studio on Nationwide Boulevard is open to the public independently of the Columbus Crew vs. CF Montreal soccer game.

How can Ohioans participate in America250’s Our American Story collection during the ScottsMiracle-Gro (SMG) event?

Ohioans can record stories in person at the Airstream studio or submit digitally. According to ScottsMiracle-Gro, participants may visit america250.org/our-american-story to contribute narratives highlighting Ohio’s innovation, heritage, and community impact on American civic history and values.

What happens to stories recorded at the Our American Story Airstream hosted by ScottsMiracle-Gro?

All submitted stories become part of the official Our American Story collection. According to ScottsMiracle-Gro, selected contributions from the Semiquincentennial initiative will be chosen for permanent preservation in the Library of Congress, reflecting Ohio’s role in American history.

What is the goal of America250’s Our American Story initiative supported by ScottsMiracle-Gro (SMG)?

The initiative aims to build the largest collection of oral and visual histories related to the Semiquincentennial. According to ScottsMiracle-Gro, it preserves stories of innovation, heritage, and civic pride as part of America’s 250th anniversary commemoration.