SOBR Safe, Inc. develops hardware and software for non-invasive alcohol detection and monitoring. The company’s touch-based transdermal technology is used in SOBRcheck and SOBRsure devices, with software that supports biometric identity verification, cloud-based alerts, reporting, and subscription revenue.
Recurring SOBR news covers operating results, commercialization of SOBRsure hardware and software, third-party technology validation, intellectual-property protection for SOBRcheck, and market positioning in behavioral health, family law, consumer, licensing, and integration channels. Company updates also include private placements, warrant and share issuances, governance matters, shareholder voting items, and Nasdaq-rule capital actions.
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SOBR Safe (Nasdaq:SOBR) has announced a partnership with Think Twice, a provider of public safety products, to promote its SOBRcheck technology. With 79 alcohol detection sales reps now engaging over 15,000 established customers, the initiative aims to replace traditional breathalyzers. SOBRcheck offers a more hygienic and efficient alcohol detection method, assessing alcohol through fingertip sweat without the risks associated with breathalyzers.
Think Twice serves various sectors, including occupational safety and medical fields, and plans to advocate for SOBRsafe's technology to enhance workplace safety. This collaboration is expected to expand SOBRsafe's market reach, providing preventative solutions across multiple industries. The annual cost of alcohol abuse in the U.S. is approximately $249 billion, highlighting the significance of this technology.
On April 20, 2023, SOBR Safe (NASDAQ:SOBR) announced CEO Dave Gandini's interview at the Nasdaq MarketSite, focusing on expanding alcohol detection solutions. SOBRsafe's technology, SOBRcheck™, offers a hygienic method of alcohol detection via fingertip contact, eliminating the need for breath or blood samples. This innovation, recognized as the 2022 New Product of the Year in Safety Monitoring Devices, addresses a significant issue, with alcohol abuse costing the U.S. $249 billion annually. The company aims to implement its solutions across various industries, including commercial fleets and rehabilitation programs, promoting a culture of prevention. Their patent-pending system is designed to enhance safety and accountability, with immediate corrective action facilitated by cloud-based reporting.
SOBR Safe (NASDAQ:SOBR) has expanded its distribution network by signing an agreement with the Fox Group, its 13th North American distributor. The Fox Group specializes in commercial driver training and has established connections with major employers in key markets, including oil and gas, mining, and trucking. This collaboration is aimed at enhancing safety with SOBRsafe's alcohol detection technology, SOBRcheck™, which detects alcohol through a fingertip touch.
The U.S. alcohol abuse cost is approximately $249 billion annually, with significant implications for safety in industrial environments. SOBRsafe's technology is a preventative solution for dangerous workplaces and aims to reduce alcohol-related accidents.
SOBR Safe, Inc. (NASDAQ:SOBR) has announced a SaaS agreement with Foundry Treatment Center in Colorado to deploy SOBRcheck™, a touch-based alcohol screening solution for inpatient treatment. This non-invasive technology simplifies sobriety confirmation, enhancing rehabilitation efforts. With around 240 specialized treatment centers in Colorado and approximately 14,500 across the U.S., SOBRsafe aims to be a key player in the rehabilitation market. The company also secured a pre-order for 1,150 SOBRsure™ bands, expanding its outpatient offerings. The annual cost of alcohol abuse in the U.S. is $249 billion, showcasing a significant market opportunity for SOBRsafe’s innovative solutions.