TruGolf Links Franchisee Takes on Developing all of Long Island
Rhea-AI Summary
U Power (Nasdaq: UCAR) signed an initial sales agreement with Treep Mobility to supply 50 two- and three-wheeled UNEX vehicles, 8 battery-swapping cabinets, and a corresponding number of compatible batteries for taxi operations in Peru.
The initial order is valued at $113,000 and follows a successful pilot deployment in January 2025. Treep expects to cut energy replenishment costs by about 30–40% versus fuel vehicles. The parties agreed to gradually expand procurement and deployment across Peru, a market with over 100,000 registered moto taxis and a stated motorcycle market size of $324 million.
Positive
- Initial order includes 50 UNEX two/three-wheeled vehicles
- Includes 8 battery-swapping cabinets and compatible batteries
- Pilot demonstrated real-time battery monitoring and centralized swapping
- Projected 30–40% energy replenishment cost reduction for Treep
Negative
- Initial order value is modest at $113,000
- No quantified follow-on purchase commitments or timelines disclosed
News Market Reaction
On the day this news was published, UCAR declined 3.31%, reflecting a moderate negative market reaction. This price movement removed approximately $323K from the company's valuation, bringing the market cap to $9M at that time.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Market Reality Check
Peers on Argus
TRUG was up 3.42% while peers showed mixed moves: GXAI -2.48%, BHAT +2.81%, MSGM +1.56%, TBH -7.53%, GIGM +3.33%, pointing to stock-specific rather than sector-wide drivers.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Nov 20 | Broadcast tech deal | Positive | -11.4% | E6 Apex software powered Sky Sports’ coverage of The Open Championship. |
| Nov 17 | Q3 2025 earnings | Positive | +10.2% | Q3 results showed strong margins, improved equity, and reduced liabilities. |
| Nov 05 | Product launch | Positive | +4.4% | Announced TruGolf Range indoor platform with large-format projection and data. |
| Oct 08 | Major contract win | Positive | -7.5% | Named exclusive simulator supplier for a large new Golf Everywhere facility. |
| Aug 20 | Q2 2025 earnings | Neutral | -2.6% | Reported revenue growth but wider losses and lower gross margin amid expansion. |
Recent news and contract wins have produced a mix of aligned and divergent price reactions, with positive operational updates sometimes sold off despite constructive fundamentals.
Over the past six months, TruGolf has reported franchise expansion, product innovation, and balance-sheet restructuring. Notable items include Q2 and Q3 2025 results with revenue around $4–4.3M per quarter and improved equity, a $4.5M Golf Everywhere contract, and launch of TruGolf Range tied to the 2026 PGA Show. Media exposure via Sky Sports’ Open Championship coverage highlighted its E6 Apex engine. Today’s franchise development news adds another growth vector alongside simulators, software, and indoor range platforms.
Regulatory & Risk Context
An effective universal shelf on Form S-3 filed on 2025-11-17 allows TruGolf to issue up to $200,000,000 of various securities over time, subject to smaller‑issuer limits tied to its public float. This provides flexibility to raise capital via equity, debt, or hybrid instruments through future prospectus supplements, which can be dilutive or leverage‑increasing depending on structure.
Market Pulse Summary
This announcement highlights expansion of an EV battery-swapping model, with an initial $113,000 order covering 50 vehicles and 8 cabinets, plus plans to deepen the partnership. Investors may compare this to TruGolf’s recent history of product launches, franchise activity, and major contracts to gauge execution consistency. Key factors to monitor include order follow-on volumes, margin impact, and any capital-raising steps under the $200,000,000 shelf registration.
Key Terms
battery-swapping technical
electric vehicle (EV) technical
AI-empowered technical
CAGR financial
AI-generated analysis. Not financial advice.
Successful Healthcare Entrepreneur Goes All in to Develop Long Island Iconic Golf Simulator Company's New Concept
Originally signing a single-unit franchise agreement, the more he realized a much bigger opportunity to take advantage of the unique Regional Developer franchise offer from TruGolf Links. He can open, own and operate as many locations as he wants, but he can also recruit independent franchisees to own locations on Long Island. He also will provide local support for all the locations in his territory, receiving compensation from TruGolf Links for recruiting and supporting franchisees. Dinsay has the opportunity to develop 50 or more locations on Long Island. At the Regional Developer for Long Island, he also has the distribution rights for the full line of TruGolf products including in-home simulator systems and the company's newest "Launchbox".
"We started TruGolf Links because of our passion for golf any time of the year," said Chris Jones, founder and CEO of TruGolf, Inc. "We need to ensure both owner-operators and investors are supported, and we've developed an innovative approach to achieve this by offering a variety of growth paths. We are thrilled to have Gio partner with us to dominate Long Island with our TruGolf Links retail concept, delivering our tech-forward vision to golfers across Long Island."
TruGolf Links is transforming the way golf is played, practiced, and enjoyed with state-of-the-art indoor golf simulators that blend realism, technology, and accessibility. With proprietary software, precision tracking systems, and immersive course simulations, TruGolf Links provides a best-in- class experience for everyone—from beginners to PGA professionals. In addition to recreation, TruGolf simulators are also being integrated into health, wellness, and performance training environments, helping individuals improve posture, coordination, strength, and range of motion through the game of golf.
"When Gio joined TruGolf Links he was a contributor immediately with a fresh view on the business", said Dr. Ben Litalien, CFE, Chief Development Officer at TruGolf Links. "As a healthcare provider he realized the connection between physical health and performance, making him a tremendous asset to our team. Together we will change indoor golf for good".
TruGolf Links, known for delivering immersive, high-tech golf simulator experiences, is expanding nationwide through a network of experienced entrepreneurs like Dinsay. Regional Developer, Nick Reimondo in
The company is rapidly expanding across the U.S. through a regional developer model, partnering with high-level entrepreneurs and professionals who are aligned with its vision of bringing golf indoors to more communities, more often. The regional developer franchise allows them to build a network of franchise locations in their territory and participate in the revenues generated. The regional developer franchisees are also offered a reseller agreement to represent the full line of TruGolf products in their territory, a unique and unparalleled opportunity.
For more information about TruGolf Links, visit www.trugolflinks.com or contact Andrew Johnson, Vice President of Franchising at andrewj@trugolflinks.com. Connect on the brand's social pages by visiting https://www.linkedin.com/company/trugolflinks and/or https://www.facebook.com/trugolflinks/.
About TruGolf, Inc.
Since 1983, TruGolf has been passionate about driving the golf industry with innovative indoor golf solutions. TruGolf builds products that capture the spirit of golf. TruGolf's mission is to help grow the game by attempting to make it more Available, Approachable, and Affordable through technology - because TruGolf believes Golf is for Everyone. TruGolf's team has built award- winning video games ("Links"), innovative hardware solutions, and an all-new e-sports platform to connect golfers around the world with E6 CONNECT. Since TruGolf's beginning, TruGolf has continued to attempt to define and redefine what is possible with golf technology.
About TruGolf Links Franchising
While the company offers individual franchises, the focus of its expansion efforts is with Regional Developers who acquire a territory of 1M or more in population, open a flagship location within that territory, then develop the territory with additional units they own or with independent franchisees. Regional Developers are compensated for attracting franchisees and providing support locally to all TruGolf Links locations within their territory. For more information about TruGolf Links franchise program, visit: www.trugolflinks.com/franchising.
Forward-Looking Statements
This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, Section 21E of the Securities Exchange Act of 1934, and the safe harbor provisions of the