zSpace Appoints VR Expert as Master Reseller for Europe, Expanding Access to Immersive Learning Across the Region
Rhea-AI Summary
zSpace (OTC: ZSPC) signed its first European master reseller agreement with VR Expert, a major regional AR/VR distributor. VR Expert gains rights to distribute zSpace’s AI-powered immersive learning platform across Europe, targeting schools, technical education, STEM programs, workforce preparation, and enterprise learning organizations.
Positive
- First European master reseller agreement with VR Expert to expand distribution
- VR Expert designated as primary growth vehicle for zSpace across Europe
- zSpace solutions already deployed in over 3,800 institutions across 70+ countries
- Platform supports AI-driven personalized learning, tutoring, and adaptive content
- zSpace holds more than 80 patents supporting its AR/VR learning technology
Negative
- None.
News Market Reaction – ZSPC
In the Jun 2 session, ZSPC declined 2.00%, reflecting a moderate negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Historical Context
| Date | Event | Sentiment | 24h Move | Catalyst |
|---|---|---|---|---|
| May 26 | Education deployment deal | Positive | -10.4% | 80 AR/VR laptops to expand immersive healthcare training across Kentucky schools. |
| May 19 | STEM partnership news | Positive | -0.6% | Challenger Learning Center using zSpace AR/VR for NASA-style STEM mission simulations. |
| May 14 | Q1 2026 earnings | Neutral | -15.2% | Revenue decline but higher margins, lower opex, and strategic alternatives review. |
| May 12 | Customer recognition news | Positive | +32.0% | Customer curriculum leader award highlighting AR/VR-based, future-ready learning using zSpace. |
| May 05 | European lab expansion | Positive | +32.9% | New immersive 3D STEM lab in Poland using zSpace Inspire 2 laptops. |
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
Operational and partnership news often generated volatile, sometimes divergent reactions, while certain positive education deployments saw strong gains.
Over the past month, zSpace reported Q1 2026 results with revenue of $5.3M, lower year over year but with improved 53% gross margin and reduced operating expenses. The company expanded its European and U.S. education footprint through new STEM labs in Poland and immersive deployments in Alabama and Kentucky. Reactions have been mixed: some school-focused announcements saw strong double-digit gains, while others and the earnings update drew selloffs. Today’s Europe master reseller agreement extends this strategy of international, education-centric growth.
Key Terms
augmented reality technical
virtual reality technical
ar/vr technical
xr hardware technical
AI-generated analysis. How Rhea-AI works. Not financial advice.
Agreement marks zSpace’s first master reseller relationship in Europe, extending the reach of its AI-enhanced immersive learning platform to schools and institutions across the continent
SAN JOSE, Calif., June 02, 2026 (GLOBE NEWSWIRE) -- zSpace, Inc. (OTC: ZSPC), a leading provider of AI-powered augmented and virtual reality (AR/VR) solutions for education and workforce development, today announced a master reseller agreement with VR Expert, a leading European distributor of virtual and augmented reality technology. The agreement gives VR Expert the rights to distribute zSpace’s product portfolio across Europe, significantly expanding the availability of hands-on, career-focused learning technology for schools and institutions across the continent.
The agreement positions VR Expert as zSpace’s primary growth vehicle across Europe, combining zSpace’s proven immersive learning platform with VR Expert’s deep regional expertise and established customer relationships. The partnership is designed to accelerate adoption of zSpace solutions in schools focused on career and technical education, STEM, and workforce preparation as well as enterprise learning organizations, both of which are areas of growing priority across Europe.
“Europe is a market we’ve been building toward, and this partnership is a meaningful step forward,” said Paul Kellenberger, CEO of zSpace. “VR Expert brings the regional expertise, relationships, and operational strength to help us grow the right way. Together, we’re going to put hands-on, career-connected learning in front of a lot more students.”
This partnership will extend zSpace’s reach into new markets and geographies across the region, complementing the company’s current channel relationships.
“zSpace has built an impressive and proven immersive learning platform that is already making a real impact in classrooms worldwide,” said Alex Janmaat, CEO of VR Expert. “Together with zSpace, we want to help schools across Europe implement scalable and impactful learning experiences.”
zSpace’s immersive learning solutions are currently used by more than 3,800 schools and institutions across over 70 countries, delivering hands-on experiences in subjects ranging from anatomy and physics to career exploration and technical training. Increasingly, AI capabilities within the platform support personalized learning pathways, intelligent tutoring, and adaptive content that meets students where they are. The platform is designed to integrate with existing classroom structures and curriculum, making it practical to implement and scale.
About VR Expert
VR Expert is a leading European distributor of virtual and augmented reality technology, serving businesses, institutions, and education providers across the region. With deep expertise in XR hardware and software, VR Expert helps organizations implement immersive technology at scale. For more information, visit www.vr-expert.com.
About zSpace
zSpace, Inc. (OTC: ZSPC) delivers innovative AI-powered augmented and virtual reality (AR/VR) experiences that drive achievement in STEM, CTE, and career readiness programs. Trusted by over 3,800 school districts, technical centers, community colleges, and universities, zSpace enables hands-on “learning by doing” experiences proven to improve engagement and student outcomes. Headquartered in San Jose, California, zSpace holds more than 80 patents, with research published in the Journal of Computer Assisted Learning (2021) validating the impact of 3D virtual reality technologies on student knowledge gains.
Press Contact
Amanda Austin
Senior Marketing Director, zSpace, Inc.
press@zspace.com
Investor Relations Contact
Gateway Group
Cody Slach, Greg Robles
949.574.3860
ZSPC@gateway-grp.com
