Apple PSU vesting triggers planned sale of 129,962 shares

Rhea-AI Filing Summary

Apple Inc. (AAPL) reported a Rule 144 notice showing an insider sale of 129,962 shares of common stock, with an approximate aggregate market value of $33,375,268.30. The shares were acquired through PSU vesting on 10/01/2025 and the planned sale is listed for 10/02/2025 via Fidelity Brokerage Services LLC on NASDAQ. The filing states there were 14,840,390,000 shares outstanding at the time listed. No other securities sales in the past three months were reported for the filer, and the notice includes the standard attestation that the seller is not aware of undisclosed material adverse information.

Positive

• Full disclosure of planned sale under Rule 144 for 129,962 shares
• Source of shares documented as PSU vesting on 10/01/2025
• No other sales in past three months reported for the filer

Negative

• Planned insider sale of 129,962 shares worth $33,375,268.30 on 10/02/2025
• Large outstanding share base of 14,840,390,000 noted (dilution context)

Insights

Corporate Governance Expert

Insider PSU vesting followed by a planned sale totaling 129,962 shares.

The filer acquired 129,962 shares via PSU vesting on 10/01/2025 and listed those shares for sale on 10/02/2025. This is a direct monetization of vested equity rather than a market purchase.

The transaction is routed through Fidelity Brokerage Services LLC on NASDAQ, and the filer certified no undisclosed material adverse information. That certification is standard for Rule 144 notices and confirms procedural compliance.

Securities Compliance Analyst

Notice filed under Rule 144 shows expected compliance and no prior sales in three months.

The form discloses no securities sold in the past three months by the filer, which is explicitly reported in the filing. The listing of acquisition method as PSU vesting and the sale routing are consistent with Rule 144 disclosure requirements.

This filing contains the required representation about material information but does not include any additional trading plan date or 10b5-1 adoption details.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common Stock	Fidelity Brokerage Services LLC 245 Summer Street Boston MA 02110	129962	33375268.30	14840390000	10/02/2025	NASDAQ

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common Stock	10/01/2025	PSU vesting	Apple Inc.			129962	10/01/2025	N/A

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Nothing to Report

144: Remarks and Signature

Remarks

Date of Notice

Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What shares did the AAPL filer plan to sell?

The filer planned to sell 129,962 shares of Apple common stock acquired via PSU vesting.

How much is the planned sale worth for AAPL?

The aggregate market value is listed as $33,375,268.30 for the 129,962 shares.

When were the shares acquired and when is the sale scheduled?

The shares were acquired on 10/01/2025 (PSU vesting) and the approximate sale date is 10/02/2025.

Through which broker will the AAPL sale occur?

The notice lists Fidelity Brokerage Services LLC (245 Summer Street, Boston, MA) as the broker.

Did the filer report other sales in the past three months?

The filing states "Nothing to Report" for securities sold during the past three months.