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Specificity Guarantees High-Quality B2B Leads - Disrupting the Broken Lead Gen Model

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Specificity Inc (OTC:SPTY) has launched a guaranteed lead generation program for B2B companies, disrupting the traditional digital marketing landscape. The company's new offering leverages proprietary first-party data and AI-powered behavioral targeting to deliver verified, high-quality B2B leads at competitive prices.

The program focuses on identifying actual decision-makers in active buying cycles, eliminating wasteful spending on bots and irrelevant impressions. Key benefits include guaranteed leads, hyper-targeted outreach, faster sales cycles, and transparent reporting with real-time lead delivery. CEO Jason Wood emphasizes this initiative as a direct challenge to conventional lead generation methods, promising better results at lower costs.

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Positive

  • Introduction of a guaranteed lead generation program, reducing risk for clients
  • Proprietary technology combining first-party data and AI for precise targeting
  • Focus on verified, high-quality leads rather than volume metrics
  • Potential for faster sales cycles and higher conversion rates

Negative

  • Operating in highly competitive digital marketing space
  • Trading on OTC Pink market, which typically has lower liquidity and higher volatility
  • Heavy reliance on guarantees could impact margins if lead generation targets aren't met

TAMPA, FLORIDA / ACCESS Newswire / May 28, 2025 / Specificity, Inc. (OTC PINK:SPTY) the digital marketing agency known for crushing industry norms and delivering hyper-targeted campaigns, has officially launched a guaranteed lead generation program for B2B companies - marking a bold new chapter in the agency's relentless mission to eliminate waste and deliver results that actually matter.

In an ad tech landscape flooded with bots, bloated impressions, and empty promises, Specificity is cutting through the noise with a clear value proposition: if you're a B2B company, we will get you real, in-market human leads.

"This industry has been full of smoke and mirrors for too long," said Jason Wood, CEO of Specificity. "We've already proven we can out-target and out-convert traditional PPC. Now, we're putting our money where our mouth is - by guaranteeing qualified B2B leads and delivering them cheaper than any other solution in the market. Period."

Specificity's proprietary blend of first-party data access and AI-powered behavioral targeting ensures that clients don't waste a single dollar chasing the wrong audience. Unlike traditional platforms that rely on guesswork and generic personas, Specificity delivers precision at scale - identifying actual decision-makers actively in the buying cycle.

This evolution signals a major disruption in a space where B2B marketers have long been forced to choose between overpaying for underperforming leads or settling for volume over quality. With Specificity's model, clients receive real-time, in-market prospects with verified intent and contact information, not just clicks or form fills.

Key Benefits of Specificity's B2B Lead Guarantee Program:

  • Guaranteed leads

  • Hyper-targeted outreach to real decision-makers

  • No bots, no fluff, no bullshit

  • Faster sales cycles and higher conversion rates

  • Transparent reporting and real-time lead delivery

"We're not just evolving," said Wood. "We're taking over. B2B marketers are tired of the same old pitch from the same old platforms. We're here to give them what they've been promised - but never delivered."

Specificity's guarantee isn't a gimmick. It's a challenge to the industry - and a promise to clients: if you're ready to stop wasting money and start closing real business, we're ready to make it happen.

About Specificity
Specificity is a full-spectrum digital marketing agency that fuses cutting-edge ad tech with unfiltered, real-world strategy. Known for its unmatched ability to target real humans in real time, Specificity helps brands of all sizes - from startups to enterprise - ditch the guesswork and dominate their verticals.

Media Contact:
Chris Gruening
Vice President, Client Services
Specificity, Inc.
chris@specificityinc.com
SpecificityInc.com

SOURCE: Specificity Inc.



View the original press release on ACCESS Newswire

FAQ

What is Specificity's (SPTY) new B2B lead generation program?

Specificity's new program guarantees qualified B2B leads using proprietary first-party data and AI-powered behavioral targeting, focusing on real decision-makers in active buying cycles with verified intent and contact information.

How does SPTY's lead generation program differ from traditional methods?

Unlike traditional platforms using generic personas and guesswork, SPTY guarantees qualified leads, eliminates bots and irrelevant impressions, and provides real-time, verified decision-maker contacts at lower costs.

What are the key benefits of Specificity's (SPTY) B2B lead guarantee program?

Key benefits include guaranteed leads, hyper-targeted outreach to real decision-makers, no bots or irrelevant traffic, faster sales cycles, higher conversion rates, and transparent real-time reporting.

Who is the CEO of Specificity (SPTY) and what is their vision?

Jason Wood is the CEO of Specificity, and his vision is to disrupt the traditional lead generation industry by eliminating waste and delivering guaranteed, high-quality B2B leads at competitive prices.
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