Soccer Madness! Jeep® Brand Offers Americans Named George Washington a Chance at a Jeep Wrangler if America Wins It All (Yes, Really)

Stellantis (NYSE:STLA) announced a Jeep brand promotion tied to this summer’s major international soccer tournament.

Rhea-AI Summary

Stellantis (NYSE:STLA) announced a Jeep brand promotion tied to this summer’s major international soccer tournament. If the U.S. team wins the championship, the first 100 eligible Americans legally named George Washington who register at wranglerforwashingtons.com will receive a new 2026 Jeep Wrangler.

Registration runs from June 10, 2026, 10:00 a.m. ET through July 19, 2026, 3:00 p.m. ET, and is open to U.S. residents 18+ with the legal first name “George” and last name “Washington.” The “All in on America” campaign features comedian Iliza Shlesinger and was created with agency Highdive.

Argus Jun 11 session

+4.87% close to close Open Argus

Details

News Market Reaction – STLA

On Jun 11, the day this news came out, STLA closed 4.87% above the previous close.

Data tracked by StockTitan Argus for the Jun 11 session.

Key Figures

Eligible winners: 100 Americans named George Washington Ad spot length: 60-second spot Registration start time: 10:00 a.m. ET on 6/10/26 +4 more

Eligible winners

100 Americans named George Washington

First 100 verified registrants eligible for a Jeep Wrangler if U.S. wins

Ad spot length

60-second spot

"All in on America" campaign television and social media advertisement

Registration start time

10:00 a.m. ET on 6/10/26

Promotion registration opening time

Registration end time

3:00 p.m. ET on 7/19/26

Promotion registration closing time

Brand history

nearly 85 years

Jeep’s history as a global leader in SUVs

Geographic eligibility

50 US/DC

Promotion open to legal residents of the 50 U.S. states and D.C.

Minimum age

18 years of age and older

Age requirement for promotion eligibility

Historical Context

5 past events · Latest: Jun 09

5 events

1. Jun 09

   Brand fragrance launch

   24h Move

   -0.3%

   Dodge introduced a Charger-branded fragrance sold via Dodge.com for Father’s Day.

2. Jun 02

   Charger lineup update

   24h Move

   -1.8%

   Dodge revealed the 2027 multi-energy Charger lineup with higher-performance gasoline and EV models.

3. Jun 02

   Durango lineup refresh

   24h Move

   -1.8%

   Stellantis detailed the 2027 Durango HEMI V-8 lineup with strong towing and new trims.

4. Jun 01

   Jeep–Marvel campaign

   24h Move

   -2.0%

   Jeep and Marvel launched “The Original Superheroes” 2026 Summer of Jeep marketing campaign.

5. May 21

   Investor Day targets

   24h Move

   +0.4%

   FaSTLAne 2030 plan set long-term revenue, margin and cash flow targets for 2025–2030.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Key Terms

internal combustion engines, hybrid technology, all-electric drivetrains

3 terms

internal combustion engines technical

"offers a diverse lineup of vehicles powered by internal combustion engines, hybrid"

A machine that converts liquid or gaseous fuel into motion by burning it inside cylinders, where expanding gases push pistons that turn a shaft—think of many small, controlled explosions doing the work of moving a car or powering equipment. Investors care because these engines determine demand for vehicles, fuel, parts and maintenance, influence regulatory and fuel-cost risks, and shape how companies fare as markets shift toward alternatives like electric drivetrains.

hybrid technology technical

"vehicles powered by internal combustion engines, hybrid technology and all-electric"

Hybrid technology combines two or more different technical approaches or systems into a single product or process so each part covers the other's weaknesses—like a car that uses both gasoline and electric power to get better fuel economy and range. For investors, hybrids can signal cost savings, competitive differentiation, lower risk from dependence on one approach, and potential for wider market appeal, but they can also mean higher development complexity and integration risk.

all-electric drivetrains technical

"hybrid technology and all-electric drivetrains."

All-electric drivetrains are vehicle propulsion systems that use electric motors and battery packs to move the vehicle, with no internal combustion engine or fuel-burning components. For investors, they matter because they change a vehicle’s cost structure, regulatory exposure, supply chain needs and resale value—similar to swapping a gasoline lawn mower for a battery-powered one, you get lower fuel and maintenance costs but new reliance on batteries and charging infrastructure.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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AUBURN HILLS, Mich., June 11, 2026 /PRNewswire/ --

• As soccer takes a foothold in U.S this summer, the Jeep® brand is going "All in on America"
• If the U.S. team wins it all on the soccer field this summer, Americans named George Washington could get a new 2026 Jeep Wrangler
• First 100 eligible Americans legally named George Washington to register at wranglerforwashingtons.com would receive a Jeep Wrangler
• "All in on America" 60-second spot featuring Iliza Shlesinger to run across television and the Jeep brand's social media channels

As America's most patriotic brand, the Jeep® brand is putting its own red, white and blue twist on the biggest global soccer tournament of the summer. Jeep has always epitomized the "go anywhere, do anything" spirit, so as soccer fever takes hold, the brand is adding a little founding-father flair-and a lot of fun-to the competition.

In celebration of the soccer showdown, the Jeep brand is making a bold, unmistakably American promise: if the U.S. team finishes on top of the world this summer, the first 100 eligible living Americans legally named George Washington who register will have the chance to drive home in a new Jeep Wrangler.

Yes. That George Washington.

How it works:

• Any U.S. resident legally named George Washington can register at wranglerforwashingtons.com
• Registration is open now through the final match of the tournament
• The first 100 verified registrants will be eligible
• If the U.S. wins it all, those selected will each receive a new Jeep Wrangler

Featuring comedian Iliza Shlesinger, who sheds her Chief Family Officer role for Chief Soccer Officer for the occasion, the "All in on America" campaign is launching a 60-second spot across television and the Jeep brand's social media channels, including YouTube, Instagram, Facebook, X and TikTok.

"As the world turns its eyes to soccer this summer and America competes on the global stage, we're celebrating it the Jeep way, patriotically, playfully and with a nod to the name that shaped a nation," said Olivier François, global chief marketing officer, Stellantis. "As America's most patriotic brand, tying America's victory to the country's founding father and original trailblazer gives 100 of our fans another unexpected reason to cheer."

In the spot, Shlesinger sits behind a desk beneath a portrait of George Washington riding in a Jeep Wrangler as she delivers a rallying cry to America.

"If America wins it all and a bunch of George Washingtons end up driving around in brand-new Jeep Wranglers, that's the kind of chaotic patriotism I want to be part of," said Shlesinger. "The Jeep brand has always represented freedom, adventure and a little bit of rebellion, so giving George Washingtons across America the chance to get a Jeep Wrangler felt perfectly unhinged in the best possible way."

The "All in on America" campaign was created in partnership with Chicago-based advertising agency Highdive.

For more information visit wranglerforwashingtons.com.

NO PURCHASE NECESSARY. Open only to legal residents of the 50 US/DC, 18 years of age and older with a legal first name of "George" and legal last name of "Washington". Void where prohibited by law. Registration starts at 10:00 a.m. ET on 6/10/26 and ends at 3:00 p.m. ET on 7/19/26. Available to the first 100 eligible George Washingtons to submit a registration. Subject to T&Cs, including how to register, trigger event details, vehicle description, and restrictions, click here. Sponsor: FCA US LLC., 1000 Chrysler Dr, Auburn Hills, MI 48326-2766.

This promotion is not sponsored by, associated with, or endorsed by FIFA, the United States Soccer Federation, any international soccer competition, or any related organization.

Jeep Brand
For nearly 85 years, Jeep has been a global leader in SUVs, delivering legendary off-road capability, advanced technology and exceptional versatility for those who seek fun and adventure. With a commitment to innovation, the Jeep brand offers a diverse lineup of vehicles powered by internal combustion engines, hybrid technology and all-electric drivetrains. Built on a heritage of freedom, adventure, authenticity and passion, Jeep continues to set the standard for rugged and refined vehicles designed to conquer it all.

Follow Jeep and company news and video on:
Media website: media.stellantisnorthamerica.com
Jeep brand: jeep.com
Facebook: facebook.com/jeep
Instagram: @jeep
X: @jeep
LinkedIn: linkedin.com/company/jeep
YouTube: youtube.com/thejeepchannel or youtube.com/StellantisNA

 

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SOURCE Stellantis

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What is Stellantis (NYSE:STLA) promoting with the Jeep Wrangler giveaway for George Washingtons in 2026?

Stellantis, through the Jeep brand, is running an “All in on America” promotion offering new 2026 Jeep Wranglers to certain Americans named George Washington if the U.S. soccer team wins the summer tournament, according to Jeep.

Who is eligible for the 2026 Jeep Wrangler offer for George Washingtons from Jeep and STLA?

Eligibility is limited to legal residents of the 50 U.S. states or D.C., age 18 or older, whose legal first name is “George” and legal last name is “Washington,” according to Jeep’s promotion terms.

How can Americans named George Washington register for the Jeep Wrangler promotion in 2026?

Eligible participants must register at wranglerforwashingtons.com between June 10, 2026, 10:00 a.m. ET and July 19, 2026, 3:00 p.m. ET. According to Jeep, the first 100 verified registrants become eligible if the U.S. team wins.

How many Jeep Wranglers will be given away if the U.S. soccer team wins for STLA’s campaign?

According to Jeep, up to 100 new 2026 Jeep Wranglers will be awarded. The vehicles go to the first 100 eligible and verified Americans named George Washington who registered, but only if the U.S. team wins the tournament.

What triggers the Jeep Wrangler prize payout in Stellantis (STLA) 2026 soccer promotion?

The trigger event is the U.S. soccer team winning the major international tournament that summer. According to Jeep, only if America “wins it all” will each of the 100 verified George Washington registrants receive a new Jeep Wrangler.

When does the Jeep “All in on America” George Washington promotion start and end in 2026?

Registration for the promotion starts June 10, 2026 at 10:00 a.m. ET and ends July 19, 2026 at 3:00 p.m. ET. According to Jeep, entries are limited to the first 100 eligible George Washingtons.

Is Jeep’s George Washington soccer promotion in 2026 affiliated with FIFA or the U.S. Soccer Federation?

No, the promotion is not sponsored by, associated with, or endorsed by FIFA, the United States Soccer Federation, any international soccer competition, or any related organization, according to Jeep’s official disclaimer.