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Stagwell (STGW) Expands its Global Affiliate Network with the Additions of Blue Horse and DashDigital

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Stagwell (NASDAQ: STGW) has expanded its Global Affiliate Network by adding two new partners: Blue Horse (Malaysia) and DashDigital (South Africa). Blue Horse specializes in performance marketing for Southeast Asia, focusing on consumer industries and e-commerce platforms like Shopee, Lazada, and TikTok Shop. DashDigital is a design studio offering digital products and web experiences through research, strategy, and responsive design. These additions strengthen Stagwell's global full-service capabilities and enhance its ability to provide tailored solutions in key markets.

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Positive

  • Strategic expansion into key emerging markets (Southeast Asia and South Africa)
  • Enhanced service portfolio in digital marketing and design capabilities
  • Access to major e-commerce platforms in Southeast Asia

Negative

  • None.

News Market Reaction

+1.88%
1 alert
+1.88% News Effect

On the day this news was published, STGW gained 1.88%, reflecting a mild positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

NEW YORK, Nov. 20, 2024 /PRNewswire/ -- Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, has added Blue Horse (Malaysia) and DashDigital (South Africa) to its Global Affiliate Network to further its full-service and specialty digital solutions for clients worldwide.

Through its Global Affiliate Program, Stagwell provides global full-service capabilities ensuring clients receive best-in-class service and solutions tailored to their priority markets.  

A deeper look at each of the new affiliate's capabilities:

Blue Horse - Malaysia

Blue Horse Digital Marketing is a technology-led, highly personal answer to the ever-growing performance marketing needs of Southeast Asia. Blue Horse Digital Marketing provides specialized solutions that assist in maximizing sustainable profitability while automating day-to-day operations to a wide variety of consumer industries, including Wellness Services, Consumer Goods, and E-commerce centered activities on marketplace platforms, i.e. Shopee, Lazada, TikTok Shop, etc.

"Blue Horse Digital Marketing thrives on the leanness of our operations to provide highly personal services in a massively growing digital economy. We are very excited to be a Stagwell affiliate partner and hope to leverage on their support towards creating more effective and holistic offerings to our current and potential clientele," said Nicholas Wong, Co-Founder and Director of Blue Horse.

DashDigital – South Africa

DashDigital is a specialized design studio that helps brands connect with their audience, using in-depth research, rigorous strategy, well-built technology and responsive design. DashDigital serves a global client base, building beautiful digital products and impactful web experiences for brands, organizations and agencies alike.

"At DashDigital, collaboration is everything, so the opportunity to join Stagwell's affiliate program is huge for us," says Rogan Jansen, co-founder and creative director at DashDigital. "We can't wait to harness the immense resources and possibilities the partnership will afford us, continuing on our mission to push the boundaries of design and encourage our clients to do the same."  

About Stagwell

Stagwell (NASDAQ: STGW) is the network created to transform marketing. We deliver creative performance at scale for the world's most ambitious brands, connecting culture-moving creativity with cutting-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our more than 13,000 experts in more than 34 countries are united under a single purpose: to generate effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.

Media contact:

Maggie Axford
PR@stagwellglobal.com

 

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/stagwell-stgw-expands-its-global-affiliate-network-with-the-additions-of-blue-horse-and-dashdigital-302310444.html

SOURCE Stagwell Inc.

FAQ

What companies did Stagwell (STGW) add to its Global Affiliate Network in November 2024?

Stagwell added Blue Horse from Malaysia and DashDigital from South Africa to its Global Affiliate Network.

What services does Blue Horse provide as Stagwell's (STGW) new affiliate?

Blue Horse provides technology-led performance marketing solutions for Southeast Asian markets, specializing in Wellness Services, Consumer Goods, and E-commerce activities on platforms like Shopee, Lazada, and TikTok Shop.

What is DashDigital's role in Stagwell's (STGW) affiliate network?

DashDigital is a specialized design studio that creates digital products and web experiences through research, strategy, and responsive design for global clients.
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