TNL Mediagene (Nasdaq: TNMG) Announces Launch of Digital Media-Commerce Initiative; Begins with Keychron Co-Developed Trackball Device "Nape Pro"
TNL Mediagene (Nasdaq: TNMG) launched a digital media‑commerce initiative and opened GIZMART, a curated e-commerce platform operated by Gizmodo Japan to combine editorial insight, community trust, and product co‑creation.
The first product is Nape Pro, a trackball device co‑developed with Keychron from an original Gizmodo Japan concept; a prototype drew positive feedback at Tokyo Game Show 2025. Crowdfunding for Nape Pro on GIZMART begins November 20, 2025, with multiple colors and configurations; the company plans to scale the commerce model across Japan and eventually globally.
TNL Mediagene (Nasdaq: TNMG) ha lanciato un'iniziativa di media digitale e-commerce e ha aperto GIZMART, una piattaforma di e-commerce curata gestita da Gizmodo Japan per combinare intuizioni editoriali, fiducia della comunità e co-creazione di prodotti.
Il primo prodotto è Nape Pro, un dispositivo trackball co-sviluppato con Keychron partendo da un concept originario di Gizmodo Japan; un prototipo ha ricevuto feedback positivi al Tokyo Game Show 2025. La raccolta fondi per Nape Pro su GIZMART inizia 20 novembre 2025, con diverse colorazioni e configurazioni; l'azienda prevede di scalare il modello di commercio in tutto il Giappone e, in futuro, a livello globale.
TNL Mediagene (Nasdaq: TNMG) lanzó una iniciativa de medios digitales y comercio y abrió GIZMART, una plataforma de comercio electrónico curada operada por Gizmodo Japan para combinar intuición editorial, confianza de la comunidad y co-creación de productos.
El primer producto es Nape Pro, un dispositivo trackball cocreado con Keychron a partir de un concepto original de Gizmodo Japan; un prototipo recibió comentarios positivos en Tokyo Game Show 2025. La financiación colectiva para Nape Pro en GIZMART comienza 20 de noviembre de 2025, con múltiples colores y configuraciones; la empresa planea escalar el modelo de comercio en todo Japón y, finalmente, a nivel global.
TNL Mediagene (나스닥: TNMG) 디지털 미디어-커머스 이니셔티브를 시작하고 Gizmodo Japan가 운영하는 큐레이티드 전자상거래 플랫폼 GIZMART를 열어 편집 인사이트, 커뮤니티 신뢰, 그리고 제품 공동 창작을 결합합니다.
첫 번째 제품은 Nape Pro로, Gizmodo Japan의 원래 콘셉트에서 Keychron과 공동 개발한 트랙볼 디바이스입니다; 프로토타입은 2025년 토쿄 게임 쇼에서 긍정적인 피드백을 받았습니다. GIZMART에서 Nape Pro의 크라우드펀딩은 2025년 11월 20일에 시작되며, 다양한 색상과 구성이 제공됩니다. 또한 이 회사는 일본 전역으로 상업 모델을 확장하고 결국 글로벌로 확장할 계획입니다.
TNL Mediagene (Nasdaq : TNMG) a lancé une initiative média-numérique et commerce et a ouvert GIZMART, une plateforme e-commerce curée gérée par Gizmodo Japan, afin de combiner l'analyse éditoriale, la confiance communautaire et la co-création de produits.
Le premier produit est Nape Pro, un dispositif trackball co-développé avec Keychron à partir d'un concept original de Gizmodo Japan; un prototype a reçu des retours positifs au Tokyo Game Show 2025. Le financement participatif de Nape Pro sur GIZMART commence le 20 novembre 2025, avec plusieurs couleurs et configurations; l'entreprise prévoit de déployer le modèle de commerce au Japon et, éventuellement, à l'échelle mondiale.
TNL Mediagene (Nasdaq: TNMG) startete eine Initiative für digitales Medien- und E-Commerce und eröffnete GIZMART, eine kuratierte E-Commerce-Plattform, betrieben von Gizmodo Japan, um redaktionelle Einblicke, Community-Vertrauen und Produkt-Co-Creation zu vereinen.
Das erste Produkt ist Nape Pro, ein Trackball-Gerät, das zusammen mit Keychron aus einem ursprünglichen Gizmodo Japan-Konzept entwickelt wurde; ein Prototyp erhielt positives Feedback beim Tokyo Game Show 2025. Die Crowdfunding-Kampagne für Nape Pro auf GIZMART beginnt am 20. November 2025 mit mehreren Farben und Konfigurationen; das Unternehmen plant, das Handelsmodell landesweit in Japan und schließlich weltweit auszurollen.
TNL Mediagene (ناسداك: TNMG) أطلقت مبادرة وسائل إعلام رقمية وتجارة وفتحت GIZMART، منصة تجارة إلكترونية منقّاة تشغّلها Gizmodo Japan لدمج البصيرة التحريرية، وثقة المجتمع، والتشارك في خلق المنتجات.
أول منتج هو Nape Pro، جهاز تتبّع كرة بادئة مع التطوير المشترك مع Keychron من مفهوم Gizmodo Japan الأصلي؛ حقّق نموذج أولي ردود فعل إيجابية في Tokyo Game Show 2025. ستبدأ التمويل الجماعي لـ Nape Pro على GIZMART في 20 نوفمبر 2025، مع ألوان وتكوينات متعددة؛ تخطط الشركة لتوسيع نموذج التجارة عبر جميع اليابان وفي نهاية المطاف على مستوى العالم.
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Insights
Launch of a media-driven commerce platform and a Keychron co-developed trackball is an early-stage, strategically logical step with limited immediate financial signal.
The Company is converting editorial credibility into a commerce channel by opening GIZMART and using its tech brand to co-create hardware, beginning with the Nape Pro trackball developed with Keychron. This model monetizes audience trust through curated product launches and crowdfunding, linking content-led discovery with direct sales and product feedback loops.
Success depends on execution: product-market fit, fulfillment after crowdfunding, unit economics of manufacturing/returns, and the ability to scale beyond a single launch. Early positive feedback and a partner like Keychron reduce technical risk but do not guarantee commercial traction. Watch the crowdfunding launch on
-The Company today announced the launch of a new digital media-commerce initiative positioning its media brands as co-creators of hardware and creator-focused products
-The Company has opened GIZMART, a curated e-commerce platform operated by its media brand Gizmodo Japan, leveraging editorial insight and community trust
-As the first project under this initiative, the Company will begin crowdfunding for Nape Pro, a trackball device co-developed with leading global keyboard brand Keychron and based on an original concept by Gizmodo Japan editor Koichiro Amito
-Crowdfunding for Nape Pro will start on November 20, 2025, marking the beginning of a broader product-development and commerce strategy the Company aims to expand across
As the first phase of this multi-year strategy, the Company has opened GIZMART, a curated e-commerce platform operated by its tech-focused media brand Gizmodo Japan. GIZMART offers an elevated purchasing experience that brings together product discovery, editorial expertise, and collaborations with technology creators and leading hardware manufacturers.
This initiative positions media organizations not only as information providers, but as active co-creators who bridge user insight and product development. By combining the credibility and depth of the Company's digital media expertise with the innovation of global maker communities, the Company aims to build a scalable commerce model that extends across product categories and eventually international markets.
First Project: "Nape Pro" Co-Developed with Keychron
The first project launched under this initiative is Nape Pro, a trackball device co-developed with Keychron, one of the world's most recognized keyboard and peripheral device brands.
Based on an original concept by Koichiro Amito, an Editor at Gizmodo Japan, Nape Pro is engineered to allow cursor control with minimal hand movement, offering an ergonomic workflow for creators, engineers, and users who spend long hours on a keyboard.
A prototype of Nape Pro was introduced at Tokyo Game Show 2025, receiving highly positive feedback from both the keyboard enthusiast community and professional users. Crowdfunding for Nape Pro will begin on November 20, 2025 via GIZMART, with multiple color variations and configuration options to be offered.
"Media brands hold deep insight into user behavior and technology trends. By connecting that knowledge with product creation, we aim to help develop tools and devices that genuinely improve people's workflows and creative output," Co-Founder & President Motoko Imada commented.
About GIZMART
GIZMART is a media-curated e-commerce platform operated by Gizmodo Japan.
Drawing on more than a decade of product reviewing experience, the platform offers trusted editorial selection, transparent evaluation, and collaborations with creators and manufacturers to bring high-quality products directly to consumers.
About Gizmodo Japan
Gizmodo Japan, a digital media brand with TNL Mediagene, presents the novelty and context associated with things and events. Through product reviews, the latest news, and interviews with creators, it helps users encounter new values. In addition, Gizmodo's YouTube channel offers a wide range of videos, including review content in which editorial staff members discuss the appeal of products, developer interviews, and technology commentary.
About Keychron
Keychron is a brand specializing in the design and manufacturing of high-quality keyboards, mice and peripheral devices. To date, the company has launched more than 40 different keyboard models, each offering a balance of functionality, design, and customization. Keychron has earned strong recognition from keyboard enthusiasts around the world.
About TNL Mediagene
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This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are based on beliefs and assumptions and on information currently available to TNL Mediagene. Forward-looking statements generally relate to future events or TNL Mediagene's future financial or operating performance. In some cases, you can identify forward-looking statements by the following words: "may," "will," "could," "would," "should," "expect," "intend," "plan," "anticipate," "believe," "estimate," "predict," "project," "potential," "continue," "ongoing," "target," "seek" or the negative or plural of these words, or other similar expressions that are predictions or indicate future events or prospects, although not all forward-looking statements contain these words. Forward-looking statements in this communication include, but are not limited to, statements about TNL Mediagene's future business plan and growth strategies and statements by TNL Mediagene's management. Any statements that refer to expectations, projections or other characterizations of future events or circumstances, including strategies or plans, are also forward-looking statements. These statements involve risks, uncertainties and other factors that may cause actual results, levels of activity, performance or achievements to be materially different from those expressed or implied by these forward-looking statements. Forward-looking statements in this communication or elsewhere speak only as of the date made. New uncertainties and risks arise from time to time, and it is impossible for TNL Mediagene to predict these events or how they may affect TNL Mediagene. In addition, risks and uncertainties are described in TNL Mediagene's filings with the Securities and Exchange Commission, including the risks and uncertainties set forth under the heading "Risk Factors" in TNL Mediagene's Annual Report on Form 20-F filed on April 30, 2025, as may be supplemented or amended by the TNL Mediagene's Reports of a Foreign Private Issuer on Form 6-K. These filings may identify and address other important risks and uncertainties that could cause actual events and results to differ materially from those contained in the forward-looking statements. TNL Mediagene cannot assure you that the forward-looking statements in this communication will prove to be accurate. There may be additional risks that TNL Mediagene presently does not know or that TNL Mediagene currently does not believe are immaterial that could also cause actual results to differ from those contained in the forward-looking statements. In light of the significant uncertainties in these forward-looking statements, you should not regard these statements as a representation or warranty by TNL Mediagene, its directors, officers or employees or any other person. Except as required by applicable law, TNL Mediagene does not have any duty to, and does not intend to, update or revise the forward-looking statements in this communication or elsewhere after the date of this communication. You should, therefore, not rely on these forward-looking statements as representing the views of TNL Mediagene as of any date subsequent to the date of this communication.
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SOURCE TNL Mediagene
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