Toll Brothers Opens New Luxury Townhomes at Emberly in Alpharetta, Georgia
Rhea-AI Summary
Toll Brothers (NYSE:TOL) opened its Emberly - Mariposa Collection of luxury townhomes in Alpharetta, Georgia. The three-story homes offer over 2,500 sq. ft., 3 bedrooms, 3.5 bathrooms, flex rooms, and 2-car garages, with pricing from the upper $700,000s.
Residents benefit from included lawn care, access to the Toll Brothers Design Studio for personalization, and proximity to Avalon, Wills Park, and top-rated Fulton County schools, including Milton High School and the nearby FCS Innovation Academy magnet high school.
Positive
- None.
Negative
- None.
News Market Reaction – TOL
In the May 29 session, TOL gained 0.29%, reflecting a mild positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Historical Context
| Date | Event | Sentiment | 24h Move | Catalyst |
|---|---|---|---|---|
| May 27 | New community announced | Positive | +1.5% | Announcement of new luxury townhome community in South Carolina. |
| May 27 | New collections opened | Positive | +1.5% | Opening of three new luxury home collections in Virginia. |
| May 27 | Model home opening | Positive | +1.5% | Grand opening of Nimbus Contemporary model at Washington community. |
| May 26 | Amenities grand opening | Positive | +2.6% | Grand opening of amenities at Cross Kirkland Towns community. |
| May 26 | Future community announced | Positive | +2.6% | Announcement of new luxury home community coming to Babcock Ranch. |
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
Recent positive community-opening and expansion news has generally coincided with positive one-day price reactions.
Over the past few days, Toll Brothers reported a series of growth-focused announcements, including new communities in South Carolina and Florida and expansions in Virginia and Washington, all under the news tag. Homes in these projects span from the low $400,000s to around $1.4 million, covering a wide range of sizes and segments. One-day reactions around these releases were positive, with moves of about 1.53% and 2.62%, suggesting that steady development updates have aligned with constructive market sentiment ahead of today’s Alpharetta launch.
AI-generated analysis. How Rhea-AI works. Not financial advice.
Mariposa Collection at Emberly offers low-maintenance living in a premier location
ALPHARETTA, Ga., May 28, 2026 (GLOBE NEWSWIRE) -- Toll Brothers, Inc. (NYSE:TOL), the nation’s leading builder of luxury homes, today announced the opening of its newest luxury townhomes, Emberly - Mariposa Collection, in Alpharetta, Georgia. The Toll Brothers Sales Center is now open at 2010 Rosewood Drive in Alpharetta.
Located in charming Alpharetta, Emberly - Mariposa Collection offers three-story townhomes with over 2,500 square feet of luxury living space. These exquisite homes include 3 bedrooms, 3.5 bathrooms, flex rooms, and 2-car garages, with options for decks to enjoy outdoor living. Homes in this community are priced from the upper

"This exclusive community exemplifies the Toll Brothers luxury lifestyle, offering elegant townhome designs in a sought-after location near downtown Alpharetta," said Eric White, Division President of Toll Brothers in Georgia. "Home shoppers are encouraged to visit soon to tour the community and discover the personalization options available to create their dream home."
Toll Brothers customers will experience one-stop shopping at the Toll Brothers Design Studio. The state-of-the-art Design Studio allows home shoppers to choose from a wide array of selections to personalize their dream home with the assistance of Toll Brothers professional Design Consultants.
Residents of Emberly - Mariposa Collection will enjoy low-maintenance living with lawn care included, as well as proximity to Wills Park, Avalon, and other popular shopping, dining, and recreation options. The community is also located within the esteemed Fulton County Schools district, including Milton High School, and is within walking distance of the top-rated FCS Innovation Academy magnet high school.
For more information on Emberly - Mariposa Collection and other Toll Brothers communities in Georgia, call 888-686-5542 or visit TollBrothers.com/GA.

About Toll Brothers
Toll Brothers, Inc., a Fortune 500 Company, is the nation’s leading builder of luxury homes. The Company was founded in 1967 and became a public company in 1986 with common stock listed on the New York Stock Exchange under the symbol “TOL.” Toll Brothers builds new homes and communities in over 60 markets across the United States, serving first-time, move-up, active-adult, and second-home buyers. The Company also operates its own architectural, engineering, mortgage, title, land development, smart home technology, landscape, and building components manufacturing businesses.
Toll Brothers was named the #1 Most Admired Home Builder in Fortune magazine’s 2026 list of the World’s Most Admired Companies®, the ninth year the Company has achieved this honor. Toll Brothers has also been named Builder of the Year by Builder magazine and is the first two-time recipient of Builder of the Year from Professional Builder magazine. For more information visit TollBrothers.com.
From Fortune, ©2026 Fortune Media IP Limited. All rights reserved. Used under license.
Contact: Andrea Meck | Toll Brothers, Senior Director, Public Relations & Social Media | 215-938-8169 | ameck@tollbrothers.com
Photos accompanying this announcement are available at:
https://www.globenewswire.com/NewsRoom/AttachmentNg/d3bf2f62-429c-408a-bef4-739e9b4ec45a
https://www.globenewswire.com/NewsRoom/AttachmentNg/d489d6c1-a9cc-4ba3-abf1-b3a1e07df1ee
Sent by Toll Brothers via Regional Globe Newswire (TOLL-REG)