First Look: Tony Stewart Racing Drivers Pruett, Hagan Share Sneak Peek of New Dodge Livery

Rhea-AI Summary

Stellantis (NYSE: STLA) partners with Tony Stewart Racing as Leah Pruett and Matt Hagan reveal a sneak peek of their 2026 Dodge race car livery ahead of the NHRA Gatornationals, March 5-8, 2026. Pruett returns after a two-year hiatus; Hagan begins his 19th Funny Car season.

The announcement highlights driver resumes, recent results, and Dodge/Mopar brand promotion tied to NHRA and Stellantis motorsports activities.

News Market Reaction – STLA

+3.13%

10 alerts

+3.13% Session close to close

-6.0% Trough in 24 hr 8 min

$30.09B Market Cap

0.2x Rel. Volume

In the Feb 4 session, STLA gained 3.13%, reflecting a moderate positive market reaction. Argus tracked a trough of -6.0% from its starting point during tracking. Our momentum scanner triggered 10 alerts that day, indicating notable trading interest and price volatility.

Data tracked by StockTitan Argus on the day of publication.

Market Context

This announcement emphasizes Dodge’s continued alignment with high-visibility motorsports, showcasin...

Analysis

This announcement emphasizes Dodge’s continued alignment with high-visibility motorsports, showcasing new liveries and reinforcing its performance image alongside detailed product horsepower figures. In the past few weeks, STLA has issued multiple brand and partnership updates across Dodge and Jeep. Investors may track how these visibility efforts interact with upcoming catalysts like Investor Day 2026, monitoring whether sustained marketing momentum is accompanied by clearer financial or strategic milestones for the auto portfolio.

Key Figures

Share price: $9.92 52-week high: $14.28 52-week low: $8.393 +5 more

8 metrics

Share price $9.92 Pre-news current price for STLA

52-week high $14.28 52-week range high for STLA

52-week low $8.393 52-week range low for STLA

Hagan career wins 55 wins NHRA national event wins in Dodge Funny Cars

Pruett Top Fuel wins 12 wins NHRA Top Fuel event victories before 2026 return

Charger Scat Pack output 550 horsepower Dodge Charger Scat Pack 3.0L Twin Turbo SIXPACK H.O.

Charger R/T output 420 horsepower SIXPACK S.O. Dodge Charger R/T with AWD

Durango SRT Hellcat output 710 horsepower Gas-powered Dodge Durango SRT Hellcat SUV

Historical Context

5 past events · Latest: Feb 03 (Positive)

Pattern 5 events

Date	Event	Sentiment	24h Move	Catalyst
Feb 03	Dodge customization options	Positive	+0.2%	New factory graphics options for SIXPACK-powered 2026 Charger models.
Jan 29	Investor Day announcement	Positive	+1.6%	Scheduled Investor Day 2026 to outline strategic outlook and priorities.
Jan 26	Sports partnership deal	Positive	-0.6%	Jeep named Global Automotive Partner of The Snow League in multi-season deal.
Jan 22	Marketing campaign launch	Positive	-1.3%	Jeep launches “Jeep Things” campaign tied to 4x4 lineup price repositioning.
Jan 20	X Games sponsorship	Positive	-2.5%	Jeep returns as presenting and exclusive automotive partner of X Games Aspen 2026.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent lifestyle and branding announcements often saw mixed or negative next-day price reactions, with several partnership and marketing releases met by share price declines despite positive tone.

Recent Company History

Over the past weeks, STLA has focused on brand and marketing initiatives across Dodge and Jeep. Releases on Jan 20, Jan 22, and Jan 26 highlighted Jeep’s presence at X Games Aspen, a new “Jeep Things” campaign tied to price repositioning, and a Snow League partnership, yet price reactions were often negative. More recently, an Investor Day 2026 announcement on Jan 29 and Charger customization news on Feb 3 saw modest positive moves, framing today’s Dodge motorsports livery news within a continuing brand-building narrative.

Key Terms

nhra, funny car, msrp, nyse, +2 more

6 terms

nhra technical

"season-opening NHRA Gatornationals event draws near"

A National Health Regulatory Authority (NHRA) is a government agency that sets and enforces rules for healthcare services, licensing clinics, hospitals, medical professionals and sometimes medical products. For investors, NHRA decisions affect who can operate, what treatments or devices are allowed, and how costly compliance will be—similar to a building inspector whose approvals determine which structures can open and operate safely in a city.

funny car technical

"Hagan, who has earned 55 career wins driving a Dodge Funny Car"

A funny car is a purpose-built drag racing vehicle with a lightweight, stylized body and an extremely powerful engine designed solely for short, high-speed straight-line runs. Investors pay attention because manufacturers, teams, sponsors and event operators tied to these cars generate revenue from ticket sales, sponsorships, merchandising and technology development; think of it like a high-performance testbed and advertising vehicle that can boost sales and brand visibility for related businesses.

msrp financial

"Satin Black hood graphic (starting U.S. MSRP $395) and Fratzog dual stripes"

MSRP is the price a manufacturer recommends retailers charge for a product, like a suggested sticker price on a car or appliance. For investors it signals pricing strategy and potential profit margins: if retailers sell above it demand may be strong or supply tight, while deep discounts below it can indicate weak sales or margin pressure. Comparing MSPR to actual selling prices helps assess revenue realism and competitive dynamics.

nyse financial

"Stellantis (NYSE: STLA) announced that Jeep will return as the"

A large, regulated marketplace where stocks and other securities are listed and traded, acting like a global auction house that matches buyers and sellers and helps determine share prices. It matters to investors because listing and trading there provide liquidity, price discovery, and regulatory oversight—making it easier to buy or sell holdings and giving companies a visible platform that can affect credibility and access to capital.

View in glossary

horsepower technical

"He took his 12,000-horsepower TSR Dodge//SRT Hellcat Funny Car to second"

Horsepower is a unit that measures how much work an engine, motor, or machine can do over time—think of it as how fast a vehicle or piece of equipment can lift or move weight. For investors, horsepower signals product performance and capability, which influence customer demand, operating costs, efficiency and regulatory compliance, all of which can affect sales, margins and competitive position.

all-wheel drive technical

"the SIXPACK-powered standard-output (S.O.) 420-horsepower Dodge Charger R/T with standard all-wheel drive"

All-wheel drive is a vehicle system that sends engine power to all four wheels automatically to improve traction and stability on varying road surfaces, like wearing shoes with better grip when walking on ice. Investors care because offering all-wheel drive can boost a model’s appeal, affect pricing and production costs, influence fuel efficiency and warranty/maintenance expenses, and therefore impact sales, margins and competitive positioning.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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AUBURN HILLS, Mich., Feb. 4, 2026 /PRNewswire/ -- 

• Tony Stewart Racing NHRA drivers Leah Pruett and Matt Hagan share a preview of their 2026 Dodge race car graphics as season-opening NHRA Gatornationals event draws near
• Pruett returns to NHRA Mission Drag Racing Series competition in 2026 after a two-year hiatus to welcome her son Dominic with husband and team owner Tony Stewart
• Pruett, a 12-time NHRA Top Fuel event winner, just missed winning the 2023 NHRA Top Fuel championship and is primed for a strong return this year
• Hagan, who has earned 55 career wins driving a Dodge Funny Car, claimed three victories in 2025 and finished runner-up in the standings
• Hagan, the four-time world Funny Car champion, opens his 19th season at the wheel of a nitro-burning Dodge machine, along with Pruett, at the NHRA Gatornationals on March 5-8

Tony Stewart Racing (TSR) NHRA Dodge nitro drivers Leah Pruett and Matt Hagan are turning up the heat this off-season, dropping a sneak peek of their new Dodge race car graphics as they chomp at the bit to hit the strip in less than 30 days at the 2026 season-opening NHRA Gatornationals, scheduled for March 5-8 in Gainesville, Florida.

After a two-year hiatus for the birth of her and husband Tony Stewart's son Dominic, Pruett returns to drag-racing competition with a new Dodge livery and an all-new TSR Dodge Top Fuel Dragster after the 12-time NHRA Top Fuel event winner just missed capturing the 2023 NHRA Mission Top Fuel championship.

"I'm very excited to get back in the car for the 2026 season," said California native Pruett. "Last year, I wanted to make sure I still had a passion to race after sitting out two years. After giving birth to Dominic and then being a mom for a year, I really wasn't sure if I had the competitive level or should I sit out another year. So, we had a handful of tests. It was really the first time I was out of a race car since I began Junior Dragsters at age 8. But I'm ready to go."

Stewart, the motorsports legend with series titles in NASCAR, IndyCar and USAC, replaced Pruett in the TSR Dodge dragster in 2024-2025, winning two events and capturing the 2025 Top Fuel regular season points championship. Stewart, the TSR team owner, will also be competing in the Top Fuel class in 2026, driving for Elite Motorsports.

Stewart will also return to the NASCAR stage at Daytona in 2026, teaming up with Ram Truck and Kaulig Racing in Ram's return to NASCAR. Stewart will be the first competitor in Ram's groundbreaking Free Agent program within the NASCAR CRAFTSMAN Truck Series.

Hagan, winner of 55 NHRA national events in his career (all in Dodge Funny Cars), came close to his fifth NHRA Mission world championship last year by taking his 12,000-horsepower TSR Dodge//SRT Hellcat Funny Car to second in the 2025 points standings. The Virginia driver won Funny Car races last year at Seattle, St. Louis and Las Vegas and prepares to enter his 19th campaign in a Dodge Funny Car.

"I have driven a Dodge Funny Car for my entire NHRA career, and I want to put the Dodge machine in the winner's circle and take another championship for them and all of our TSR sponsors," said Hagan, a four-time NHRA champion. "Without them we couldn't do what we love to do, and that is win races and championships. I know we'll be ready to go right out of the box at Gainesville."

The NHRA Gatornationals are scheduled for March 5-8, with qualifying set for two runs on Friday (March 6) and Saturday (March 7). Final eliminations will take place on Sunday (March 8).

For more information on NHRA, visit NHRA.com.

@DodgeMoparMotorsports on Instagram
The @DodgeMoparMotorsports Instagram channel continues to share content capturing Dodge//SRT Mopar drivers on the track. Fans can see action from the NHRA Mission Drag Racing Series and NHRA Sportsman grassroots racers, competing in classes such as Factory Stock Showdown, Stock and Super Stock, as well as additional motorsports series.

Dodge
For 112 years, the Dodge brand has carried on the spirit of brothers John and Horace Dodge. Today, that legacy roars louder than ever in the next-generation lineup of Dodge, America's performance brand.

The next-gen Dodge Charger multi-energy lineup features:

• the 550-horsepower Dodge Charger Scat Pack, powered by the 3.0L Twin Turbo SIXPACK high-output (H.O.) engine — the most powerful Hurricane engine in production
• the SIXPACK-powered standard-output (S.O.) 420-horsepower Dodge Charger R/T with standard all-wheel drive and the highest entry-level horsepower of any muscle car 
• the world's quickest and most powerful muscle car in the all-electric 670-horsepower Dodge Charger Daytona Scat Pack

Every Charger comes standard with all-wheel drive and offers two-door coupe or four-door sedan configurations — because with performance comes choice.

The Dodge lineup is also fueled by the fastest American gas-powered SUV ever, the 710-horsepower Dodge Durango SRT Hellcat, powered by the legendary supercharged HEMI V-8 engine, now available in all 50 states. The new Durango SRT Hellcat Jailbreak breaks free from convention with the three-row SUV, unlocking more than13 million potential customization combinations. The 360-horsepower 5.7-liter Durango GT HEMI AWD remains the most affordable AWD V-8 in the industry.

Fans can follow all the NHRA action this season at DodgeGarage, the one-stop portal for Dodge//SRT and Mopar drag-racing news, including daily updates and access to an online racing HQ, news, events, galleries, available downloads and merchandise.

Dodge is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis (NYSE: STLA).

Mopar
Mopar is the global name for Stellantis genuine parts and authentic accessories.

A simple combination of the words MOtor and PARts, Mopar offers exceptional service, parts and customer-care. Born in 1937 as the name of a line of antifreeze products, Mopar has evolved over more than 85 years to represent both complete vehicle care and authentic performance for owners and enthusiasts worldwide.

Mopar made its mark in the 1960s during the muscle-car era with performance parts to enhance speed and handling for both on-road and racing use. Later, Mopar expanded to include technical service and customer support, and today integrates service, parts and customer-care operations in order to enhance customer and dealer support worldwide.

Complete information on Mopar is available at www.mopar.com and the newly redesigned Mopar blog at blog.mopar.com. 

Follow Dodge, Mopar and Stellantis news and video on:

Company blog: blog.stellantisnorthamerica.com
Media website: media.stellantisnorthamerica.com
Dodge brand: www.dodge.com
DodgeGarage: www.dodgegarage.com
Mopar brand: www.mopar.com
Mopar blog: blog.mopar.com
Facebook: www.facebook.com/dodge and www.facebook.com/mopar
Instagram: @DodgeMoparMotorsports, @DodgeOfficial and @OfficialMopar
Twitter: @Dodge, @OfficialMopar and @StellantisNA
YouTube: www.youtube.com/dodge, www.youtube.com/c/mopar and www.youtube.com/StellantisNA

 

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SOURCE Stellantis

FAQ

When will Leah Pruett and Matt Hagan debut the new Dodge livery at the NHRA Gatornationals (STLA)?

They will debut the new Dodge livery at the NHRA Gatornationals on March 5-8, 2026. According to Stellantis, qualifying runs occur March 6-7 with final eliminations on March 8, providing the first competitive showcase of the 2026 TSR Dodge machines.

What is Leah Pruett's status for the 2026 NHRA season and her connection to STLA?

Leah Pruett returns to NHRA Top Fuel competition in 2026 following a two-year hiatus for childbirth and parenting. According to Stellantis, she joins Tony Stewart Racing in a new Dodge Top Fuel dragster after previously nearly winning the 2023 Top Fuel championship.

What achievements does Matt Hagan bring into the 2026 season for the Dodge program (STLA)?

Matt Hagan enters 2026 with 55 career NHRA national wins and a runner-up finish in the 2025 standings. According to Stellantis, Hagan won three Funny Car events in 2025 and begins his 19th season driving a Dodge Funny Car for Tony Stewart Racing.

How is Stellantis using Dodge and Mopar in its 2026 NHRA motorsports strategy (STLA)?

Stellantis is promoting Dodge and Mopar through Tony Stewart Racing's NHRA entries and digital channels like DodgeGarage. According to Stellantis, the program showcases performance models, parts, and brand content to engage motorsports fans and support Dodge//SRT marketing efforts.

Where can fans watch or follow the 2026 NHRA season coverage for Dodge//SRT and TSR drivers (STLA)?

Fans can follow NHRA coverage and Dodge//SRT content via DodgeGarage and DodgeMoparMotorsports social channels. According to Stellantis, DodgeGarage provides news, galleries, downloads, and event information while Instagram and official channels share on-track highlights and updates.