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FlavCity and MARKET.live Announce Major Product Launch on TikTok LIVE Featuring Bobby Parrish — With Exclusive Offers and a Mid-Stream Brand Announcement

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VERB Technology (NASDAQ: VERB), owner of MARKET.live, has announced a major TikTok LIVE event in partnership with FlavCity. The livestream, scheduled for July 25, 2025, from 11:00 AM to 2:00 PM ET, will feature FlavCity founder Bobby Parrish launching their new Anytime Essentials line of functional beverages.

The event will be produced from MARKET.live's Los Angeles studio with Parrish joining remotely from Florida. The livestream will include exclusive offers, gifts with purchase, and a significant brand announcement planned for 12:30 PM ET. The launch represents FlavCity's strategic expansion in digital retail through MARKET.live's platform, focusing on healthy, functional beverages as alternatives to sugary drinks.

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VERB Technology (NASDAQ: VERB), proprietaria di MARKET.live, ha annunciato un importante evento TikTok LIVE in collaborazione con FlavCity. La diretta streaming, prevista per il 25 luglio 2025, dalle 11:00 alle 14:00 ET, vedrà il fondatore di FlavCity, Bobby Parrish, lanciare la nuova linea Anytime Essentials di bevande funzionali.

L'evento sarà prodotto dallo studio di MARKET.live a Los Angeles, mentre Parrish parteciperà da remoto dalla Florida. La diretta includerà offerte esclusive, regali con l'acquisto e un importante annuncio di brand previsto per le 12:30 ET. Il lancio rappresenta l'espansione strategica di FlavCity nel commercio digitale attraverso la piattaforma di MARKET.live, puntando su bevande salutari e funzionali come alternative alle bevande zuccherate.

VERB Technology (NASDAQ: VERB), propietario de MARKET.live, ha anunciado un importante evento en vivo en TikTok LIVE en colaboración con FlavCity. La transmisión en vivo, programada para el 25 de julio de 2025, de 11:00 a.m. a 2:00 p.m. ET, contará con el lanzamiento de la nueva línea Anytime Essentials de bebidas funcionales por parte de Bobby Parrish, fundador de FlavCity.

El evento se producirá desde el estudio de MARKET.live en Los Ángeles, con Parrish uniéndose de forma remota desde Florida. La transmisión incluirá ofertas exclusivas, regalos con la compra y un importante anuncio de marca previsto para las 12:30 p.m. ET. Este lanzamiento representa la expansión estratégica de FlavCity en el comercio digital a través de la plataforma de MARKET.live, enfocándose en bebidas saludables y funcionales como alternativas a las bebidas azucaradas.

VERB Technology (NASDAQ: VERB)는 MARKET.live의 소유주로서 FlavCity와 협력하여 주요 TikTok LIVE 이벤트를 발표했습니다. 이 라이브 스트리밍은 2025년 7월 25일 오전 11시부터 오후 2시(동부 표준시)까지 진행되며, FlavCity 창립자 Bobby Parrish가 Anytime Essentials라는 새로운 기능성 음료 라인을 출시할 예정입니다.

이 이벤트는 MARKET.live의 로스앤젤레스 스튜디오에서 제작되며 Parrish는 플로리다에서 원격으로 참여합니다. 라이브 스트리밍에는 독점 할인, 구매 시 선물, 그리고 오후 12시 30분(동부 표준시)에 예정된 중요한 브랜드 발표가 포함됩니다. 이번 출시는 MARKET.live 플랫폼을 통한 FlavCity의 디지털 소매 전략 확장의 일환으로, 설탕 음료를 대체할 건강하고 기능성 있는 음료에 중점을 두고 있습니다.

VERB Technology (NASDAQ : VERB), propriétaire de MARKET.live, a annoncé un événement majeur sur TikTok LIVE en partenariat avec FlavCity. Le livestream, prévu pour le 25 juillet 2025, de 11h00 à 14h00 ET, mettra en vedette Bobby Parrish, fondateur de FlavCity, qui lancera leur nouvelle gamme Anytime Essentials de boissons fonctionnelles.

L'événement sera produit depuis le studio MARKET.live à Los Angeles, avec Parrish participant à distance depuis la Floride. Le livestream comprendra des offres exclusives, des cadeaux pour tout achat, ainsi qu'une annonce importante de la marque prévue à 12h30 ET. Ce lancement représente l'expansion stratégique de FlavCity dans la vente digitale via la plateforme MARKET.live, en mettant l'accent sur des boissons saines et fonctionnelles comme alternatives aux boissons sucrées.

VERB Technology (NASDAQ: VERB), Eigentümer von MARKET.live, hat eine große TikTok LIVE-Veranstaltung in Zusammenarbeit mit FlavCity angekündigt. Der Livestream, der für den 25. Juli 2025 von 11:00 bis 14:00 Uhr ET geplant ist, wird FlavCity-Gründer Bobby Parrish zeigen, wie er die neue Anytime Essentials-Linie funktionaler Getränke vorstellt.

Die Veranstaltung wird aus dem MARKET.live-Studio in Los Angeles produziert, während Parrish aus Florida zugeschaltet wird. Der Livestream beinhaltet exklusive Angebote, Geschenke beim Kauf und eine wichtige Markenankündigung, die für 12:30 Uhr ET geplant ist. Der Launch stellt FlavCitys strategische Expansion im digitalen Handel über die Plattform von MARKET.live dar, mit Fokus auf gesunde, funktionale Getränke als Alternative zu zuckerhaltigen Getränken.

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LOS ANGELES, July 24, 2025 (GLOBE NEWSWIRE) -- VERB Technology Company, Inc. (NASDAQ: VERB) (“VERB” or the “Company”), the force behind MARKET.live, a leading livestream social shopping platform, today announced an exclusive TikTok LIVE event produced in partnership with health and wellness brand FlavCity. The livestream will feature FlavCity founder Bobby Parrish, who will unveil the brand’s new Anytime Essentials line—a functional daily drink solution aimed at helping consumers replace sugary, artificial beverages with clean, nutrient-rich options.

The livestream will take place on Friday, July 25, 2025, from 11:00 AM to 2:00 PM ET on FlavCity’s official TikTok channel, @FlavCity. The event will be hosted from MARKET.live’s Los Angeles-based studio with Bobby Parrish joining remotely from Florida.

This event marks a major sales milestone for FlavCity and a key moment in the brand’s digital expansion. Leveraging MARKET.live’s full-service production and TikTok expertise, FlavCity will showcase a product line developed to meet the growing demand for healthy, functional beverages that can be enjoyed daily—products that fill a clear gap in the market.

Key event highlights include:

  • The official launch of FlavCity Anytime Essentials, with inventory allocated exclusively for TikTok
  • Gifts with purchase and limited-time offers available only during the livestream
  • A major announcement at 12:30 PM ET, revealing an important new development for the brand
  • Real-time education and product walkthroughs led by Bobby Parrish and MARKET.live hosts

"We really appreciate working with the MARKET.live team and the growth we’ve enjoyed since we’ve started with them. We’re excited about the continuing expansion and momentum we’re building together," said, Chief Marketing Officer at FlavCity. "This launch is an important step forward in our growth and in delivering better-for-you products to our community in innovative ways."

"This launch represents the intersection of innovation in health and wellness with scalable, high-performance digital retail," said Rory J. Cutaia, CEO of VERB. "We’re proud to produce this event for Bobby and the FlavCity team as they continue their impressive growth and deliver high-value products that resonate with their massive online community."

Event Details

Date: Friday, July 25, 2025
Time: 11:00 AM – 2:00 PM Eastern Time
Watch: TikTok.com/@FlavCity
RSVP: https://www.tiktok.com/live/event/7525877346641903629

About VERB

VERB Technology Company, Inc. (NASDAQ: VERB) is a market leader in interactive video-based sales applications. The Company’s MARKET.live platform is a multi-vendor, multi-presenter livestream social shopping destination at the forefront of the convergence of ecommerce and entertainment. The Company’s Software-as-a-Service (SaaS) platform for sales enablement includes interactive video CRM, shoppable video, and webinar features. VERB’s applications are used by over 200,000 users in more than 100 countries and are available in over 60 languages. The Company is headquartered in Lehi, Utah, and operates creator and production studios in Los Angeles, California.

For more information, please visit: www.verb.tech and www.market.live

Forward-Looking Statements

This press release contains “forward-looking statements” as that term is defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements include, but are not limited to, statements regarding the Company’s livestream productions, anticipated events, user engagement, and product launches. These statements involve risks and uncertainties that may cause actual results to differ materially from those described, including those discussed in our filings with the Securities and Exchange Commission (SEC). The forward-looking statements contained in this press release speak only as of the date hereof, and we undertake no obligation to update any such statements except as required by law.

Media Contact:
info@market.live


FAQ

When is FlavCity's product launch on TikTok LIVE with VERB's MARKET.live platform?

The livestream event is scheduled for Friday, July 25, 2025, from 11:00 AM to 2:00 PM ET on FlavCity's official TikTok channel @FlavCity.

What products will FlavCity launch during the MARKET.live TikTok event?

FlavCity will launch their new Anytime Essentials line, featuring functional daily drink solutions designed as healthy alternatives to sugary, artificial beverages.

Who will host the FlavCity MARKET.live TikTok event?

The event will feature FlavCity founder Bobby Parrish joining remotely from Florida, along with MARKET.live hosts from their Los Angeles-based studio.

What special offers will be available during the FlavCity TikTok LIVE event?

The event will include exclusive gifts with purchase, limited-time offers, and a major brand announcement scheduled for 12:30 PM ET.

Where can viewers watch the FlavCity MARKET.live product launch?

Viewers can watch the livestream on FlavCity's official TikTok channel at TikTok.com/@FlavCity.
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