The Salvation Army and Walmart Partner Once Again to Bring Joy and Hope to Families in Need This Holiday Season
Walmart (WMT) and The Salvation Army renewed their holiday partnership to expand charitable giving from now through December 24, 2025. Walmart will match Holiday Meal donations up to $500,000 and will match online/app Round-Up donations up to $1,000,000 (Round-Up runs Dec 2–24). In-store programs include Red Kettle (Nov 15–Dec 24) and Angel Tree (Nov 15–Dec 15). Online Angel Tree and Holiday Meal Donation options run through December 15 and December 24 respectively. The campaign aims to increase meals, toys, and essential services for families in need.
Walmart (WMT) e The Salvation Army hanno rinnovato la loro partnership natalizia per espandere le donazioni caritatevoli da ora fino al 24 dicembre 2025. Walmart assicurerà la corrispondenza delle donazioni per pasti natalizi fino a 500.000 USD e corrisponderà alle donazioni Round-Up online/app fino a 1.000.000 USD (Round-Up dal 2 al 24 dicembre). I programmi in negozio includono Red Kettle (15 nov–24 dic) e Angel Tree (15 nov–15 dic). Le opzioni online Angel Tree e Donazione di Pasti Natalizi sono disponibili fino al 15 dicembre e al 24 dicembre rispettivamente. La campagna ha l’obiettivo di aumentare pasti, giocattoli e servizi essenziali per le famiglie bisognose.
Walmart (WMT) y The Salvation Army renovaron su asociación navideña para ampliar las donaciones benéficas desde ahora hasta el 24 de diciembre de 2025. Walmart igualará las donaciones para comidas navideñas hasta 500,000 USD y igualará las donaciones Round-Up en línea/app hasta 1,000,000 USD (Round-Up se realiza del 2 al 24 de diciembre). Los programas en tienda incluyen Red Kettle (15 nov–24 dic) y Angel Tree (15 nov–15 dic). Las opciones en línea de Angel Tree y Donación de comidas navideñas funcionan hasta el 15 de diciembre y el 24 de diciembre respectivamente. La campaña tiene como objetivo aumentar comidas, juguetes y servicios esenciales para las familias necesitadas.
월마트(WMT)와 구세군은 2025년 12월 24일까지 자선 기부를 확대하기 위해 연말 파트너십을 갱신했습니다. 월마트는 홀리데이 식사 기부 금액 최대 50만 달러를 매칭하고 온라인/앱 라운드업 기부 최대 100만 달러를 매칭합니다(Round-Up은 12월 2–24일에 진행). 매장 내 프로그램으로는 Red Kettle(11월 15일–12월 24일)과 Angel Tree(11월 15일–12월 15일)가 있습니다. 온라인 Angel Tree 및 Holiday Meal Donation 옵션은 각각 12월 15일과 12월 24일까지입니다. 이 캠페인의 목표는 필요한 가정에 식사, 장난감 및 필수 서비스의 지원을 늘리는 것입니다.
Walmart (WMT) et The Salvation Army ont renouvelé leur partenariat des fêtes pour accroître les dons caritatifs du moment jusqu’au 24 décembre 2025. Walmart assortira les dons pour les repas des fêtes jusqu’à 500 000 USD et assortira les dons Round-Up en ligne/app jusqu’à 1 000 000 USD (Round-Up se déroule du 2 au 24 décembre). Les programmes en magasin incluent Red Kettle (15 nov–24 déc) et Angel Tree (15 nov–15 déc). Les options en ligne Angel Tree et Don des repas des fêtes fonctionnent jusqu’au 15 décembre et au 24 décembre respectivement. La campagne vise à augmenter les repas, les jouets et les services essentiels pour les familles dans le besoin.
Walmart (WMT) und The Salvation Army haben ihre Weihnachtskooperation erneuert, um Spendenbereitschaft von jetzt bis zum 24. Dezember 2025 zu erhöhen. Walmart wird Spenden für Holidays-Mahlzeiten bis zu 500.000 USD matchen und online/app Round-Up-Spenden bis zu 1.000.000 USD matchen (Round-Up läuft vom 2. bis 24. Dezember). In-store-Programme umfassen Red Kettle (15. Nov–24. Dez) und Angel Tree (15. Nov–15. Dez). Online Angel Tree und Holiday Meal Donation-Optionen laufen bis zum 15. Dezember bzw. 24. Dezember. Die Kampagne zielt darauf ab, Mahlzeiten, Spielzeug und wesentliche Dienstleistungen für bedürftige Familien zu erhöhen.
ويل مارت (WMT) وذا سلفيشن أرمين يوحدان شراكتهما في العطلات لتوسيع التبرعات الخيرية من الآن وحتى 24 ديسمبر 2025. ستقوم وولمارت بمضاهاة التبرعات لوجبات العيد حتى 500,000 دولار وست تماثل تبرعات Round-Up عبر الإنترنت / التطبيق حتى 1,000,000 دولار (Round-Up يجري من 2 إلى 24 ديسمبر). تشمل البرامج في المتجر Red Kettle (15 نوفمبر–24 ديسمبر) وAngel Tree (15 نوفمبر–15 ديسمبر). خيارات Angel Tree والتبرع بوجبات العيد عبر الإنترنت متاحة حتى 15 ديسمبر و24 ديسمبر على التوالي. تهدف الحملة إلى زيادة الوجبات والهدايا والخدمات الأساسية للأسر المحتاجة.
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Insights
Walmart renews a charitable partnership with The Salvation Army, matching donations to support holiday relief through
Walmart amplifies consumer giving by matching Holiday Meal Donation contributions up to
The initiative depends on customer participation levels between
Watch donation uptake and match exhaustion through
From now through December 24, Walmart will match donations through the Holiday Meal Donation process, up to
"Across the country, more families are turning to The Salvation Army for help putting food on the table and keeping a roof over their heads," said Commissioner Merle Heatwole, National Commander of The Salvation Army. "Thanks to Walmart and its customers, we'll be able to provide meals, housing assistance, and critical resources for those who otherwise might go without this holiday season."
While many families continue struggling with the cost of living and reductions in food assistance programs, local nonprofits are experiencing record demand for help. Through its long-standing partnership with Walmart, The Salvation Army will provide meals, toys, and essential services to millions of people in need – ensuring hope shines bright this holiday season.
How To Get Involved
In-Stores
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Red Kettle Campaign | November 15 – December 24
Beginning November 15, The Salvation Army's iconic Red Kettles return to Walmart and Sam's Clubs nationwide. Shoppers can drop cash or make a digital donation at the kettle to support programs providing food, shelter, and hope to those in need all year long. -
Angel Tree | November 15 – December 15
At participating Walmart stores, customers can select an Angel Tree tag and purchase gifts for a local child in need. Gifts are collected and distributed by local Salvation Army units to ensure every child experiences the joy of Christmas morning. Find a participating Walmart store location on The Salvation Army's Angel Tree website.
Online
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Online Round-Up | December 2 – December 24
Walmart shoppers can round up their purchase to the nearest dollar, with every cent supporting The Salvation Army's Red Kettle Campaign and programs in their local community. Between December 2 and December 24, Walmart will match online and app Round-Up donations, up to$1 million -
Online Angel Tree | October 14 – December 15
Customers can support families by purchasing toys, coats, and other essential items through The Salvation Army's Angel Tree Registry. All items purchased online are shipped directly to local Salvation Army units for distribution to children and families in need. -
Holiday Meal Donation
| October 21 – December 24
Customers shopping on Walmart.com can add a$5 $15 $25 $500,000
"We know our customers and members care deeply about their communities, especially during the holidays," said Julie Gehrki, Senior Vice President at Walmart. "By working with The Salvation Army once again, we're able to offer even more ways for them to give back. Whether they choose to donate at the register, round up their total online or contribute to support efforts to provide meals to families in need, we're making it easier than ever for customers and members to help out. We're thankful for their generosity and excited to see the impact it will have in communities across the country."
For more than 40 years, Walmart and The Salvation Army have partnered to bring hope to millions across the country. Through initiatives like Angel Tree and the Red Kettle Campaign, children have unwrapped gifts on Christmas morning, and families have shared warm meals —all made possible by the generosity of Walmart customers and associates.
Community members are also invited to give with joy by volunteering with their local Salvation Army this season. Opportunities vary by location. Visit SalvationArmyUSA.org/volunteer to find opportunities near you.
About The Salvation Army
The Salvation Army annually helps more than 28 million people in America overcome poverty, addiction, and economic hardships by preaching the gospel of Jesus Christ and meeting human needs in His name without discrimination. With nearly 7,400 centers of operation nationwide, The Salvation Army provides food, shelter, disaster relief, rehabilitation, youth programs, and spiritual enrichment. For more information or to make a donation, visit SalvationArmyUSA.org.
About Walmart
Walmart Inc. (NYSE: WMT) is a people-led, tech-powered omnichannel retailer helping people save money and live better — anytime and anywhere — in stores, online, and through their mobile devices. Each week, approximately 270 million customers and members visit more than 10,750 stores and numerous eCommerce websites in 19 countries. With fiscal year 2025 revenue of
Contact: Helen Lloyd
The Salvation Army National Headquarters
Helen.Lloyd@usn.salvatinarmy.org | 703-647-4783
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SOURCE The Salvation Army
FAQ
What matching donations did Walmart (WMT) announce for The Salvation Army in November 2025?
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