THOR INDUSTRIES ANNOUNCES FISCAL 2026 FIRST QUARTER RESULTS
Rhea-AI Summary
THOR Industries (NYSE: THO) reported fiscal 2026 first-quarter results for the period ended October 31, 2025, with revenue $2.39B, net income attributable to THO $21.7M, and adjusted EBITDA $131.0M. Consolidated gross margin expanded 30 bps to 13.4% despite a challenging backdrop. North American motorized sales rose 30.9% with unit shipments +32.3%, while North American towable shipments fell 14.0% and European gross margin contracted 340 bps. Order backlogs: North American towable $656.0M, motorized $1,276.5M, European $1,930.5M. Fiscal 2026 guidance: net sales $9.0–$9.5B and diluted EPS $3.75–$4.25.
Positive
- Revenue +11.5% YoY to $2.39B
- Adjusted EBITDA $131.0M (+21.5% YoY)
- North American motorized shipments +32.3%
- Consolidated gross margin expanded +30 bps
Negative
- North American towable unit shipments -14.0%
- European gross margin -340 bps (down to 11.9%)
- Operating cash flow used $44.9M vs provided $30.7M prior-year
News Market Reaction
On the day this news was published, THO declined 9.48%, reflecting a notable negative market reaction. Argus tracked a trough of -13.5% from its starting point during tracking. Our momentum scanner triggered 28 alerts that day, indicating elevated trading interest and price volatility. This price movement removed approximately $648M from the company's valuation, bringing the market cap to $6.19B at that time. Trading volume was elevated at 2.5x the daily average, suggesting increased selling activity.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Market Reality Check
Peers on Argus
THO was up 3.44% while key recreational and powersports peers were mixed, with DOOO (-0.17%), BC (-0.85%), HOG (-0.93%), PII (+0.20%), and LCII (+0.46%), indicating a stock-specific move rather than a broad sector rotation.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Dec 09 | Product launch | Positive | -0.4% | Launch of Embark range-extended electric Class A motorhome with long range. |
| Dec 04 | Product collaboration | Positive | +2.3% | Airstream Stetson + 6666 Special Edition trailer debut at $169,900 price point. |
| Dec 04 | Release correction | Neutral | +2.3% | Correction confirming availability and pricing of special edition Airstream trailer. |
| Dec 03 | Quarterly results | Positive | -9.5% | Fiscal 2026 Q1 results with higher revenue, earnings, and detailed segment backlogs. |
| Nov 19 | Earnings date set | Neutral | +1.2% | Announcement of Dec 3, 2025 earnings release date and investor materials timing. |
Recent positive product and earnings news sometimes saw negative reactions, including a -9.48% move on prior Q1 results, indicating occasional sell-the-news dynamics.
Over the last several weeks, THOR reported fiscal 2026 Q1 results with $2.39B revenue, $21.7M net income, and $131.0M adjusted EBITDA on Dec 3, 2025. That release expanded gross margin by 30 bps but the stock fell 9.48%. Earlier in December, Airstream launched a premium Stetson + 6666 special edition trailer priced at $169,900, with modest positive share reactions. THOR also unveiled the Embark range-extended electric Class A motorhome, where shares slipped slightly. Collectively, news has focused on innovation and premium positioning amid a choppy demand backdrop.
Market Pulse Summary
The stock moved -9.5% in the session following this news. A negative reaction despite the reported Q1 improvements would have fit a recent pattern where positive updates, such as the prior Q1 release that saw a -9.48% move, were met with selling. The mix of stronger North American motorized trends, modest towable softness, and weaker European margins, plus guidance of $9.0B–$9.5B in sales and $3.75–$4.25 EPS, created crosscurrents that could have amplified downside reactions when expectations were high.
Key Terms
ebitda financial
adjusted ebitda financial
gross profit margin financial
order backlog financial
basis points financial
AI-generated analysis. Not financial advice.
REPORTS STRONG RESULTS, IMPROVING MARKET SHARE AMIDST CHALLENGING BACKDROP
Financial Highlights | ||||||
($ in thousands, except for per share data) | Three Months Ended October 31, | Change | ||||
2025 | 2024 | |||||
Net Sales | $ 2,389,123 | $ 2,142,784 | 11.5 % | |||
Gross Profit | $ 320,974 | $ 281,442 | 14.0 % | |||
Gross Profit Margin % | 13.4 % | 13.1 % | +30 bps | |||
Net Income (Loss) Attributable to THOR | $ 21,669 | $ (1,832) | n/m | |||
Diluted Earnings (Loss) Per Share | $ 0.41 | $ (0.03) | n/m | |||
Cash Flows Provided by (Used in) Operations | $ (44,867) | $ 30,740 | (246.0) % | |||
EBITDA (1) | $ 107,540 | $ 81,733 | 31.6 % | |||
Adjusted EBITDA (1) | $ 131,005 | $ 107,782 | 21.5 % | |||
(1) See reconciliation of non-GAAP measures to the most directly comparable GAAP financial measures included at the end of this release | ||||||
Fiscal 2026 First Quarter
- Revenue of
, Net income attributable to THOR of$2.39 billion and Adjusted EBITDA of$21.7 million in the quarter. Adjusted EBITDA excludes nonrecurring costs or benefits associated with strategic reorganization initiatives and the impact of real estate transactions$131.0 million - North American market share improved for the second consecutive fiscal quarter as retail outperformed expectations during the period
- Dealer inventory turns remain at an appropriate level heading into the winter months and the Company is positioned advantageously should a market uptick occur
- Consolidated gross profit margin expanded 30 basis points despite a challenging environment, highlighting the strategic actions the Company has taken to streamline the business
"The quarter finished stronger than we expected, and we are excited about the impact of the actions we are taking to improve the strength of our business and control what we can control so that when the market rebounds we will bounce back stronger than ever. Our 2025 Open House event in September was another success and represented a marked improvement versus last year as I heard great dealer feedback on the new products on display, in particular the new Keystone Montana and Heartland Bighorn products," stated Bob Martin, President and Chief Executive Officer of THOR Industries. "In addition, I just spent time with our customers at the RVDA Expo in
Todd Woelfer, Senior Vice President and Chief Operating Officer, added, "The strong results across our North American operations were supported by key data initiatives that continue to empower our operating companies, enabling them to quickly respond to the market and meet consumer demand. At the 2025 Open House we announced the RV Partfinder platform and received strong support from our dealer partners. Our goal is to help address a point of friction in RV ownership, and we are confident that RV Partfinder is an important piece of the answer to that long-standing issue. In
"We are vigilantly monitoring the health of our business so that we can effectively manage risk and protect profitability in light of the fact that numerous indicators suggest that the consumer may be retrenching. We feel confident in our operating plan and our balance sheet, and we will not hesitate to queue up stock repurchases if the stock sells off on broader consumer concerns," added Colleen Zuhl, Senior Vice President and Chief Financial Officer.
First Quarter Financial Results
THOR's consolidated results were primarily driven by the results of its individual reportable segments as noted below.
Segment Results
North American Towable RVs
($ in thousands) | Three Months Ended October 31, | Change | |||
2025 | 2024 | ||||
Net Sales | $ 897,090 | $ 898,778 | (0.2) % | ||
Unit Shipments | 25,807 | 30,018 | (14.0) % | ||
Gross Profit | $ 118,995 | $ 112,437 | 5.8 % | ||
Gross Profit Margin % | 13.3 % | 12.5 % | +80 bps | ||
Income Before Income Taxes | $ 46,471 | $ 46,821 | (0.7) % | ||
As of October 31, | Change | ||||
($ in thousands) | 2025 | 2024 | |||
Order Backlog | $ 656,002 | $ 933,051 | (29.7) % | ||
- Net sales were flat as a favorable product mix offset a
14.0% decline in unit shipments as we aggressively managed channel inventory entering the winter months. The gross profit margin percentage in the first quarter of fiscal 2026 improved 80 basis points compared to the prior-year period, driven by lower warranty costs, lower overhead associated with the Heartland realignment and reduced promotional expenses, partially offset by higher material costs.
North American Motorized RVs
($ in thousands) | Three Months Ended October 31, | Change | |||
2025 | 2024 | ||||
Net Sales | $ 661,096 | $ 505,208 | 30.9 % | ||
Unit Shipments | 4,950 | 3,741 | 32.3 % | ||
Gross Profit | $ 71,622 | $ 42,727 | 67.6 % | ||
Gross Profit Margin % | 10.8 % | 8.5 % | +230 bps | ||
Income Before Income Taxes | $ 33,149 | $ 9,081 | 265.0 % | ||
As of October 31, | Change | ||||
($ in thousands) | 2025 | 2024 | |||
Order Backlog | $ 1,276,523 | $ 963,141 | 32.5 % | ||
- Net sales for the North American Motorized segment increased
30.9% in the first quarter of fiscal 2026 compared to the prior-year period, impacted by a32.3% increase in unit shipments driven by a combination of new products in the premium segment of the market as well as an ongoing emphasis on targeting critical retail price points where consumer demand is currently concentrated, with the expectation that this will lead to market share gains. Dealer inventory is at an appropriate level heading into the winter months despite significant load-in of new products, which we anticipate will precede a stronger relative retail performance in the remainder of fiscal 2026. The gross profit margin percentage expanded 230 basis points compared to the prior-year period due to volume leverage, reduced promotional activity and lower warranty costs, which more than offset higher material costs.
European RVs
($ in thousands) | Three Months Ended October 31, | Change | |||
2025 | 2024 | ||||
Net Sales | $ 655,479 | $ 604,903 | 8.4 % | ||
Unit Shipments | 8,723 | 8,635 | 1.0 % | ||
Gross Profit | $ 77,814 | $ 92,648 | (16.0) % | ||
Gross Profit Margin % | 11.9 % | 15.3 % | (340) bps | ||
Income Before Income Taxes | $ (26,638) | $ 1,177 | n/m | ||
As of October 31, | Change | ||||
($ in thousands) | 2025 | 2024 | |||
Order Backlog | $ 1,930,463 | $ 2,043,636 | (5.5) % | ||
- European RV net sales for the first quarter of fiscal 2026 increased
8.4% compared to the prior-year period, driven by the combined impact of a1.0% increase in unit shipments and a7.4% increase in the overall net price per unit, which benefited from an increase in foreign exchange rates. The gross profit margin percentage fell 340 basis points compared to the prior-year period due to a higher mix of lower-margin special-edition motorcaravan products as well as increased promotional activity and warranty costs.
Fiscal 2026 Guidance
"The first quarter was better than expected, though we continue to see the balance of the year playing out the way we originally envisioned. Looking ahead, we are incrementally more convinced that our company-specific initiatives will gain traction throughout the fiscal year but acknowledge that there is a wide range of outcomes related to the health of the consumer as evidenced by consumer sentiment results. While the fiscal year has gotten off to a strong start, we are not going to get overly excited about offseason sell-in during such an uncertain time. Accordingly, if appropriate, we will update our outlook when we report second quarter results in March after we have more information to interpret." commented Seth Woolf, Head of Corporate Development & Investor Relations.
For fiscal 2026, the Company's full-year financial guidance includes:
- Consolidated net sales in the range of
to$9.0 billion $9.5 billion - Stable gross margin at midpoint, with upside in a stronger market
- Diluted earnings per share in the range of
to$3.75 $4.25 - Guidance assumes a low- to mid-single digit retail decline in
North America with stable market share - Does not incorporate a meaningful financial impact related to the Heartland realignment, Keystone model refresh or other restructuring initiatives
- Assumes a normalized tax rate
Mr. Martin concluded by saying, "Year-to-date retail trends are running at the high end of our fiscal plan despite the fact that we are contending with unprecedented consumer uncertainty. There is no doubt that the government shutdown and constant tariff headlines have weighed on consumer confidence, but our products are dialed in and if we can get a modicum of macro stability, then I expect to see a strong show season."
Supplemental Earnings Release Materials
THOR Industries has provided a comprehensive question and answer document, as well as a PowerPoint presentation, relating to its quarterly results and other topics.
To view these materials, go to http://ir.thorindustries.com.
About THOR Industries, Inc.
THOR Industries is the sole owner of operating subsidiaries which, combined, represent the world's largest manufacturer of recreational vehicles.
For more information on the Company and its products, please go to www.thorindustries.com.
Forward-Looking Statements
This release includes certain statements that are "forward-looking" statements within the meaning of the
These and other risks and uncertainties are discussed more fully in Item 1A of our Annual Report on Form 10-K for the year ended July 31, 2025.
We disclaim any obligation or undertaking to disseminate any updates or revisions to any forward-looking statements contained in this release or to reflect any change in our expectations after the date hereof or any change in events, conditions or circumstances on which any statement is based, except as required by law.
THOR INDUSTRIES, INC. AND SUBSIDIARIES | ||||||
CONDENSED CONSOLIDATED STATEMENTS OF INCOME | ||||||
FOR THE THREE MONTHS ENDED OCTOBER 31, 2025 AND 2024 | ||||||
( | ||||||
Three Months Ended October 31, | ||||||
2025 | % Net Sales (1) | 2024 | % Net Sales (1) | |||
Net sales | $ 2,389,123 | $ 2,142,784 | ||||
Gross profit | $ 320,974 | 13.4 % | $ 281,442 | 13.1 % | ||
Selling, general and administrative expenses | 254,030 | 10.6 % | 240,197 | 11.2 % | ||
Amortization of intangible assets | 27,928 | 1.2 % | 29,822 | 1.4 % | ||
Interest expense, net | 9,017 | 0.4 % | 15,228 | 0.7 % | ||
Other income, net | 2,489 | 0.1 % | 2,649 | 0.1 % | ||
Income (loss) before income taxes | 32,488 | 1.4 % | (1,156) | (0.1) % | ||
Income tax provision (benefit) | 9,319 | 0.4 % | (283) | — % | ||
Net income (loss) | 23,169 | 1.0 % | (873) | — % | ||
Less: Net income (loss) attributable to non-controlling interests | 1,500 | 0.1 % | 959 | — % | ||
Net income (loss) attributable to THOR Industries, Inc. | $ 21,669 | 0.9 % | $ (1,832) | (0.1) % | ||
Earnings (loss) per common share: | ||||||
Basic | $ 0.41 | $ (0.03) | ||||
Diluted | $ 0.41 | $ (0.03) | ||||
Weighted-average common shares outstanding: | ||||||
Basic | 52,690,083 | 52,974,603 | ||||
Diluted | 52,975,577 | 52,974,603 | (2) | |||
(1) Percentages may not add due to rounding differences | ||||||
(2) Due to a loss for the three months ended October 31, 2024, zero incremental shares are included because the effect would have been antidilutive | ||||||
SUMMARY CONDENSED CONSOLIDATED BALANCE SHEETS ( | ||||||||||
October 31, | July 31, | October 31, | July 31, | |||||||
Cash and equivalents | $ 509,878 | $ 586,596 | Current liabilities | $ 1,505,291 | $ 1,584,696 | |||||
Accounts receivable, net | 655,642 | 707,363 | Long-term debt, net | 913,129 | 919,612 | |||||
Inventories, net | 1,464,085 | 1,351,796 | Other long-term liabilities | 273,693 | 271,424 | |||||
Prepaid income taxes, expenses and other | 90,332 | 132,220 | Stockholders' equity | 4,299,273 | 4,289,552 | |||||
Total current assets | 2,719,937 | 2,777,975 | ||||||||
Property, plant & equipment, net | 1,313,354 | 1,315,728 | ||||||||
Goodwill | 1,850,580 | 1,841,118 | ||||||||
Amortizable intangible assets, net | 734,049 | 758,758 | ||||||||
Equity investments and other, net | 373,466 | 371,705 | ||||||||
Total | $ 6,991,386 | $ 7,065,284 | $ 6,991,386 | $ 7,065,284 | ||||||
Non-GAAP Reconciliations
The following table reconciles consolidated net income to consolidated EBITDA and Adjusted EBITDA:
EBITDA Reconciliations | ||||
($ in thousands) | ||||
Three Months Ended October 31, | ||||
2025 | 2024 | |||
Net income (loss) (GAAP) | $ 23,169 | $ (873) | ||
Add back: | ||||
Interest expense, net | 9,017 | 15,228 | ||
Income tax provision (benefit) | 9,319 | (283) | ||
Depreciation and amortization of intangible assets | 66,035 | 67,661 | ||
EBITDA (Non-GAAP) | $ 107,540 | $ 81,733 | ||
Add back: | ||||
Stock-based compensation expense | 10,950 | 10,537 | ||
Non-cash foreign currency loss (gain) | 3,510 | 3,392 | ||
Investment-related loss (gain) | 425 | 2,642 | ||
Strategic initiatives | 15,050 | 15,459 | ||
Other loss (gain), including sales of PP&E | (6,470) | (5,981) | ||
Adjusted EBITDA (Non-GAAP) | $ 131,005 | $ 107,782 | ||
EBITDA and Adjusted EBITDA are non-GAAP performance measures included to illustrate and improve comparability of the Company's results from period to period, particularly in periods with unusual or one-time items. EBITDA is defined as net income (loss) before net interest expense (income), income tax provision (benefit) and depreciation and amortization. Adjusted EBITDA reflects adjustments to EBITDA to identify items that, in management's judgment, significantly affect the assessment of earnings results between periods. The Company considers these non-GAAP measures in evaluating and managing the Company's operations and believes that discussion of results adjusted for these items is meaningful to investors because it provides a useful analysis of ongoing underlying operating trends. The adjusted measures are not in accordance with, nor are they a substitute for, GAAP measures, and they may not be comparable to similarly titled measures used by other companies.
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SOURCE Thor Industries, Inc.