TruGolf Holdings Stock Price, News & Analysis

TruGolf Holdings (NASDAQ: TRUG) has announced the global launch of LaunchBox, its first-ever portable launch monitor, available worldwide starting July 1, 2025. The device, priced at $2,200, targets the $300M launch monitor market with professional-grade accuracy at an accessible price point.

LaunchBox utilizes advanced hyper-speed camera technology and infrared sensors to measure 12+ shot metrics without requiring special balls or markers. The device integrates with TruGolf's E6 APEX simulation platform, powered by IBM watsonx.ai, offering features like club fitting, access to 1,500+ virtual golf courses, and gamified practice challenges. The system connects wirelessly via 5GHz Wi-Fi to PC and iOS devices.

This launch marks TruGolf's first entry into the high-growth portable simulator space in its 40-year history, positioning the company to compete in the consumer golf tech market while expanding its digital ecosystem through subscription-based software.

Urban Edge Properties has signed a lease with TruGolf Links franchising for a 6,045SF flagship location at The Plaza at Cherry Hill in New Jersey. The location, set to open by end of 2025, will be TruGolf's first flagship storefront featuring an upscale restaurant and full bar component. The facility will include five premium golf simulators and the 'Horizon' - a 17' stadium-seating setup on an elevated platform. TruGolf (NASDAQ:TRUG), known for manufacturing high-tech golf simulators, is expanding into brick-and-mortar locations with their new franchised TruGolf Links Centers. The Cherry Hill location will be situated in a premium spot within the L-shaped strip, anchored by retailers like Aldi and Total Wine. The center will undergo enhancements to deliver a fresher shopping experience, offering an 'eatertainment' concept combining golf simulation technology with upscale dining and beverages.

TruGolf Holdings (NASDAQ: TRUG), a golf simulator technology company, has announced a 1-for-50 reverse stock split effective June 23, 2025. The split will consolidate every 50 shares of Class A common stock into one share, reducing outstanding shares from 40.5 million to approximately 0.8 million. Trading will continue under the TRUG symbol with a new CUSIP number 243733409. The split will adjust exercise prices and share numbers for equity awards and incentive plans proportionally. No fractional shares will be issued; instead, stockholders will receive cash payments. The total authorized shares remain at 650 million, and the par value remains unchanged.

TruGolf Holdings (NASDAQ: TRUG) has announced the acquisition of mlSpatial, an AI and machine learning engineering firm, to enhance its golf simulation technology portfolio. The acquisition follows a successful partnership that began in March 2024 with a licensing agreement to develop AI-enhanced spin accuracy for TruGolf's Apogee Launch Monitor. This strategic move will enable TruGolf to integrate advanced AI technologies across its product suite, including Launchbox, Multisport Arcade, and E6 Apex. The acquisition aims to improve user experiences, provide training suggestions, and deliver enhanced player insights while reducing development costs. The deal aligns with broader industry trends, including significant AI infrastructure investments in the United States.

TruGolf Holdings (NASDAQ: TRUG), a golf technology company, announced its participation in the upcoming '2025 Virtual Tech Conference: Discover the Innovations Reshaping Tomorrow' hosted by Maxim Group LLC. Chief Growth Officer Brenner Adams will represent TruGolf at the conference, scheduled for June 4th, 2025, at 3:00 PM EDT. The virtual event will be accessible through M-Vest's platform, and interested participants can register via the provided link.

TruGolf Holdings (NASDAQ: TRUG) has received an extension from the Nasdaq Hearings Panel to maintain its listing status, with the company's shares being transferred to the Nasdaq Capital Market effective June 3, 2025. The extension comes with specific panel conditions that the company must meet to maintain its listing. CEO Chris Jones expressed commitment to meeting Nasdaq's listing requirements, particularly focusing on achieving organic compliance with the $1.00 minimum bid price requirement without resorting to a reverse stock split if possible.

TruGolf Holdings (NASDAQ: TRUG) has announced a $2 million stock repurchase program for its Class A common stock. The program will continue until the full amount is spent or the program is terminated. The company will conduct purchases through open-market transactions or other means, with timing and volume depending on factors including price, trading volume, and market conditions.

CEO Chris Jones stated that TruGolf's strong capital position enables this buyback program, which is aimed at enhancing shareholder value. The repurchases will be executed in compliance with SEC regulations.

TruGolf Links Franchising, a subsidiary of TruGolf Holdings (NASDAQ: TRUG), announced its participation in the New York International Franchise Expo on May 29, 2025. The company will showcase its APEX software and LaunchBox hardware at booth 409, featuring a live golf simulator and Closest to the Pin contest.

Marking its one-year anniversary, TruGolf Links has secured agreements for over 160 units across Illinois, New Jersey, Tennessee, and New York, with the first locations expected to open soon. The expo will feature prominent franchisees including Nick Reimondo (Central New Jersey Regional Developer), Bob Earley (Chicago), and Gio Dinsay (Long Island, NY), who will represent the brand's expansion in their respective markets.

TruGolf Holdings (NASDAQ: TRUG) has outlined its plan to regain Nasdaq compliance after failing to meet the $10 million minimum stockholders' equity requirement. The company's current stockholders' equity stands at ($10,508,104). Key elements of the compliance plan include:

- Converting ⅔ of founders' accrued dividends to common stock
- Converting PIPE note holders' debt to new preferred shares and warrants
- Securing a $20 million Equity Line of Credit
- Potential reverse stock split pending shareholder approval

The company maintains a strong cash position exceeding $10 million for current operations. A special shareholder meeting is scheduled for May 30th, 2025 to vote on the plan. The Nasdaq Hearings panel's decision on the extension request is pending.