UFP Industries Features Innovative, Solutions-Focused Products at NAHB 2026 Builders Show

Rhea-AI Summary

UFP Industries (NASDAQ: UFPI) highlighted new, solutions-focused building products at the 2026 NAHB International Builders Show in Orlando on Feb. 16, 2026. Key displays included Deckorators Summit and new Altitude decking, ProWood TrueFrame Joist, Edge Arris mineral-based composite trim, and UFP Site Built Frame Forward Systems.

The showcase emphasizes time- and cost-saving systems for decking, trim, framing and offsite-built components, using proprietary Surestone technology and a system approach from design through delivery.

Key Figures

Quarterly dividend: $0.36 per share Dividend increase: 3% increase Dividend growth streak: 14 consecutive years +5 more

8 metrics

Quarterly dividend $0.36 per share Cash dividend declared, payable March 16, 2026

Dividend increase 3% increase Increase over March 2025 quarterly dividend

Dividend growth streak 14 consecutive years Years of consecutive dividend increases

Director stock purchase 322 shares at $104.90 Michael G. Wooldridge common stock acquisition on Feb 2, 2026

Director holdings 15,019 direct shares Post-transaction holdings for Michael G. Wooldridge

Phantom stock units grant 571 units at $104.90 Thomas Wayne Rhodes phantom stock acquisition on Feb 2, 2026

Executive phantom units 93,845 units Matthew J. Missad phantom stock units after Jan 30, 2026 grant

Builders Show year 2026 NAHB IBS Event where new UFPI products and systems were showcased

Market Reality Check

Price: $114.60 Vol: Volume 259,033 is at 0.74...

normal vol

$114.60 Last Close

Volume Volume 259,033 is at 0.74x the 20-day average of 351,371, suggesting subdued trading interest pre-news. normal

Technical Price $114.60 is trading above the 200-day MA at $98.19, indicating a pre-existing upward trend before this product announcement.

Peers on Argus

UFPI was up 0.13% with mixed peer moves: WFG (+0.46%), SSD (+0.21%), BCC (-2.28%...

1 Up

UFPI was up 0.13% with mixed peer moves: WFG (+0.46%), SSD (+0.21%), BCC (-2.28%), GGB (+1.73%), AXTA (-0.55%). Momentum scanner only flagged SBSW, a different name, reinforcing a stock-specific context.

Historical Context

5 past events · Latest: Feb 12 (Positive)

Pattern 5 events

Date	Event	Sentiment	Move	Catalyst
Feb 12	Marketing campaign	Positive	-0.9%	Deckorators named 2026 the Year of the Front Yard with design campaign.
Feb 10	Product trend report	Positive	+1.2%	Release of 2026 Outdoor Living Report and related product rollouts.
Jan 29	Sponsorship expansion	Positive	-0.0%	Expanded PGA TOUR marketing partnership and new player sponsorships.
Jan 27	Earnings call notice	Neutral	-1.0%	Announcement of Q4 2025 results release and conference call schedule.
Nov 12	Product award win	Positive	-0.0%	Edge’s EvoTrim named a Good Housekeeping 2026 Home Reno Award winner.

Pattern Detected

Recent brand and marketing news have produced mixed reactions: multiple positive product/branding headlines were followed by negative 24h moves, while one trend report saw a modest gain.

Recent Company History

Over the last few months, UFPI-related news has focused on brand-building and product positioning. Deckorators campaigns and outdoor-living trend reports on Feb 10 and Feb 12, 2026 highlighted new decking lines and design themes. Edge’s EvoTrim product received a 2026 Home Reno Award on Nov 12, 2025. An upcoming Q4 2025 earnings call was announced for Feb 23–24, 2026. Today’s Builders Show product showcase continues this pattern of emphasizing innovation and value-added offerings across UFPI’s portfolio.

Market Pulse Summary

This announcement emphasizes UFPI’s strategy of offering innovative, solutions-focused products acro...

Analysis

This announcement emphasizes UFPI’s strategy of offering innovative, solutions-focused products across decking, trim, and site-built systems at the 2026 NAHB International Builders Show. Recent history shows a series of branding, trend, and award-related headlines, alongside a growing dividend that reached $0.36 per share with 14 consecutive annual increases. Investors may focus on how these product platforms and marketing efforts translate into revenue growth and margins when Q4 2025 results are reported.

Key Terms

kiln-dried after treatment (kdat), laminated veneer lumber (lvl), class b flame-spread rating, mineral-based composite, +2 more

6 terms

kiln-dried after treatment (kdat) technical

"TrueFrame™ Joist, a kiln-dried after treatment (KDAT) framing solution designed for use"

Kiln-dried after treatment (KDAT) describes lumber that has been treated with a preservative and then dried in a controlled oven (kiln) to remove excess moisture and stabilize the wood. For investors, KDAT matters because it typically means higher durability, fewer defects like warping or shrinking, easier handling and installation, and often higher market value and lower warranty or replacement risk compared with untreated or only-treated-at-yard wood.

laminated veneer lumber (lvl) technical

"TrueFrame Joist is lighter than laminated veneer lumber (LVL) or steel"

An engineered wood product made by bonding many thin layers of wood together under heat and pressure to form long, stable beams and panels. Think of it as sliced bread glued back into a single, stronger loaf shaped for use as columns, headers or floor joists. Investors watch LVL because its demand and price track construction and remodeling activity; changes in supply, raw‑material costs or building trends can affect manufacturers’ revenues and margins.

class b flame-spread rating technical

"Altitude decking line, built with a fire-resistant core and featuring a Class B flame-spread rating"

A Class B flame-spread rating is a standardized lab result indicating a building material’s surface burns at a moderate rate (commonly scored about 26–75 on widely used flame-spread scales). Investors should care because that rating affects fire-safety classification, code compliance, insurance costs and potential liability—like a fuel-efficiency label for how quickly a surface can spread flame, which influences a property’s risk profile and value.

mineral-based composite technical

"Edge ... exhibited its mineral-based composite trim, Arris™, introducing to the category"

A mineral-based composite is a manufactured material made by combining powdered or fibrous minerals (such as silica, calcium carbonate, or clay) with a binding agent to create a solid product engineered for greater strength, durability or specific performance. Investors watch these materials because they can lower costs, extend product life, influence manufacturing scale and environmental credentials, and expose companies to raw-material supply and regulatory risks—factors that affect demand, margins and long-term value.

phantom stock units financial

"reported an award of 322 phantom stock units on February 2, 2026"

Phantom stock units are company promises that pay a cash or stock-equivalent award tied to the firm’s share price or value growth, but they do not issue actual shares. Think of them as a bonus check that moves with the stock like a mirror rather than handing over an ownership slice. Investors care because these awards can affect a company’s future cash obligations, executive incentives and reported expenses without causing share dilution.

deferred compensation plan financial

"credited at a reference price of $104.90 per unit under the company’s Deferred Compensation Plan"

A deferred compensation plan is an arrangement where an employer agrees to pay part of an employee’s pay or bonus at a later date instead of immediately, often to reduce current tax bills or to tie rewards to long-term performance. For investors it matters because these promises create future cash obligations and influence executive incentives and retention; they can affect a company’s reported liabilities, cash flow planning and the risk profile if the business faces financial trouble.

AI-generated analysis. Not financial advice.

ORLANDO, Fla., Feb. 16, 2026 /PRNewswire/ -- UFP Industries, Inc. (NASDAQ: UFPI) and its family of companies showcased a collection of new products and brands at the 2026 NAHB International Builders Show aimed at providing customers with innovative time- and cost- saving solutions and driving the construction industry forward.

The company's premier retail brand, Deckorators® (booth W2573), continues to redefine outdoor living spaces. The Deckorators booth at IBS featured both the Summit decking line— manufactured with Deckorators' proprietary Surestone® technology – and the brand's new Altitude decking line, built with a fire-resistant core and featuring a Class B flame-spread rating.

Also featured is ProWood's new TrueFrame™ Joist, a kiln-dried after treatment (KDAT) framing solution designed for use in deck substructures. TrueFrame Joist is lighter than laminated veneer lumber (LVL) or steel and helps reduce cupping, twisting, and warping for cleaner cuts and greater stability.

Edge (booth W2567), a leader in exterior trim and siding products, exhibited its mineral-based composite trim, Arris™, introducing to the category the first product of its kind. Using proprietary Surestone® technology, Arris trim is light, durable and resists the cracking and separation common in other PVC or wood composite trim products over time.

Finally, UFP Site Built launched Frame Forward Systems (booth: W7389), combining offsite precision with onsite execution– wall panels, floor cassettes, roof trusses and stairs, all built accurately and delivered on time. Frame Forward Systems provides a system approach that delivers speed, savings, safety and service at every step of a project– from design through delivery.

"Our company has been a trusted industry leader for over 70 years. Today, we're driving our business forward by bringing value-added, solutions-focused products to market that anticipate our customers' needs and fuel innovation in our core markets," said Will Schwartz, CEO of UFP Industries. 

View original content to download multimedia:https://www.prnewswire.com/news-releases/ufp-industries-features-innovative-solutions-focused-products-at-nahb-2026-builders-show-302688783.html

SOURCE UFP Industries, Inc.

FAQ

What products did UFP Industries (UFPI) unveil at the NAHB 2026 Builders Show?

UFP Industries showcased new decking, trim, framing and offsite systems at NAHB 2026. According to the company, featured items included Deckorators Summit and Altitude decking, ProWood TrueFrame Joist, Edge Arris trim, and UFP Site Built Frame Forward Systems for modular panels and cassettes.

What is special about Deckorators Altitude decking announced by UFPI at NAHB 2026?

Deckorators Altitude decking has a fire-resistant core with a Class B flame-spread rating. According to the company, Altitude pairs Deckorators' Surestone technology with a fire-resistant core to meet higher flame-spread performance expectations.

How does ProWood TrueFrame Joist from UFPI differ from LVL or steel joists?

TrueFrame Joist is lighter and designed to reduce cupping, twisting and warping compared with LVL or steel. According to the company, its kiln-dried after treatment (KDAT) framing improves stability, cleaner cuts, and ease of handling for deck substructures.

What is Edge Arris trim and why did UFPI highlight it at NAHB 2026?

Edge Arris is a mineral-based composite trim using Surestone technology, introduced as a first-of-its-kind product in its category. According to the company, Arris offers light weight, durability and resistance to cracking and separation versus PVC or wood composite trims.

What does UFP Site Built's Frame Forward Systems provide for builders?

Frame Forward Systems combines offsite precision with onsite execution for walls, floor cassettes, trusses and stairs. According to the company, the system approach aims to deliver speed, savings, safety and service from design through delivery to job sites.

Where and when did UFPI present these products at the 2026 Builders Show?

UFP Industries presented its family of brands at the NAHB International Builders Show in Orlando on Feb. 16, 2026. According to the company, booths included Deckorators at W2573, Edge at W2567 and UFP Site Built at W7389 for live product displays.