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Valvoline Inc. Partners with College Athletes to Raise Awareness about the Importance of Mental Health

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Valvoline Inc. (NYSE: VVV) has launched a mental health awareness initiative during Suicide Prevention Month, partnering with student athletes from Ohio State University and the University of Tennessee. The campaign, themed "Protect What Matters," will feature mental health tips from athletes Carnell Tate, Karlyn Pickens, and Cade Phillips.

For each share of the athletes' posts, Valvoline will donate $1 to children's hospitals in Columbus and Knoxville, up to $5,000 each. This initiative is particularly relevant as CDC data shows auto repair workers have double the suicide rate compared to other industries. The company, which employs over 11,000 people across 1,000 service centers, is expanding its mental health-focused community involvement, including a recent partnership with KVC Behavioral Healthcare Kentucky.

Valvoline Inc. (NYSE: VVV) ha lanciato un'iniziativa di sensibilizzazione sulla salute mentale durante il Mese della Prevenzione del Suicidio, in collaborazione con studenti-atleti dell'Ohio State University e dell'University of Tennessee. La campagna, intitolata "Proteggere Ciò che Conta", presenterà consigli sulla salute mentale forniti dagli atleti Carnell Tate, Karlyn Pickens e Cade Phillips. Per ogni condivisione dei post degli atleti, Valvoline donerà $1 to children's hospitals agli ospedali pediatrici di Columbus e Knoxville, fino a $5,000 ciascuno. Questa iniziativa è particolarmente rilevante poiché i dati CDC indicano che i lavoratori della riparazione auto hanno un tasso di suicidio raddoppiato rispetto ad altri settori. L'azienda, che impiega oltre 11.000 persone in 1.000 centri di servizio, sta espandendo il proprio impegno comunitario focalizzato sulla salute mentale, includendo una recente partnership con KVC Behavioral Healthcare Kentucky.

Valvoline Inc. (NYSE: VVV) ha lanzado una iniciativa de concienciación sobre la salud mental durante el Mes de Prevención del Suicidio, en colaboración con atletas estudiantiles de la Ohio State University y la University of Tennessee. La campaña, titulada "Protege lo que importa", incluirá consejos de salud mental de los atletas Carnell Tate, Karlyn Pickens y Cade Phillips. Por cada compartido de las publicaciones de los atletas, Valvoline donará $1 to children's hospitals a hospitales infantiles en Columbus y Knoxville, hasta $5,000 cada uno. Esta iniciativa resulta especialmente relevante ya que los datos de los CDC muestran que los trabajadores de reparación de automóviles tienen una tasa de suicidio doble frente a otros sectores. La empresa, que emplea más de 11,000 personas en 1,000 centros de servicio, está ampliando su participación comunitaria centrada en la salud mental, incluyendo una asociación reciente con KVC Behavioral Healthcare Kentucky.

Valvoline Inc. (NYSE: VVV)은 자살 예방의 달 동안 정신 건강 인식 이니셔티브를 시작했고, 오하이오 주립대학교와 테네시 대학교의 학생 운동선수들과 협력합니다. 캠페인의 주제는 "중요한 것을 지키자"이며 Carnell Tate, Karlyn Pickens, Cade Phillips 선수의 정신 건강 팁이 담깁니다. 선수들의 게시물 한 개당 Valvoline은 콜럼버스와 녹스빌의 어린이 병원에 $1 to children's hospitals을 기부하며, 각 병원 최대 $5,000까지입니다. CDC 데이터에 따르면 자동차 정비 노동자는 다른 업계보다 자살률이 두 배 높습니다. 1,000개의 서비스 센터에서 11,000명 이상을 고용하는 이 회사는 최근 케비스 행동 건강케 Kentucky와의 파트너십을 포함해 정신 건강에 초점을 맞춘 지역사회 참여를 확대하고 있습니다.

Valvoline Inc. (NYSE: VVV) a lancé une initiative de sensibilisation à la santé mentale pendant le Mois de la Prévention du Suicide, en partenariat avec des athlètes étudiants de l’Ohio State University et de l’Université du Tennessee. La campagne, intitulée « Protéger ce qui compte », présentera des conseils de santé mentale de la part des athlètes Carnell Tate, Karlyn Pickens et Cade Phillips. Pour chaque partage des publications des athlètes, Valvoline fera don de $1 to children's hospitals dans des hôpitaux pour enfants de Columbus et Knoxville, jusqu’à $5,000 chacun. Cette initiative est d’autant plus pertinente que les données du CDC montrent que les travailleurs de la réparation automobile ont un taux de suicide deux fois plus élevé que dans d’autres secteurs. L’entreprise, qui emploie plus de 11 000 personnes dans 1 000 centres de service, élargit son engagement communautaire axé sur la santé mentale, y compris un récent partenariat avec KVC Behavioral Healthcare Kentucky.

Valvoline Inc. (NYSE: VVV) hat eine Initiative zur Sensibilisierung für psychische Gesundheit während des Monats der Suizidprävention gestartet, in Partnerschaft mit Studenten-Athleten der Ohio State University und der University of Tennessee. Die Kampagne mit dem Motto „Protect What Matters“ wird mentale Gesundheitstipps von Athleten Carnell Tate, Karlyn Pickens und Cade Phillips enthalten. Für jeden Like/Share der Posts der Athleten wird Valvoline $1 to children's hospitals an Kinderkrankenhäuser in Columbus und Knoxville spenden, jeweils bis zu $5,000. Diese Initiative ist besonders relevant, da CDC-Daten zeigen, dass Autoreparaturarbeiter eine doppelt so hohe Suizidrate wie andere Branchen haben. Das Unternehmen, das über 11.000 Mitarbeiter in 1.000 Service-Zentren beschäftigt, erweitert sein gemeinnütziges Engagement rund um mentale Gesundheit, einschließlich einer jüngsten Partnerschaft mit KVC Behavioral Healthcare Kentucky.

Valvoline Inc. (NYSE: VVV) أطلقت مبادرة توعية بالصحة النفسية خلال شهر الوقاية من الانتحار، بالتعاون مع رياضيين طلاب من جامعة ولاية أوهايو وجامعة تينيسي. الحملة، التي تحمل عنوان "احمِ ما يهم", ستتضمن نصائح للصحة النفسية من قبل الرياضيين Carnell Tate وKarlyn Pickens وCade Phillips. مقابل كل مشاركة من منشورات الرياضيين، ستتبرع فالڤولين $1 to children's hospitals إلى المستشفيات الأطفال في كولومبوس ونوكسفيل، حتى $5,000 لكل منهما. هذه المبادرة ذات صلة خاصة إذ تُظهر بيانات مراكز السيطرة على الأمراض والوقاية منها أن عمال إصلاح السيارات لديهم معدّل انتحار مضاعف مقارنةً بقطاعات أخرى. الشركة، التي توظف أكثر من 11,000 شخص عبر 1,000 مركز خدمة، توسع أنشطتها المجتمعية المستندة إلى الصحة العقلية، بما في ذلك شراكة حديثة مع KVC Behavioral Healthcare Kentucky.

Valvoline Inc. (NYSE: VVV) 在自杀预防月推出了一项心理健康意识倡议,携手来自俄亥俄州立大学和田纳西大学的学生运动员。该活动以“保护重要的事物”为主题,将由运动员 Carnell Tate、Karlyn Pickens 和 Cade Phillips 提供心理健康小贴士。每当球员发布的帖子获得转发,Valvoline 将向 Columbus 和 Knoxville 的儿童医院捐赠 $1 to children's hospitals,金额上限为每家 $5,000。此举尤为重要,因为 CDC 的数据显示,汽车维修行业工人自杀率是其他行业的两倍。该公司在 1,000 个服务中心雇用超过 11,000 名员工,正在扩大其以心理健康为重点的社区参与,包括与 Kentucky 的 KVC Behavioral Healthcare 的最新合作伙伴关系。

Positive
  • Company demonstrates social responsibility by addressing critical mental health issues in its industry
  • Strategic partnership with high-profile college athletes enhances brand visibility
  • Commitment to donate up to $10,000 total to children's hospitals shows community engagement
  • Large operational footprint with 1,000 service centers and 11,000 employees indicates strong market presence
Negative
  • Limited financial commitment with maximum donation cap of $5,000 per hospital
  • High suicide rate among auto service workers could indicate industry-wide workplace challenges

Top Student Athletes from Ohio State University and the University of Tennessee Encourage Everyone to "Protect What Matters" During Suicide Prevention Month

LEXINGTON, Ky., Sept. 22, 2025 /PRNewswire/ -- Valvoline Inc. (NYSE: VVV), the quick, easy, trusted leader in preventive automotive maintenance, today announced it is partnering with student athletes from Ohio State University and the University of Tennessee to encourage mental wellbeing and share the sentiment of "Protect What Matters" during Suicide Prevention Month.

"At Valvoline Inc., we understand how important regular preventive maintenance is to protect your vehicle," said Laura Carpenter, Chief Customer Officer, Valvoline Inc. "During Suicide Prevention Month and throughout the year, we want people to protect their mental health, too. We're excited to partner with student athletes from Ohio State University and the University of Tennessee to help bring awareness to the importance of taking care of your mental health."

Carnell Tate, wide receiver for Ohio State University, as well as University of Tennessee softball pitcher Karlyn Pickens and basketball forward Cade Phillips will be sharing their mental health tips and messages. For every share the posts receive, $1 will be donated to Nationwide Children's Hospital in Columbus, Ohio, and East Tennessee Children's Hospital in Knoxville, Tennessee, up to $5,000 each.

Data from the Centers for Disease Control found that men working in auto repair and maintenance service positions have a suicide rate double that of those working in other industries. Valvoline Inc. employs more than 11,000 people across its 1,000 company-owned Valvoline Instant Oil Change and Great Canadian Oil Change service centers and is focusing its community involvement and corporate donations on efforts that reduce mental health stigmas and drive better mental health outcomes.

Earlier this year, the company partnered with KVC Behavioral Healthcare Kentucky to provide Collaborative Assessment and Management of Suicidality (CAMS) training for KVC Kentucky clinicians. Valvoline Inc. plans to announce additional mental health partnerships in the coming weeks.

Valvoline Inc. worked closely on the NIL activities with Learfield's corporate development team in conjunction with Ohio State Sports Properties and The Vol Network, the locally based teams of Learfield – the media and technology company powering college athletics.

About Valvoline Inc.
Valvoline Inc. (NYSE: VVV) delivers quick, easy, trusted service at more than 2,100 franchised and company-operated service centers across the United States and Canada. The company completes more than 28 million services annually system-wide, from 15-minute stay-in-your-car oil changes to a variety of manufacturer-recommended maintenance services such as wiper replacements and tire rotations. At Valvoline Inc., it all starts with our people, including 11,000 team members who are working to grow the core business, expand the company's retail network, and plan for the vehicles of the future. For more information, visit vioc.com.

About Ohio State Athletics
The Ohio State University Department of Athletics is one of the most visible, respected and accomplished programs in the nation. It ranks among the largest in terms of number of student-athletes – over 1,000 – and in number of varsity sports (36). The department is committed to providing its student-athletes with the finest in academic and athletics support in order to ensure a quality and life-enhancing experience. The department maintains entirely self-supporting operations. No student fees, tax dollars or university funds are used to support the programs of the Department of Athletics.

About Learfield
Learfield is the media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield's presence in college sports and live events delivers influence and maximizes reach to target audiences. With solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors' Cup, supporting athletic departments across all divisions.

SM Service mark, Valvoline Inc., or its subsidiaries, registered in various countries

For Further Information

Investor Inquiries
Elizabeth Clevinger
+1 (859) 357-3155
IR@valvoline.com 

Media Inquiries
Angela Davied
+1 (913) 302-0032
Media@valvoline.com 

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/valvoline-inc-partners-with-college-athletes-to-raise-awareness-about-the-importance-of-mental-health-302561830.html

SOURCE Valvoline Inc.

FAQ

What is Valvoline's (NYSE: VVV) new mental health initiative for September 2025?

Valvoline is partnering with student athletes from Ohio State University and University of Tennessee for a 'Protect What Matters' campaign during Suicide Prevention Month, donating up to $10,000 to children's hospitals based on social media shares.

Which student athletes are participating in Valvoline's mental health awareness campaign?

The campaign features Carnell Tate (Ohio State wide receiver), Karlyn Pickens (Tennessee softball pitcher), and Cade Phillips (Tennessee basketball forward).

How many employees does Valvoline (VVV) have across its service centers?

Valvoline employs over 11,000 people across its 1,000 company-owned Valvoline Instant Oil Change and Great Canadian Oil Change service centers.

What is the suicide rate among auto repair workers according to CDC data?

According to CDC data, men working in auto repair and maintenance service positions have a suicide rate double that of those working in other industries.

How much will Valvoline donate for each social media share in their 2025 mental health campaign?

Valvoline will donate $1 for each share of the athletes' posts, up to $5,000 each to Nationwide Children's Hospital and East Tennessee Children's Hospital.
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