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Amaze Holdings (NYSE American: AMZE) taps Krutz as interim CEO, new chair

Filing Impact
(High)
Filing Sentiment
(Neutral)
Form Type
8-K

Rhea-AI Filing Summary

Amaze Holdings, Inc. reported that its Board of Directors determined on July 31, 2026 that Aaron Day would no longer serve as Chief Executive Officer, effective immediately, though he will remain a member of the Board.

The Board appointed Chief Financial Officer Joel Krutz, 52, as interim Chief Executive Officer effective the same date, while he continues as CFO during the search for a permanent successor. Michael Pruitt, previously Vice Chairman and a director since March 2025, was appointed Chairman of the Board. Krutz will continue to receive his existing compensation as CFO, with any additional arrangements for his interim CEO role to be disclosed separately. The company stated that the current Board will take a more active role in value creation and reaffirmed its focus on executing its strategy and cost and revenue optimization initiatives for creators and shareholders.

Positive

  • None.

Negative

  • CEO and chairman roles change: Aaron Day no longer serves as Chief Executive Officer and Chairman, and the company is led by an interim CEO while a permanent successor is sought.

Filing Explained

The attached press release additionally states that Aaron Day ceased serving as Chairman effective July 31, 2026, while remaining a director, leaving Michael Pruitt as Chairman and changing the Board’s leadership structure.

Item 5.02 Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers Governance
Key personnel changes including departures, elections, or appointments of directors and executive officers.
Item 7.01 Regulation FD Disclosure Disclosure
Material non-public information disclosed under Regulation Fair Disclosure, often investor presentations or guidance.
Item 9.01 Financial Statements and Exhibits Exhibits
Financial statements, pro forma financial information, and exhibit attachments filed with this report.
CEO transition date July 31, 2026 Date the Board determined Aaron Day would no longer serve as Chief Executive Officer
Press release date August 3, 2026 Date Amaze announced the leadership transition in a press release
Interim CEO age 52 Age of interim Chief Executive Officer and Chief Financial Officer Joel Krutz
CFO service start January 2026 Month and year Joel Krutz began serving as Chief Financial Officer
Chairman director service start March 2025 Month and year Michael Pruitt joined the Board before becoming Chairman
interim Chief Executive Officer financial
"appointed Joel Krutz, the Company’s Chief Financial Officer, to serve as interim Chief Executive Officer"
An interim chief executive officer is a temporary leader appointed to run a company while the board searches for a permanent CEO or manages an unexpected departure. Investors pay attention because this person shapes near-term strategy, stability and market confidence—like a substitute driver steering the car until the regular driver returns—and their actions and credibility can influence share price, hiring and major deals.
Regulation FD regulatory
"Item 7.01. Regulation FD Disclosure."
Regulation FD is a rule that prevents company insiders, like executives, from sharing important information with some people before others get it. It matters because it helps ensure all investors have equal access to key news, making the stock market fairer and reducing chances of insider trading.
forward-looking statements regulatory
"This press release contains “forward-looking statements” within the meaning of Section 27A"
Forward-looking statements are predictions or plans that companies share about what they expect to happen in the future, like estimating sales or profits. They matter because they help investors understand a company's outlook, but since they are based on guesses and assumptions, they can sometimes be wrong.
emerging growth company financial
"Emerging growth company"
An emerging growth company is a recently public or smaller public firm that qualifies for temporary, lighter regulatory and disclosure rules to reduce the cost and effort of being public. For investors, it means the company may provide less historical financial detail and face fewer reporting requirements than larger firms, so it can grow more quickly but also carries higher uncertainty—like buying a promising early-stage product with fewer user reviews.
creator-powered commerce technical
"Amaze, a global leader in creator-powered commerce, today announced a transition"

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FAQ

What leadership changes did Amaze Holdings (AMZE) announce?
Amaze Holdings’ Board decided Aaron Day would no longer serve as Chief Executive Officer and Chairman, effective July 31, 2026. Joel Krutz, the Chief Financial Officer, became interim CEO, and Michael Pruitt, previously Vice Chairman, was appointed Chairman of the Board.

When did the executive changes at Amaze Holdings (AMZE) become effective?
The Board’s decision that Aaron Day would no longer serve as Chief Executive Officer and Chairman became effective on July 31, 2026. Amaze then issued a press release on August 3, 2026 describing the leadership transition and related Board actions.

Who is interim CEO at Amaze Holdings (AMZE) and will his pay change?
Joel Krutz, age 52 and current Chief Financial Officer, was appointed interim Chief Executive Officer. He will continue to receive his existing CFO compensation. Any additional compensatory arrangements for his interim CEO service, if approved, will be disclosed in a later report.

What is Joel Krutz’s background at Amaze Holdings (AMZE)?
Joel Krutz has served as Amaze’s Chief Financial Officer since January 2026 and is now interim CEO. The company notes his experience leading finance and operations in public companies, including service as CFO of Paramount International, as a key part of his qualifications.

What role will the Board play at Amaze Holdings (AMZE) after the transition?
Amaze stated that its current Board of Directors will take a more active role in value creation. Directors, led by new Chairman Michael Pruitt, intend to continue guiding management as the company pursues its strategy and cost and revenue optimization efforts.

Does Aaron Day remain involved with Amaze Holdings (AMZE) after losing the CEO role?
Yes. While the Board determined that Aaron Day would no longer serve as Chief Executive Officer and Chairman, he remains a member of the Board. The company did not describe any change to his status as a director in this disclosure.
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UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

 

FORM 8-K

 

 

 

CURRENT REPORT

Pursuant to Section 13 or Section 15(d) of the Securities Exchange Act of 1934

 

Date of Report (Date of earliest event reported): July 31, 2026

 

 

 

AMAZE HOLDINGS, INC.

(Exact name of registrant as specified in its charter)

 

Nevada   001-41147   87-3905007

(State or other jurisdiction

of incorporation)

  

(Commission

File Number)

  

(IRS Employer

Identification No.)

 

150 Paularino Ave., Suite D-200, Costa Mesa, CA 92626

(Address of principal executive offices) (Zip Code)

 

(855) 766-9463

Registrant’s telephone number, including area code

 

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation to the registrant under any of the following provisions:

 

☐ Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
   
☐ Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
   
☐ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
   
☐ Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

 

Securities registered pursuant to Section 12(b) of the Act:

 

Title of each class   Trading Symbol(s)   Name of each exchange on which registered
Common stock, par value $0.001 per share   AMZE   NYSE American

 

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 or Rule 12b-2 of the Securities Exchange Act of 1934.

 

Emerging growth company ☒

 

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

 

 

 

 

 

 

Item 5.02. Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers.

 

Departure of Chief Executive Officer

 

On July 31, 2026, the Board of Directors (the “Board”) of Amaze Holdings, Inc. (the “Company”) determined that Aaron Day would no longer serve as Chief Executive Officer of the Company, effective immediately. Mr. Day will continue to serve as a member of the Company’s Board.

 

Appointment of Interim Chief Executive Officer

 

On July 31, 2026, the Board appointed Joel Krutz, the Company’s Chief Financial Officer, to serve as interim Chief Executive Officer of the Company, effective immediately, while the Board conducts a search for a permanent successor. Mr. Krutz will continue to serve as the Company’s Chief Financial Officer during this period.

 

Mr. Krutz, 52, has served as the Company’s Chief Financial Officer since January 2026.

 

Biographical information regarding Mr. Krutz is set forth in the Company’s Current Report on Form 8-K filed with the Securities and Exchange Commission on December 18, 2025, which information is incorporated herein by reference.

 

There are no arrangements or understandings between Mr. Krutz and any other person pursuant to which he was appointed as interim Chief Executive Officer. There are no family relationships between Mr. Krutz and any director or executive officer of the Company, and there are no transactions in which Mr. Krutz has an interest requiring disclosure under Item 404(a) of Regulation S-K. In connection with his appointment as interim Chief Executive Officer, Mr. Krutz will continue to receive his existing compensation as Chief Financial Officer. Any additional compensatory arrangements relating to his service as interim Chief Executive Officer, if approved, will be disclosed in a subsequent filing.

 

Appointment of Chairman of the Board

 

On July 31, 2026, the Board appointed Michael Pruitt, previously Vice Chairman of the Board, to serve as Chairman of the Board, effective immediately. Mr. Pruitt has served as a member of the Board since March 2025. There are no arrangements or understandings between Mr. Pruitt and any other person pursuant to which he was appointed Chairman, and there are no transactions in which Mr. Pruitt has an interest requiring disclosure under Item 404(a) of Regulation S-K.

 

Item 7.01. Regulation FD Disclosure.

 

On August 3, 2026, the Company issued a press release announcing the leadership transition described in Item 5.02 above. A copy of the press release is furnished as Exhibit 99.1 to this Current Report on Form 8-K and is incorporated herein by reference.

 

The information in this Item 7.01, including Exhibit 99.1 attached hereto, is being furnished and shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference into any filing under the Securities Act of 1933, as amended, or the Exchange Act, except as expressly set forth by specific reference in such a filing.

 

Item 9.01. Financial Statements and Exhibits.

 

(d) Exhibits.

 

Exhibit No.   Description
99.1   Press Release issued by Amaze Holdings, Inc. dated August 3, 2026
104   Cover Page Interactive Data File (embedded within the Inline XBRL document)

 

 

 

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

 

AMAZE HOLDINGS, INC.
     
Date: August 3, 2026 By: /s/ Joel Krutz
  Name: Joel Krutz
  Title: Interim Chief Executive Officer and Chief Financial Officer

 

 

 

Exhibit 99.1

 

Amaze Holdings Announces Leadership Transition

 

Joel Krutz Named Interim Chief Executive Officer; Michael Pruitt Named Chairman of the Board

 

Current Board of Directors to Take a More Active Role in Value Creation

 

NEWPORT BEACH, Calif., August 3, 2026 (GLOBE NEWSWIRE) — Amaze Holdings, Inc. (NYSE American: AMZE) (“Amaze” or the “Company”), a global leader in creator-powered commerce, today announced a transition in the Company’s leadership. The Board of Directors determined that Aaron Day would no longer serve as Chairman of the Board and Chief Executive Officer of the Company, effective immediately. Mr. Day will remain a member of the Board.

 

Joel Krutz, the Company’s Chief Financial Officer, has been named interim Chief Executive Officer while the Company conducts a search for a permanent successor. Mr. Krutz will continue to serve as Chief Financial Officer during this period. Michael Pruitt, previously Vice Chairman of the Board, has been named Chairman of the Board.

 

“The Board remains confident in the market opportunity and in the team’s ability to execute against our priorities. With Joel stepping in as interim CEO, and with current directors continuing to guide management, we believe Amaze has the leadership and experience in place to deliver for creators in their relentless pursuit to be amazing,” stated Michael Pruitt, Chairman of the Board. “Joel’s background leading finance and operations in public company organizations, including as CFO of Paramount International, gives us confidence that Amaze can deliver value for creators and shareholders alike.”

 

“I’m honored to take on this role and to continue working closely with our team, our creators, and our brand partners,” said Joel Krutz, interim Chief Executive Officer. “Our priorities remain the same: executing on the strategy we have laid out for the business, driving Amaze toward its next phase of growth, and building long-term value for our shareholders. I look forward to continuing to work with the Board on our cost and revenue optimization strategies. This is an exciting time for Amaze as we continue to deliver new monetization opportunities with and for Creators.”

 

For investor information, please contact IR@amaze.co.

 

For press inquiries, please contact PR@amaze.co.

 

About Amaze:

 

Amaze Holdings, Inc. is an end-to-end, creator-powered commerce platform offering tools for brand development, product creation, advanced e-commerce, audience growth and scalable managed services. By helping people turn what they know, create and share into sustainable income, Amaze enables value creators to build deeper audience relationships and more flexible paths to a better life. Discover more at www.amaze.co.

 

Cautionary Note Regarding Forward-Looking Statements

 

This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act”). These statements relate to future events and developments or to our future operating or financial performance, are subject to risks and uncertainties and are based on estimates and assumptions. Forward-looking statements may include, but are not limited to, statements about the Company’s leadership transition, the search for a permanent Chief Executive Officer, and the Company’s future business and financial performance. These statements can be identified by words such as “may,” “might,” “should,” “would,” “could,” “expect,” “plan,” “anticipate,” “intend,” “believe,” “estimate,” “predict,” “potential” or “continue,” and are based on our current expectations and views concerning future events and developments and their potential effects on us.

 

Some or all of these forward-looking statements may not occur. These statements are subject to known and unknown risks, uncertainties and assumptions that could cause actual results to differ materially from those projected or otherwise implied by the forward-looking statement. Factors that affect our ability to achieve these results include unexpected issues arising from implementation of our new venture, our need to raise additional capital, our reliance on third parties to provide key services for our business, including cloud hosting, marketing platforms, payment providers and network providers, our ability to identify and transition to a permanent Chief Executive Officer, and our inability to agree upon the terms of a definitive agreement. Other risks include the Risk Factors contained in our Form 10-K filed on April 1, 2026.

 

Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. Any forward-looking statement made by us herein speaks only as of the date on which it is made. We undertake no obligation to update any forward-looking statement, whether as a result of new information, future developments or otherwise, except as may be required by law.

 

 

 

Source: View Original Filing on SEC EDGAR

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