Taylor Morrison to Expand Esplanade Brand to the Las Vegas Market with New Community

Rhea-AI Summary

Taylor Morrison (TMHC) is expanding its Esplanade resort lifestyle brand to Las Vegas with a new community in Summerlin. The Esplanade at Red Rock development will feature nearly 400 homes across 88 acres, with sizes ranging from 1,550 to 3,000 sq. ft. and 2-4 bedrooms.

The community will include a 10,000 square-foot resort amenity featuring a restaurant, bar, spa, fitness center, pool, and golf simulator. Located along West Lake Mead Boulevard, the development will offer residents access to Summerlin's extensive amenities, including 200+ miles of trails and proximity to the Red Rock National Conservation Area.

Construction has already begun, with sales expected to commence in early 2026. This expansion marks Esplanade's latest growth, following recent launches in Charlotte, Temecula, and Sacramento.

Positive

• Expansion into the high-demand Summerlin master-planned community, one of the best-selling in the country
• Large-scale development with 400 homes, indicating significant revenue potential
• Premium amenities including 10,000 sq-ft resort facility, potentially commanding higher property values
• Strategic location with access to extensive community features and natural attractions

Negative

• Extended timeline to revenue generation with sales not starting until early 2026
• Significant capital investment required for amenity development and construction

News Market Reaction – TMHC

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+3.19% Session move

In the trading session that priced this news, TMHC gained 3.19%, reflecting a moderate positive market reaction.

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America's Most Trusted^® Home Builder brings its top-selling resort lifestyle brand to Summerlin

LAS VEGAS, May 27, 2025 /PRNewswire/ -- America's Most Trusted^® Home Builder, Taylor Morrison, is introducing their highly successful resort lifestyle brand, Esplanade, to the Las Vegas market in the Summerlin master-planned community. Upon completion, the Esplanade at Red Rock community will bring nearly 400 homes to the area, showcasing an elevated resort-lifestyle.

"We're looking forward to expanding the Esplanade footprint to the Las Vegas area and offering our signature resort-style amenities and concierge services within the Summerlin community," said Cammie Longenecker, President of Resort Lifestyle Brand. "The Esplanade lifestyle increasingly resonates with homeowners wanting to build meaningful connections with their neighbors through wellness programs and social activities, so bringing the brand to the highly desirable and well-connected master-planned community of Summerlin was a natural step."

Following its official groundbreaking earlier this month, Esplanade at Red Rock located along West Lake Mead Boulevard will offer nearly 400 homes on 88 acres that draw upon modern Palm Springs designs. The homes will range from approximately 1,550 to 3,000 sq. ft. with 2-4 bedrooms, 2.5 - 4.5 baths, and up to 4 car garages. Planned amenities include a 10,000 square-foot resort amenity complete with a restaurant, bar, spa, fitness center, pool, and golf simulator.

"We're thrilled to bring the Esplanade brand to one of the best-selling master-planned communities in the country and build upon our success there with Ashland and Lark Hill," said Kent Lay, Las Vegas Division President at Taylor Morrison. "This upcoming community will offer beautifully designed homes and signature resort-style amenities that encapsulate what makes living at Esplanade so special."

As Summerlin offers more amenities than any other Southern Nevada community, residents will have excellent access to restaurants, retail stores, entertainment options, Class A office buildings, and indoor and outdoor venues, including the Las Vegas Ballpark, City National Arena, Nevada Ballet Theatre, and Summerlin Library and Performing Arts Center. Nestled against the Red Rock National Conservation Area, Summerlin also has more than 200 miles of trails in the desert oasis that immerse residents into their natural surroundings.

Since launching in Florida over 13 years ago, the Esplanade brand has expanded to nearly 30 communities across the country, most recently launching in markets including Charlotte, North Carolina; Temecula, California; Sacramento, California; and Las Vegas, Nevada coming soon.

Sales are estimated to begin at Esplanade at Red Rock in early 2026. A VIP interest list is now forming and can be joined here.

For more information about Taylor Morrison and Esplanade, and to receive the latest updates on upcoming communities, please visit the website here.

About Taylor Morrison

Headquartered in Scottsdale, Arizona, Taylor Morrison is one of the nation's leading homebuilders and developers. We serve a wide array of consumers from coast to coast, including first-time, move-up, luxury and resort lifestyle homebuyers and renters under our family of brands—including Taylor Morrison, Esplanade and Yardly. From 2016-2025, Taylor Morrison has been recognized as America's Most Trusted^® Builder by Lifestory Research. Our long-standing commitment to sustainable operations is highlighted in our annual Sustainability and Belonging Report.

For more information about Taylor Morrison, please visit www.taylormorrison.com and for more information about Esplanade, please visit DiscoverEsplanade.com.

CONTACT: Tara Shultz
(480) 466-3339
TShultz@taylormorrison.com

FAQ

What is Taylor Morrison's Esplanade at Red Rock project in Las Vegas?

Esplanade at Red Rock is a new resort lifestyle community in Summerlin, Las Vegas, featuring nearly 400 homes on 88 acres with modern Palm Springs designs, ranging from 1,550 to 3,000 sq. ft., and including a 10,000 sq-ft resort amenity complex.

When will TMHC begin sales at Esplanade at Red Rock in Las Vegas?

Taylor Morrison plans to begin sales at Esplanade at Red Rock in early 2026.

What amenities will be included in Taylor Morrison's Esplanade at Red Rock community?

The community will feature a 10,000 square-foot resort amenity including a restaurant, bar, spa, fitness center, pool, and golf simulator, plus access to Summerlin's 200+ miles of trails and various entertainment venues.

What is the size range of homes in TMHC's Esplanade at Red Rock development?

The homes will range from 1,550 to 3,000 sq. ft., featuring 2-4 bedrooms, 2.5-4.5 baths, and up to 4 car garages.

Where is Taylor Morrison's new Esplanade community located in Las Vegas?

The Esplanade at Red Rock community is located along West Lake Mead Boulevard in the Summerlin master-planned community, near the Red Rock National Conservation Area.